The Social Media Incubator

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How Often Should You Post Social Media Updates?

The Social Media Incubator

One question that business owners new to social media ask us often is this one: How often should I post status updates to my social media accounts? Keep in mind that all social media is different. So to answer the question, there’s no definitive answer. The answer is, it depends.

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The Keys to Your Social Media Identity

The Social Media Incubator

When it comes to managing your social media page and implementing your social media strategy , it’s important to keep in mind that having a social media identity is more than just having a page that looks good. So what does having a good social media identity look like?

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Social Media: Not a Stand-Alone Strategy

The Social Media Incubator

The most common misconception about social media for business is that it can be done as a separate entity. First, you need to make sure the implementation of your social media campaign isn’t sporadic. First, you need to make sure the implementation of your social media campaign isn’t sporadic.

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Relevance, Redefined by Social Media

The Social Media Incubator

That statement can and has been countered by business owners with the question: What’s the point of being on social media if not to promote my products/services or myself? Try these pointers to help you increase your business social media relevance and engagement: Be strategic without talking about your product all the time.

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How Many Social Media Accounts is Enough?

The Social Media Incubator

In January 2102, large companies averaged 178 corporate-owned social media accounts. We don’t know how many social media accounts these companies have today, but we’re guessing the number is probably higher, if it has changed at all. Social Media Social Media ROI Strategic Social Media'

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Are Personas a Good Approach in Social Media?

The Social Media Incubator

Are personas a good marketing tactic in the era of social media? Should you blog using a persona, or conduct social campaigns under a persona? But in the age of social media, where marketing is much more transparent and the message has become a conversation…are personas still a good marketing idea for business?

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5 Hot New Trends in Social Media

The Social Media Incubator

Amidst all the hype, it’s pretty clear that social media is here to stay as a viable marketing avenue for businesses large and small. Reddit’s AMA (Ask Me Anything) feature helps you establish your expertise online by posting your credentials and answering visitor questions.

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