Sprout Social

APRIL 25, 2024

A social media template is a pre-designed resource that serves as a starting point for a variety of social media marketing tasks. If they had more time, they’d spend it responding to customers and planning strategic initiatives. Once you fill it out, you’re left with a resource that will keep internal stakeholders aligned and on task.

Template 65

Template Templates Social Media RFP 65

Social Media Strategies Summit

FEBRUARY 13, 2020

For B2B brands, social media is growing in importance: 66% of B2B marketers report that LinkedIn is effective, 66% say they plan to boost their organic usage of Instagram, and 56% rate YouTube as important to overall brands success ( Articulate ). 1 Hubspot is a Resource for Marketing Decision Makers. TAKEAWAY: Be a resource.

B2B 150

B2B Social Media Brands Hubspot 150

Hootsuite

MARCH 2, 2023

Bonus: Save time and download 20 free, customizable Instagram DM templates for your brand , including greetings, partnership requests, FAQ responses, replies to complaints, and more. When you find the right chatbot for your business , you can use them to do the work for your customer support team. What are automated DMs?

Social Media 131

Social Media How To Discount FAQ 131

Social Media Strategies Summit

AUGUST 10, 2023

Almost half of consumers say they’ve bought products promoted by influencers, while over one-third believe influencer posts are the best way for brands to persuade customers to try new products or services. You won’t achieve the desired results if you work with the wrong influencers or target the wrong customers.

Influencer 184

Influencer Campaign Marketing B2B 184

Sprout Social

NOVEMBER 17, 2022

Instagram has been leaning more into its video strategy over the past few years. In July 2022, the app announced that all new videos under 15 minutes will be shared as Instagram Reels. Instagram Reel ideas for fashion and retail brands. View this post on Instagram. Show the process and a customer reaction.

Types 118

Types Instagram Brands Collaboration 118

Sprout Social

JANUARY 29, 2024

According to a Sprout Social Q4 2023 Pulse Survey, short-form videos are what people want to see most on social, so it’s no surprise that platforms like TikTok and Instagram have seen such fast and steady growth. Retailers go all-in on Instagram and TikTok. Which is their preferred channel for customer care?

Social Media 113

Social Media Strategy Exercises Retail 113

Sprout Social

FEBRUARY 15, 2024

View this post on Instagram A post shared by Sprout Social (@sproutsocial) Shares and resharing Sharing and resharing brand content seems like a simple form of audience engagement. Social listening tools like Sprout help brands surface the big issues, from customer service hold-ups to product defects and more. How do you compare?

Engagement 106

Engagement Tips Loyalty Metrics 106

Sprout Social

AUGUST 31, 2023

We recognized there would be some risk associated with stepping away from social media for a month, as our brand—like most—uses social media to engage with our customers. And we do keep customer service representatives available to help address any concerns or needs via email throughout the month of May.

Team 119

Team Authentication Proposal Social Media 119

Convince & Convert

DECEMBER 15, 2023

To effectively promote your services, eCommerce or Shopify store , leveraging social media SEO strategies can significantly enhance your online visibility and attract more potential customers. Optimize your social profiles for search All social media platforms, be it LinkedIn, Instagram, X, or Facebook, have a search feature.

SEO 157

SEO Social Media Strategy Hashtag 157

Ignite Social Media

MARCH 18, 2024

Invest in Physical Resources & Staff Having the budget and buy-in to make big investments has been key for fueling Duke’s social media juggernaut. ” For many brands, social media is still under-resourced as an afterthought. “Coach K Court is right out here. . “Coach K Court is right out here.

Social Media 96

Social Media Marketing Nielsen Resources 96

Sprout Social

JULY 6, 2022

And as a platform for conversations and customer care, it’s important to understand how to use Twitter for business in a meaningful way. Many brands use Twitter as part of their customer care strategy , as an alternative to calling customer support. Consumer goods social media resources. Wednesdays at 3 a.m.

Twitter 106

Twitter Tourism Travel Education 106

Social Media Strategies Summit

JANUARY 5, 2022

Instagram provides a huge opportunity for small businesses to reach new audiences and establish their brand online. An effective, well-planned Instagram strategy is needed to drive real results. This article will break down how to use Instagram for your small business in 2022 and beyond. Image via Instagram.

Small Business 202

Small Business Instagram Platform How To 202

Sprout Social

FEBRUARY 6, 2023

Audience engagement Social media creates a space for direct interaction with potential customers, unlike most traditional media that’s a one-way street for engagement. By engaging with your audience, you can understand what content resonates, your brand perception, plus discover common issues and features your customers want.

Features 101

Features Social Media Curation Geotagging 101

Sprout Social

APRIL 3, 2024

Whether it’s a try-on haul on YouTube, a styling video on TikTok or a #HighStreet fit check on Instagram, fashion influencers have an impact on how the world showcases their self-expression through clothing. Sprout’s data aligns with Instagram influencer marketing being one of the most popular avenues globally, especially on Instagram.

Fashion 97

Fashion Influencer Ensembli Instagram 97

Sprout Social

JUNE 23, 2021

We’ve heard it time and time again: “It costs way more to acquire new customers than it does to retain the ones you have.” ” And while the exact dollar amount is up for debate, there’s no denying that customer retention should be a top priority if you want your business to thrive long-term.

Strategy 126

Strategy Policies Resources Loyalty 126

Social Media Marketing

JANUARY 2, 2023

Some famous and well-known stages are Facebook, Instagram, Twitter, and LinkedIn. Organizations can build their income with digital media by putting resources into promotions and expanding changes. We suggest this Facebook and Instagram Promotions online course to see some more. The objective of any business is consumer loyalty.

Marketing 136

Marketing Organization Cost Affiliate marketing 136

Sprout Social

JANUARY 23, 2024

❤️ #fyp #seniorlivingcommunity #ivwaukee ♬ Safe And Sound – Capital Cities By showcasing the high quality care residents receive, Independence Village is more likely to recruit top talent and give future residents and their loved ones peace of mind. The campaign’s first five Instagram posts nearly broke the internet, receiving 1.5

Report 111

Report Brands Library Sentiment 111

Buffer Social

APRIL 18, 2022

Here are some ideas for small businesses looking to highlight Earth Day on Instagram. Agnes LDN , a fashion brand aiming to educate its customers about sustainability, shared an Earth Day post with a simple but effective message. who shares information about foraging and regeneration gardening on her Instagram.

Small Business 102

Small Business Fashion Instagram Discount 102

Hootsuite

SEPTEMBER 8, 2020

Social media customer service means using social channels to provide efficient and effective customer service and support. Customers expect to be able to reach out to brands on social channels for help—and get a quick reply. Social media customer service stats. Customer expect (but don’t always get) a fast response.

Social Media 145

Social Media HootSuite Issues Team 145

Sprout Social

DECEMBER 6, 2023

Many organizations report HIPAA compliance measures inhibit their strategy, as some of the most engaging healthcare content they create features innovative studies, patient testimonials and medical breakthroughs, which require lengthy approval processes and careful execution. Regularly review resources like the U.S.

Social Media 105

Social Media Privacy Insurance Guidelines 105

Sprout Social

OCTOBER 19, 2023

As the digital market space rapidly evolves, customers are seeking authenticity and human connection from brands like never before. It’s providing them with critical brand insights from social listening to inspire engaging content, personalize customer care and dig deeper into performance metrics.

Strategy 129

Strategy Sentiment Marketing Analysis 129

Social Media Strategies Summit

NOVEMBER 7, 2018

Unfortunately, no one has a crystal ball to see who is going to be the next Facebook, Instagram, or Snapchat. Launching a social media profile almost always results in the need for more human resources, content creation, and advertising budget. The platform’s growth is thought to be attributed to the algorithm challenges on Instagram.

Platform 271

Platform Social Media Influencer Trends 271

Social Media Strategies Summit

JUNE 3, 2021

Panelist Anna Vacchi Hill , Senior Public Information Officer and Social Media Manager at the City of San Diego, developed the city’s first social media policy and has been consistently growing its audience on Instagram. City of San Diego tries out Instagram Reels. Image Source: USFWS Instagram. Image source: City of San Diego.

Engagement 149

Engagement Communities Video Tourism 149

Sprout Social

AUGUST 31, 2022

From longstanding favorites like Instagram and YouTube to newer apps like TikTok and BeReal, there are so many social media platforms to choose from. Consider your brand’s goals, resources, current content types, your audience, your competitors and the industry you’re in. What do they care about? Set your social media goals.

Social Media Management 103

Social Media Management Organization Products Social Media 103

Social Media Strategies Summit

NOVEMBER 30, 2022

But as consumers become increasingly savvy, we’ve seen a rise in more authentic influencers — people who care passionately about their hobbies, interests, and the content they post. million followers on Instagram and 2.7 Francis Bourgeois is a great example. million on TikTok by simply being himself. Spotify Makes Music Personal.

Campaign 304

Campaign Brands Influencer Collaboration 304

agora pulse

MARCH 25, 2020

But you can take care of how you handle that crisis … and also make sure to have a plan in place for when a new crisis pops up. The following initial crisis checklist should already be part of your crisis plan: Check and potentially pause all Facebook , Instagram , Twitter, and LinkedIn Ads. How to Interact With Your Customers.

Social Media 199

Social Media Social Media Management Issues Team 199

Buffer Social

SEPTEMBER 5, 2023

Social media executive success: focus on business impact As a social media executive, your core job is to effectively deploy resources to produce results your higher-ups care about. Managers and clients care about business impact, says Tom Basgil, Social Media Consultant at Tom Basgil LLC.

Social Media 90

Social Media How To Skills Hubspot 90

Sprout Social

AUGUST 25, 2022

For example, you will invest more resources into video content for platforms like YouTube and Instagram. Sydney Nielsen, Sprout’s Manager of Customer Marketing, says, “Working with agencies is an investment that delivers high return. Paid social reporting for Facebook, Instagram, Twitter and LinkedIn. Ad campaigns.

Social Media Management 125

Social Media Management Cost Social Media Price 125

Sprout Social

AUGUST 7, 2023

Threads is a text-based social network developed by Meta’s Instagram team. Users are required to have an Instagram account to sign up, maintaining the same account name, username and password across both networks. When you open the Threads app for the first time, you’ll be prompted to log in with Instagram.

API 93

API Social Media Management Platform Instagram 93

Jon Loomer

DECEMBER 13, 2021

What resources are committed? If you’re going to drive people to the website, it’s important the pixel is set up properly and that standard and custom events are being used. Maybe you reach a potential customer before they get an email. What Resources Are Available? What resources are on staff for copywriting?

Advertising 198

Advertising Facebook API Reputation 198

Sprout Social

FEBRUARY 5, 2024

It makes it more than just this cultural heritage moment and actually shows you are a brand that cares about the Black community. You care about Black creators. She’s also a committee member of Black@, a Sprout community resource group. On Instagram and TikTok, Topicals featured other Black-owned lip balm brands in Sephora.

Social Media 112

Social Media Authentication Communities Campaign 112

Sprout Social

MAY 8, 2023

Consumer goods social media resources Solutions for Social Commerce How to master social media for retail and win more customers What is social commerce? Target audience and platform goals factor into ways businesses connect with their customers. There are moderately light engagements Thursdays through Sundays from 11 a.m.

Tourism 109

Tourism Travel Education Engagement 109

Sprout Social

APRIL 27, 2020

With these changes, we reviewed data from our 20,000+ customers to see how usage of social media has changed during this time. Resources for communicating during the coronavirus crisis. Find all of Sprout's resources to help teams and social managers navigate their response to COVID-19. Updates to Instagram times to post.

Engagement 145

Engagement Social Media Patterns Health Care 145

Pam Moore

FEBRUARY 24, 2018

Be careful who you listen to as many of the same people who are wanting to implant your brain with emotions of fear, are the same people who have a top business objective to sell you tickets to events, courses and magic carpet rides to your one stop solution to all of your Facebook problems. Who are your customers?

Feed 167

Feed Feedly Metrics News 167

Hootsuite

MARCH 2, 2022

For details on how to set up social commerce for your retail brand, check out our posts on Instagram shopping and Facebook Shops. Use your social media presence for customer service. Social customer service is becoming increasingly important for brands. Excellent customer service breaks down the barriers to purchase.

Retail 104

Retail Social Media Brands Tips 104

Hootsuite

MAY 18, 2023

Bonus: Claim your pack of free animated Instagram Reels templates created by Hootsuite’s professional designers. Easily customize them in Canva, and take your Reels game to the next level today. Other short-form video platforms, like Instagram, Snapchat, and YouTube, aren’t far behind. What is short-form video?

Video 112

Video HootSuite How To UGC 112

Keyhole.co

JUNE 27, 2023

Instagram remains a strong medium for businesses and creators to reach their target audience. Instagram introduced the Professional Dashboard to empower users and provide valuable insights and tools. This feature-rich dashboard offers businesses and creators a centralized hub to manage their Instagram presence effectively.

Instagram 52

Instagram Analytics Hashtag Metrics 52