Techipedia: Tamar Weinberg

JULY 21, 2009

Social media, quite simply, relates to the usage of content created by easily accessible publishing technologies (social media sites such as Facebook or Twitter, photo publishing sites such as Flickr, video sites like YouTube and Vimeo) that is generated by the hundreds of millions of consumers utilizing these technologies.

Social Media 153

Social Media Strategy Marketing Vimeo 153

Laurel Papworth

NOVEMBER 3, 2009

Companies that open their business databases and stream that data out, can have an army of hundreds of thousands (mostly) unpaid developers creating Facebook apps, iPhone apps and blog widgets to help sell their products and services. 003 from Laurel Papworth on Vimeo. CHART: 2008 Amazon traffic.

Widget 88

Widget API Social Media Hotels 88

Convince & Convert

MAY 26, 2010

Stelzner on Vimeo. Create a social media steering group (cross-functional) for your company. Social media is fueled by passion, and too many companies try to take elements of their company that aren’t passion-worthy, and attempt to build a social media program around it. Facebook fan pages are email newsletters 2.0

Social Media 135

Social Media Consultant Video Strategy 135

Laurel Papworth

NOVEMBER 22, 2009

We look at Freemium revenue in social networks and online communities including asking that: if freemium is the business model of giving it all (or most) of the services away for free , how can you then charge for it? 004 from Laurel Papworth on Vimeo. USA Today 20th January 2008). advertising? A mugs game?

Social Media 98

Social Media Social Networking Flickr Vimeo 98

Social Media Strategery

APRIL 2, 2010

Social Media and the Federal Government: Perceived and Real Barriers and Potential Solutions – written in 2008 but should give you an idea of how far we’ve come since then. Become Part of the Online Community Get on LinkedIn. community as Gov 2.0 Many of the points are still valid. Don’t just listen – start engaging too.

Gov 2.0 138

Gov 2.0 Social Media Policies Privacy 138