Sherrilynne Starkie

SEPTEMBER 17, 2012

Should the result be a detailed product review, or will a quick brand mention suffice? For example, in a restaurant review it would be fair to mention if the appetizer was served still frozen in the middle. Should the blogger tweet throughout the event? Should he or she write a blog post before or after the event?

Blogger 367

Blogger Brands Tips Influencer 367

Sherrilynne Starkie

APRIL 26, 2021

Customer reviews are a great starting point. Embrace User-Generated Content (UGC) to maximize Tik Tok impact. It gives brands authenticity, familiarity and builds trust. In fact, people will enjoy the brand experience more fully through other people’s content. Hashtag Challenges .

Brands 195

Brands Hashtag UGC Aggregator 195

Sherrilynne Starkie

APRIL 27, 2014

Recently released Spin Sucks , a book based on Gini’s successful blog , teaches readers how to share powerful stories, humanize their organizations, communicate honestly, beat back whisper campaigns, deal with negative comments and reviews, and use brand ambassadors. Book Review: Spin Sucks, by Gini Dietrich. Related articles.

Case Study 260

Case Study B2B Authentication Review 260

Sherrilynne Starkie

OCTOBER 30, 2018

The guide reviews marketing practices that are permitted by new federal legislation. On that day a whole new regime came into play, which in many ways ties marketers’ hands. Thankfully, the Canadian Marketing Association (CMA) has just released a free guide to help Canadian marketers comply with the new federal legislation. .

Marketing 186

Marketing Exercises Retail Reputation 186

Sherrilynne Starkie

DECEMBER 20, 2020

Encouraging residents’ to leave Google Reviews will drive the apartments’ website up search rankings and build word of mouth. They could be sharing stories about their work and the company’s missions and achievements on their own networks to help build awareness of the new apartments.

Marketing 367

Marketing Syndication Adwords News 367

Sherrilynne Starkie

AUGUST 17, 2013

Let’s hope all this debate and discussion created by the CRTC’s decision and ongoing review will lead to thriving, diverse range of Canadian TV news services that are not only watchable, but are relied upon as a source of information, news and informed analysis. This doesn’t bode well for the future.

News 271

News Wikipedia Analysis Industry 271

Sherrilynne Starkie

FEBRUARY 23, 2019

On the occasion of Strive Notes’ 100th posting I thought I’d review progress. I’ve learned so much, and have helped hundreds of clients use blogs to grow and achieve their goals. Yes, in 2006 blogging did work. An it continues to do so in 2019. . Does blogging work?

Consultant 186

Consultant SEO Communities Review 186

Sherrilynne Starkie

FEBRUARY 23, 2013

Blogs offer direct opportunities for brands including banner, text and native advertisements, sponsored content and product reviews. It’s clear that brand marketers should invest more in blogger relations and this includes setting aside adequate budget to realise the value of true digital influencers.

Blogger 389

Blogger Brands Technorati comScore 389

Sherrilynne Starkie

OCTOBER 21, 2013

It means that anyone who has ever clicked +1 or wrote a Google review could be featured in a ‘shared endorsement’ Google ad. Recently the search company announced a change to its terms of service that will see the name and photographs of some users in advertising.

Google 265

Google Privacy Advertising Social Networking 265

Sherrilynne Starkie

MAY 12, 2013

Why You Should Be Using Listly: A Review. Five Ottawa Facebook pages worth checking out. Does Facebook affect your brain? Click here to start to receive my newsletter. PLEASE LIKE MY FACEBOOK PAGE. Related articles. Has Social Media Lost Something? Facebook Featured LinkedIn Social Media Twitter YouTube Bing'

Social Media 290

Social Media Klout YouTube LinkedIn 290

Sherrilynne Starkie

MARCH 28, 2013

Gartner: Fake social media reviews. In a blog post announcing the new search tools, Johnathan Podemsky, who according to his LinkedIn profile is a product manager at LinkedIn, noted that 5.7 billion "professionally-oriented searches" were done on LinkedIn last year. View more lists from Sherrilynne Starkie. Related articles.

Social Media 302

Social Media Curation LinkedIn Notification 302

Sherrilynne Starkie

DECEMBER 20, 2020

Encouraging residents’ to leave Google Reviews will drive the apartments’ website up search rankings and build word of mouth. They could be sharing stories about their work and the company’s missions and achievements on their own networks to help build awareness of the new apartments.

Marketing 195

Marketing Syndication Adwords News 195

Sherrilynne Starkie

DECEMBER 31, 2014

Many organizations establish a governing body such as a center of excellence, an editorial board or steering committee to define how content is developed, curated, created and reviewed; and to establish other publishing standards and practices. Technology underpins process.

Content 282

Content Committee How To Curation 282

Sherrilynne Starkie

FEBRUARY 13, 2018

With a daily review of insights, a consultant can adjust strategies and tactics, on the fly, to improve campaign return on investment (ROI). A consultant should create quick, authentic, compelling videos. Producing podcasts is another task. They are metrics geeks. A social media consultant spends a lot of time looking at data.

Consultant 265

Consultant Social Media Drupal Content management systems 265

Sherrilynne Starkie

OCTOBER 15, 2018

Encouraging residents’ to leave Google Reviews will drive the apartments’ website up search rankings and build word of mouth. They could be sharing stories about their work and the company’s missions and achievements on their own networks to help build awareness of the new apartments.

Marketing 199

Marketing Syndication Adwords Social Media 199

Sherrilynne Starkie

SEPTEMBER 18, 2019

Each Skill Assessment is constructed through a rigorous content creation and review process in partnership with LinkedIn Learning industry and subject matter experts. Early results show candidates who complete LinkedIn Skill Assessments are significantly more likely (~30%) to get. hired, according to LinkedIn’s blog.

Skills 39

Skills Badge Construction LinkedIn 39

Sherrilynne Starkie

NOVEMBER 26, 2009

Johnston Press says it will review whether to extend the scheme past this date and to other sites depending on the pilot’s success. The papers will allow access to the homepage of each paper, but stories away from the main page will require a subscription of £5 for a three month trial.

Journal 186

Journal Publishing News Report 186

Sherrilynne Starkie

NOVEMBER 15, 2018

Watch this space for a future review. Facebook is open its doors to French regulators to review how the company monitors racist, sexist or hateful content. Users can upload a photo or create an offer from their phones. The app allows users to chat with customers through the business profile and more. — SS. –SS.

News 150

News Social Media Health Care LinkedIn 150

Sherrilynne Starkie

JANUARY 11, 2018

In shared media, a good writer will be creating and compiling social media updates, blog comments, user-generated content, discussion forums, bookmarking, reviews and more. For paid media copywriting, the focus will be on social media ads, search ads, native advertising, sponsored content and more.

Social Media 321

Social Media Journal Crowdsourcing Skills 321

Sherrilynne Starkie

DECEMBER 28, 2014

The changes include interface enhancements that are easier to use and behind-the-scenes improvements which allow Twitter’s team to review reports quicker and more efficiently. Reporting is now more mobile-friendly, requires less initial information, and overall it’s easier to flag Tweets and accounts.

Tools 281

Tools Twitter Social Networking Report 281

Sherrilynne Starkie

JULY 4, 2018

The series covers best practices on leveraging Google's suite of products, rounds up highlights from the larger measurement community, and reviews recent product updates. Google Analytics has introduced a new video series on YouTube: Measure Matters. It's a must-watch for content marketers. Play tennis against Serena Williams on Snapchat.

Analytics 170

Analytics Instagram Analysis Library 170

Sherrilynne Starkie

MARCH 2, 2020

For example, are you offering an exclusive interview, providing a sample product for review or an inviting them to an event? Your pitch should include a one sentence summary of news, a link to a primary source such as a news release or an infographic, and a succinct offer. Reporters hate off-topic pitches and resent false promises.

News 404

News Report Software Badge 404

Sherrilynne Starkie

MAY 19, 2013

Gartner: fake social media reviews. The 23-year-old actress claims young girls worry about their looks younger She claims this is because of photos being uploaded to social media sites Film star was speaking at Cannes launch of her new movie The Bling Ring. View more lists from Sherrilynne Starkie. The Pope tweets and so can your CEO.

Klout 276

Klout Social Media Policies Privacy 276

Sherrilynne Starkie

JANUARY 20, 2020

Start watching HARO and reviewing publishers’ editorial calendars for opportunities to pitch stories. Then build contact information lists of relevant influencers such as reporters, radio & TV producers, Instagram influencers, policy makers, etc. This is a great way to be included in stories that are already being planned.

Marketing 284

Marketing Tourism Content management systems Meeting 284

Sherrilynne Starkie

JANUARY 8, 2018

Conduct stakeholder/key informant interviews and focus groups, interpret survey and poll data, document reviews. Traditional Research Provides insight to inform strategy and creative. Online research Provides insight to inform strategy and creative and tactical adjustment on the fly.

Skills 334

Skills Social Media Sysomos Diagrams 334

Sherrilynne Starkie

MARCH 28, 2015

The Regina, Saskatchewan-based Arcas specializes in branding, advertising, identity, communications and digital services, and conducted the brand review and new brand development on a pro bono basis. The IABC International Executive Board and a special branding task force worked with Canadian advertising agency, Arcas Advertising.

Brands 150

Brands Conference Exercises Survey 150

Sherrilynne Starkie

JANUARY 13, 2020

Track story formats such as opinion articles, how to, news stories, interviews, op eds, Q&A, reviews, lists, etc. Track blog posts and websites, email, newsletters and all social media channels. Track content formats such as text, photos, infographics, video, audio, GIFs, etc.

Organization 221

Organization Content Curation Case Study 221

Sherrilynne Starkie

JUNE 2, 2013

Since that time, Craig has been a columnist for the Toronto Star, Columbia Journalism Review, the Globe and Mail and BusinessJournalism.org. Read good stuff, then write about it.” ” @CraigSilverman #3TYOW. Danielle McNeil ( @Danielle_McNeil ). May 27, 2013.

Curation 299

Curation Findability Journal Collaboration 299

Sherrilynne Starkie

JANUARY 11, 2014

Track story formats such as opinion articles, how to, news stories, interviews, op eds, Q&A, reviews, lists, etc. Track blogs and websites, email, newsletters and all social channels. Track content formats such as text, photos, infographics, video, audio, gif, etc.

Content 319

Content Marketing Curation Template 319