Kikolani

SEPTEMBER 14, 2010

Week 2 – Market Research & Analysis: Know Your Target Audience. Week 2 covers keyword research, from creating your initial keyword list to testing and implementing your keywords, plus a list of free keyword research tools. Then you will learn about analyzing your competitors, with some free and paid tools.

Course 139

Course Marketing Analysis Paid Search 139

Kikolani

MAY 17, 2013

13 Reasons Why Your Content Marketing Might Fail – Effectiveness is a common concern for most content marketers, according to CMI research. Mobile Marketing Research Explained In Plain English – When it comes to mobile marketing, most consumers are way ahead of marketers in their use of their smartphones and tablets.

Mashup 134

Mashup Resources Google Domain Name 134

Firebelly

NOVEMBER 13, 2009

When it comes to metrics, we have social analytics, web analytics and pipeline metrics - these three metrics can start to establish a causal relationship between marketing investment and customer behavior and return on investment. Lastly, social research is emerging as an area to watch carefully.

News 100

News Social Media Marketing Paid Search 100

Kikolani

MAY 3, 2013

The Top 75 Must-Read Online Marketing Blogs – Last year, I compiled 75 Marketing Blogs that covered conversion, content, email, paid search, SEO, analytics, blogging, and social media marketing. Social Media / Social Networking. Here is a breakdown of all relevant data from the latest research.

Mashup 130

Mashup Resources Products Press Release 130

Firebelly

JANUARY 29, 2010

Using a database of over 30,000 accounts that have been analyzed with TweetPsych, the first dimension I’ve looked at is “Social Behavior”. However, we believe that one of the major reasons for this decline is Facebook’s gradual Twitterfication.

Marketing 100

Marketing Feed Reader Paid Search SMS 100

Sprout Social

JANUARY 2, 2019

Sprout Social not only provides a big-picture overview of your content’s reach but also drills down to specific posts and social networks. This challenge signals both the need for brands to market their sites to social users, but also tap into social media as a primary source of traffic versus organic or paid search.

Campaign 111

Campaign Social Media Metrics Trends 111

Webbiquity SMM

MAY 16, 2011

Social media is now in third place (for 61% of B2B marketers), having pulled ahead of B2B publications, paid search and banner ads. No other activity comes close, with social networking coming in a distant second (10.7%).&# Email is the #2 priority. Slide 21: Online costs per lead are lower.

B2B 150

B2B Smart Phone Data Hubspot 150

Kikolani

SEPTEMBER 21, 2012

A Step-by-Step Guide to Determining Your Target Market as a Freelancer Writer – This article is a freelance writer walk-through on determining your target market and the research you’ll need to go through. Social Media / Social Networking. Here are a few tips.

Mashup 117

Mashup Resources SEO Remix 117

Convince & Convert

DECEMBER 29, 2015

Using a script, Startup Moon scraped several blogs and organized the posts from most to least shared on social networks. This is backed up by Dan Zarrella’s research on Twitter click-through rates. It all comes down to the question of serendipitous discovery versus goal-oriented search. Strategies the Best Blogs Use.

Study 60

Study Startup Case Study Paid Search 60

Convince & Convert

FEBRUARY 4, 2015

Using a script, Startup Moon scraped several blogs and organized the posts from most to least shared on social networks. This is backed up by Dan Zarrella’s research on Twitter click-through rates. It all comes down to the question of serendipitous discovery versus goal-oriented search. What Do the Top Blogs Do?

How To 60

How To Study Startup Case Study 60

Webbiquity SMM

JANUARY 17, 2011

, the sources below provide a vast wealth of data, statistics and research results, as well as a bit of interesting social media trivia. How are consumers and b2b decision makers using social media in their buying processes? Which social media platforms are most effective at influencing buyer behavior? 40 percent of U.S.

Research 210

Research Social Media B2B Marketing 210

Webbiquity SMM

FEBRUARY 7, 2012

Reports, surveys, studies and infographics are among the most popular content posted and shared across social networks. But which networks are most effective for spreading the content produced? How widespread, really, is the use of social media for marketing? Infographic: Social Media ROI Statistics by Digital Buzz.

Statistics 190

Statistics Research Social Media B2B 190

Sprout Social

SEPTEMBER 1, 2021

Competitor research. Use this data to determine if you have gaps in your visibility on key topics for your business, and where you may need to increase your competitive research efforts. For your brand to gain visibility on social media, you need to be active. Knowing your competitors is the key to setting your brand apart.

SEO 144

SEO Social Media Metrics Sentiment 144

Josh S Peters

JANUARY 21, 2013

If you’re not able to dominate the SERPs organically then you can pay Google (or any other search engine) to display links to your content in the paid portion of the search results. However, your paid placement could be the stimulus to research and ask their friends about your products specifically.

Wiki 178

Wiki Paid Search Adwords StumbleUpon 178

Webbiquity SMM

JANUARY 19, 2011

Great content naturally attracts links, but Matt Malden points out ways to go beyond that by blogging, sending a regular email newsletter, using Twitter, social networks, YouTube and other sites to expand your online presence. Social Media Affecting BtoB Buying Behavior by The Proactive Report.

Tips 179

Tips Press Release Reputation B2B 179

Firebelly

MARCH 2, 2010

Afterthe data is collected it’s written down to provide the statistics needed forthe research, such as a case report or field study. Based on this research,the statistics were made for this video. Ethnography in itself is the method used forgathering data within a society. What is it like being a student today?”

YouTube 157

YouTube Class Paid Search SMS 157

Webbiquity SMM

FEBRUARY 10, 2015

Is the value of social media marketing for b2c brand overrated? consumers say they “mostly” or “always” ignore brand posts on every social network. And 83% of consumers say they have had a “bad experience with social media marketing.” And yet – 80% of brands advertised on social media sites in 2014.

Statistics 50

Statistics Social Media B2B Hubspot 50

Webbiquity SMM

MAY 3, 2016

Sample review: “Great content is key to great social media marketing, and Buzzsumo is just the tool for that…Buzzsumo searches through different types of content including infographics, blog articles, and videos, and shows you the popularity of each piece of content in each social media network. 4) TrackMaven.

Tools 100

Tools Sample Samples Price 100

Firebelly

FEBRUARY 19, 2010

2 Site on Web By Jon Brodkin Facebook is now the second most popular Web site in the United States, passing Yahoo with 133 million unique visitors in January, according to new research. 1 spot to Google in February 2008, and now sits in third place, according to Web analytics research by Compete. Facebook Outpaces Yahoo to Become No.

Yahoo 100

Yahoo Facebook MySpace Paid Search 100

Webbiquity SMM

JANUARY 9, 2013

How can your organization utilize social networking principals and tools to improve operations across departments? However, buyers’ expectations are changing and therefore the way sales people do their jobs needs to change as well, for example: “Buyers already know about your ready-made solutions found in their researching.

Strategy 190

Strategy Marketing B2B Exercises 190

Rebekah Radice

SEPTEMBER 13, 2016

Researches their options. That makes you responsible for the initial: Research (identify the value). You’ll begin with a brainstorming and research session. This should be customized to the social network, including copy and graphics. Also, think about using paid search and other channels.

Campaign 143

Campaign Social Media Marketing URL 143

Kikolani

JUNE 9, 2011

These six tips will help you get a bigger piece of real estate in search results. 6 free search tools I’m loving right now – these will help you with link research, usability testing, getting free content, and more. 3 phrases of social media SEO – what they are, and why they are important.

Mashup 141

Mashup Resources Real Estate SEO 141

Webbiquity SMM

MAY 23, 2017

According to recent research from Forrester, digital marketing spend in the US will reach $120 billion by 2021. Spread over paid search, video marketing, social media and other online channels , digital is expected to account for more than 46% of all advertising in the next five years. Guest post by Cheryl Joy.

B2B 198

B2B Strategy Marketing Microsoft 198

Techipedia: Tamar Weinberg

JANUARY 5, 2009

Social Media Sites: General The Big Boys of Social Bookmarking: The Top 20 Sites (10e20): Chris Winfield ranks the top 20 social bookmarking sites by their Alexa rankings and gives a short description of what each does — in case you haven’t ventured beyond Digg. What are the most popular sites in these age groups?

Marketing 144

Marketing StumbleUpon SEO Reputation 144

Convince & Convert

AUGUST 3, 2015

that night, I asked my girlfriend not to call me for the next three months, put away my PS3, and started my research on the best PPC resources available online … and I just read. Specialization: PPC + Paid Marketing Strategy. You invest a lot of time into your paid search campaigns, but how much is spent on refreshing your ad copy? ”.

Adwords 60

Adwords CPC Marketing Retail 60

Rebekah Radice

SEPTEMBER 13, 2016

Researches their options. That makes you responsible for the initial: Research (identify the value). You’ll begin with a brainstorming and research session. This should be customized to the social network, including copy and graphics. Also, think about using paid search and other channels.

Campaign 60

Campaign Social Media Marketing URL 60

Kikolani

MARCH 16, 2012

Freelance Writer’s Guide to Library Research – Freelance writers often have to research information in print at libraries for magazine articles or client projects. Search Engines / SEO. Whilst there are other search engines that are worth considering, you need to set your expectations realistically.

Mashup 113

Mashup Resources Domain Name Real Estate 113

Techipedia: Tamar Weinberg

JANUARY 5, 2012

The newsletter, which was sent within the first week of the month, would include new research findings from surveys conducted by research groups such as the Pew Research Center, new discoveries from a marketing firm’s eye tracking study, or data that was recently culled across a multitude of SEO agency case study reports.

Marketing 264

Marketing SEO Case Study Small Business 264

Webbiquity SMM

NOVEMBER 12, 2013

are now active on at least one social network, up from 67% in 2012 and just 8% in 2005. As many companies have learned the hard way, unanswered complaints on social networks can go viral, causing real damage to a company’s brand. Just 11% say social media is highly effective for lead gen, and 1% identify mobile marketing.

Statistics 226

Statistics Social Media B2B Journal 226

Razor Social

MARCH 16, 2017

User Research. User research tools allow you to understand how users interact with your website. Research shows that loading time longer than 3 seconds decreases the opportunity for conversion by around 40%. io – AdStage is really useful if you’re running ad campaigns on multiple social networks. Performance.

Conversation 98

Conversation Tools Template Templates 98

Webbiquity SMM

SEPTEMBER 8, 2010

Data junkies, stats addicts, web trivia buffs rejoice — here are a deluge of social media, search and other marketing research facts and figures from 50 articles and blog posts published so far in 2010. Which social networking site is used by 92% of senior marketing executives? While 28% of U.S.

Research 191

Research Social Media B2B Statistics 191

Razor Social

DECEMBER 21, 2016

Research shows that companies that use marketing automation to generate leads have a 53% higher conversion rate on average. You can connect up to 9 social networks and other online services (called ‘apps’) to your account. Overall, this is a great tool for competitor research and we use it on a regular basis.

Tools 40

Tools BuzzStream Marketing Template 40

Kikolani

NOVEMBER 29, 2010

Ann is an SEO consultant, the brains behind the hugely popular My Blog Guest site for bloggers to network and acquire guest blogging opportunities, and a regular contributor to Search Engine Journal. Her blog, SEO Smarty , covers blogging, branding, SEO, social media, and more. Follow her @seosmarty on Twitter. Annabel Candy.

Blogger 168

Blogger SEO Consultant WordPress 168

Webbiquity SMM

DECEMBER 19, 2017

” — The Big Trends in B2B Marketing , Circle Research. “In 2018, marketers will be forced to conduct research that identifies top influencers among their target audiences, and they’ll need to make sure money is allocated to fund these influencer campaigns. Two others mentioned Instagram (for B2B—really?)

B2B 293

B2B Trends Analysis Marketing 293

Convince & Convert

JUNE 12, 2013

Most direct marketing advertisement methods (paid search, etc.) Some paid content promotion tactics that can be very effective include: StumbleUpon Paid Discovery – StumbleUpon lets you buy clicks at low, low prices fromsocially engaged visitors. And our tests indicate gorilla suit advertisements convert poorly.

BuzzStream 152

BuzzStream Content Metadata Reddit 152

Webbiquity SMM

AUGUST 5, 2013

won’t show up in keyword research tools)? Find the answers to these questions and many, many more here in 101 vital social and digital marketing stats for (the rest of) 2013. Social Media Facts and Statistics. 93% of marketers use social media for business. State of Search ). State of Search ).

Statistics 214

Statistics Social Media B2B SEO 214

Webbiquity SMM

APRIL 29, 2014

” Marketing Research Chart: Integrating email and search marketing tactics by MarketingSherpa. This approach isn’t SEM (paid search) though SEM is a key component of a wider WPO strategy. Social Media Should Not Be A Stand Alone Brand Tactic by Brand Cottage. Is SEO Dead — Or Decentralized?

Brands 204

Brands SEO Press Release Engineering 204