Techipedia: Tamar Weinberg

JANUARY 28, 2010

It’s why T-Mobile succeeded with a flash mob. Videos that have a completely unplanned “wow&# element to them definitely travel far in social circles. It’s why she is now famous. And it’s why Jill and Kevin will definitely forever be remembered in our hearts.

Video 236

Video Flash Mob YouTube MySpace 236

Techipedia: Tamar Weinberg

FEBRUARY 22, 2008

Then and Now In the good old days, say from the 1850s onwards, marketing was mostly a one way “communication&# : companies advertized their wares via local media like newspapers, magazines, and traveling salespeople. That’s what’s new: a significant leap in efficiency. All sites will have to display on mobile devices.

Social Media 105

Social Media Marketing Digg MySpace 105

Techipedia: Tamar Weinberg

MAY 5, 2010

The EA Mobile Human Tetris project takes you to a Facebook application where everyone participates in a game of Tetris. I plan to provide travel services and while many will find my articles and posts interesting most will probably not use my services. That’s how Ben & Jerry’s is doing it.

Facebook 279

Facebook How To Marketing URL 279

Techipedia: Tamar Weinberg

JULY 8, 2008

Many companies just see this as a new avenue to push existing traditional marketing messages, and this is why they almost always fail. For example an article with “10 Reasons You Should Buy Travel Insurance&# is almost never going to go viral, it’s not surprising, shocking, interesting or in any way sticky. Be real time.

Social Media 163

Social Media Marketing Consultant Communities 163