2024

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How changes in the UEFA Euro audience are making space for new industry sponsorships

Audiense

Discover how the changes in the UEFA Euro audience is creating new sponsorship opportunities. Learn which brands should use this tournament as a stage to target new Gen Z, female, and globally diverse fans.

Industry 198
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X Launches Advanced Analytics for Premium Subscribers

Social Media Today

Users can only access analytics if they pay, slipping another element behind a paywall and adding another incentive to X’s subscription drive.

Analytics 198
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Boost employee advocacy adoption with Oktopost’s Social Advocacy App on Slack

Oktopost

Employee advocacy is the key to getting your employees to share smart, quality content across their social networks and amplify your brand message in their unique voice. However, with so many employees busy managing their day-to-day work, it can take time to figure out how to get employees to share brand content consistently. That’s why we’re excited to introduce our Social Advocacy App on Slack to help marketers prioritize social selling, employee advocacy, and employee engagement through inter

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What social media tasks to automate and what to personalize

Sprout Social

When you think of a social media manager’s job, you probably picture them planning and posting content all day. But there’s much more to the job description. That clever LinkedIn or eye-catching Instagram post? Social media managers brainstormed those ideas, wrote captions, designed visuals, researched hashtags and scheduled posts for the best engagement.

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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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Instagram Chief Shares Insights Into Its Algorithms, Creator Monetization and More

Social Media Today

The in-depth discussion with Adam Mosseri about the state of Instagram includes insights into the most important factors that define post reach.

Instagram 197
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How Will Generative AI in Search Change SEO?

Social Media Today

With generative AI summaries coming to Google Search, will people even need to click through to websites?

SEO 209

More Trending

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X Is Losing Ground as a News Source per Report

Social Media Today

Despite Elon Musk’s efforts to make X a more trusted news source, consumers are still wary.

News 208
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Meta Removes 63k Instagram Accounts Linked to Sextortion Scams

Social Media Today

Meta says that the accounts were associated with a known scam group called the “Yahoo Boys”

Yahoo 173
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Instagram Says Posting Longer Reels Can Hurt Your Performance

Social Media Today

Reels longer than 90 seconds often don't have the same reach as shorter content, according to IG.

Instagram 210
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Instagram Clarifies Advice on Single Word CTAs and Longer Reels

Social Media Today

Instagram sparked confusion recently when it noted that single word comments can trigger anti-spam measures.

Instagram 198
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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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Threads Works to Address ‘Borderline’ Content Recommendations In-Stream

Social Media Today

The Threads team is working to reduce instances of controversial, junk recommendations in 'For You' feeds.

Content 205
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Meta’s Testing AI Comment Summaries on Facebook

Social Media Today

Meta's got another way to get you using its AI features, whether you like them or not.

Comments 193
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Instagram Experiments With More Frames Within Carousel Posts

Social Media Today

For brands, the move could facilitate providing additional context on product announcements and listings.

Instagram 205
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How Will Generative AI in Search Change SEO?

Social Media Today

With generative AI summaries coming to Google Search, will people even need to click through to websites?

SEO 197
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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

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Meta’s New Disclosure Requirements for Digitally Altered Ad Content Are Now in Effect

Social Media Today

Meta's looking to get ahead of an expected flood of generative AI content in the U.S. election race.

Content 208
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Universal Music Will Pull Its Tracks From TikTok

Social Media Today

Tracks from some of the biggest stars in the world will no longer be available in the appstarting Feb. 1.

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Facebook Tests ‘Clear Mode’ for Uncluttered Reels Viewing

Social Media Today

Clear Mode would enable you to remove all the description text and UI buttons from the viewing experience.

Facebook 181
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Do You Need to Use Hashtags on LinkedIn?

Social Media Today

Are hashtags still important on LinkedIn? We asked the LinkedIn team for the latest advice on this.

Hashtag 209
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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

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X Is Hiding Post Likes for All Users

Social Media Today

X believes that this will help users feel more free to engage with whatever they want.

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Meta Removes 63k Instagram Accounts Linked to Sextortion Scam

Social Media Today

Meta says that the accounts were associated with a known scam group called the “Yahoo Boys”

Yahoo 167
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Instagram Chief Reiterates That Sends Are Now a Key Focus

Social Media Today

Here's how you can align with Instagram's new algorithmic focus.

Instagram 212
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No, X Isn’t Seeing All Time High Traffic

Social Media Today

Elon Musk has once again amplified a misleading chart about the platform's performance.

Platform 209
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How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

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Meta Suspends AI Development in EU and Brazil Over Data Usage Concerns

Social Media Today

Meta's latest policy changes relating to AI have raised questions in some regions.

Data 188
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3 Steps for Establishing a Core Marketing Message

Social Media Today

The key to maximizing a social media marketing strategy is to ground the approach in purpose.

Marketing 213
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Threads Reaches 175 Million Users on One Year Anniversary

Social Media Today

Threads growth has slowed, but it's still rising as a potential rival for X.

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Instagram’s Looking to Enable Retrospective Tags for Collaborative Posts

Social Media Today

Soon, you'll be able to tag collaborators after publishing an IG post.

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8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

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X Moves to the Next Stage of Testing for Comment Downvotes

Social Media Today

X's dislike button for replies is set to be a broken heart icon in-stream.

Comments 200
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Can Threads Avoid Political News During the US Election?

Social Media Today

Meta wants to limit political discussion - but can Threads succeed without it?

News 177
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Report Finds X is Losing Ground as a News Source

Social Media Today

Despite Elon Musk’s efforts to make X a more trusted news source, consumers are still wary.

News 191
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Do You Need To Use Hashtags on LinkedIn?

Social Media Today

Are hashtags still important on LinkedIn? We asked the LinkedIn team for the latest advice on this.

Hashtag 205
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X Explores Legal Action to Address Advertisers Withholding X Ad Spend

Social Media Today

Elon Musk is aiming pursue groups that recommend against advertising on X.