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Creating Equity for Women in the Workplace: Ways to Support Women  

Ignite Social Media

Is it estimated that over 1 million women left the US workforce from Feb 2020 to Sept 2022. While their reasons for leaving vary, now, more than ever there is a need to ensure that women are given equal opportunities and proper resources to succeed in the workplace. Here are things we’ve done to reinforce this culture.

Team 78
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Content Marketing and Social Media: 25 Insights and Stats from Three Research Reports

Webbiquity SMM

Though men are paid more on average than women in this field, women dominate numerically at every level, even in the highest ranks of leadership; just 44% of VP and C-level social media marketing professionals are male. ” On the other hand, the job security is pretty good.

Research 257
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International Women’s Day 2012 — Are we really equals?

Sherrilynne Starkie

The two-minute short, specially commissioned for International Women’s Day, sees 007 star Daniel Craig undergo a dramatic makeover as he puts himself, quite literally, in a woman’s shoes. Related posts: Women in social media. Why give women equal pay? International Women’s Day (beyond16days.wordpress.com).

Film 363
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Karen Catlin on Belonging in Healthcare #MindfulSocial

Janet Fouts

As an author and speaker on inclusive workplaces, Karen Catlin saw the need to lend a voice to those underrepresented in the healthcare industry, especially after the last few years in which these workers have given so much to their communities. Frustrated but galvanized, she knew it was time to switch gears.

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The role of AI in creating a more human customer experience

Sprout Social

Predictive analysis can also be used to stem customer churn by identifying contributing factors based on voice of customer data. For example, this makeup company has a targeted Facebook marketing campaign for women above 50 for a section of their makeup line, based on audience profiling.

Sentiment 105
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4 Brands Embracing Diversity in Their Content

Pixlee

More than ever before, consumers are holding brands accountable to make key marketing changes to showcase different faces and voices. ThirdLove, which launched in 2013, is a lingerie company created in response to the frustration the co-founders (and countless other women) felt when trying to find bras that fit real bodies.

Brands 77
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18 Impactful Black Creators to Follow on Social Media

Later

This is the year of amplified voices, and Black creators are using their social platforms to inspire, innovate, and educate others. . As a business or brand, supporting Black creators on social media is key for amplifying underrepresented voices. View this post on Instagram. A post shared by Nana Agyemang (@itsreallynana). #5: