Bill Hartzer

AUGUST 21, 2012

This person they hire for this position will be part of the online marketing team managing and implementing a multi-million dollar paid search marketing program for the company. This is a hands-on position requiring a strong understanding of implementing, overseeing and growing a large and complex paid search program for the company.

Engineering 109

Engineering Paid Search CPA CPM 109

Webbiquity SMM

JANUARY 24, 2019

Knowing what platforms you want to target, and with your social media strategy in place, the final step is content production. Instagram, on the other hand, is more visual and requires investments in high quality photos and videos of your products. Human interaction is more productive. Setting up automation.

Social Media 164

Social Media Marketing Hashtag Campaign 164

Bill Hartzer

JANUARY 22, 2013

The Search Agency has released its quarterly State of Paid Search Report, which, among other findings, reports that smartphones and tablets drove 23 percent of total clicks in the fourth quarter of 2012, an 89 percent increase year over year. Google continued to see more paid clicks coming from mobile devices with 25.9

CPC 122

CPC Paid Search Retail Mobile 122

Social Media Marketing

FEBRUARY 16, 2018

Paid search campaigns are surely the best way of improving your online visibility and increasing engagement on your website. Predictive Marketing Have you gathered tons of data about your customers, their shopping habits and how they use your product? The agency needs to be well-versed in the latest trends in the world of PPC.

Trends 93

Trends Paid Search Campaign Mobile 93

Firebelly

JANUARY 16, 2013

Facebook Graph Search: 10 Things You Need To Know About The Social Network’s Big Announcement. By Jason Gilbert Facebook founder and CEO Mark Zuckerberg announced “Graph Search,” the company’s newest product that will be making its way to your own Facebook account sometime soon.

Facebook 186

Facebook Paid Search Small Business Data 186

SocMed Sean

MAY 8, 2019

On the other hand, the PPC is the strategy that most companies use to create an immediate presence in the best positions on search results pages and only pay for their advertising when users click on the link to their landing page. The key thing to remember regarding PPC is it costs money. Why should these two strategies be combined?

SEO 239

SEO Strategy Tips Marketing 239

Social Media Marketing

APRIL 29, 2019

Pay Per Click" advertising is a paid service where the sponsor pays only when someone clicks on his ad, online paid search ads that are displayed on search engines. In turn, Google earns money from every search conducted on its search engine.

Adwords 102

Adwords Advertising Google Yahoo 102

Small Business Mavericks

MARCH 20, 2012

Banners are not big converters, social media can be time consuming, and paid search expensive. When competing for keywords, some business owners, especially those new to paid search marketing, head straight for the cheapest keywords. The problem is obvious – these sites are attracting the wrong traffic.

Small Business 101

Small Business Paid Search Compete Advertising 101

Jason Yormark

MAY 19, 2016

Creating a strong, scalable online marketing strategy helps you to: Attract new customers through targeted paid search campaigns. Develop high-impact search strategies with limited budget, time and resources. Engage and nurture leads with marketing materials that actually speak to customers in a niche market.

Small Business 100

Small Business Adwords Paid Search Cost 100

Sprout Social

AUGUST 30, 2021

By taking a social-first approach to creative production, businesses can avoid pushback from their social teams, last-minute requests for resized assets and low performance. Social networks also have specific dimensions and limitations for what you can and cannot post that non-social marketers may not be aware of.

Campaign 141

Campaign Social Media Social Media Management Team 141

Bill Hartzer

NOVEMBER 12, 2013

According to BehrPro, “registered BehrPro professionals now have access to new and enhanced features, including better search engine optimization (SEO), Google+ Local registration, paid search campaigns for Google AdWords and ready-to-customize direct mail templates to support offline marketing efforts.”

Engineering 113

Engineering SEO Adwords Paid Search 113

Firebelly

SEPTEMBER 17, 2010

The environmental organization is not happy with this dirty energy production method and would like Facebook to use clean, renewable sources of electricity. Greenpeace is also asking Facebook to share its carbon footprint publicly. Below is the Facebook: Unfriend Coal video that Greenpeace released.

Campaign 140

Campaign Facebook Paid Search SMS 140

Sprout Social

MAY 24, 2022

Whether you’re targeting a search ad around brand keywords or running a print ad in a popular trade publication, paid media gives brands more control over how they reach new audiences. Paid media examples. Paid search. Paid social. Then, in 2021, #CleanTok elevated the product to explosive fame.

Sentiment 97

Sentiment Metrics Hashtag Review 97

Keyhole.co

OCTOBER 24, 2023

Make sure that your video is relevant to your product or service. SevenAtoms is dedicated to driving growth for SaaS and B2B businesses through innovative and optimized paid search and is recognized by Google as a Google Premier Ads partner. At SevenAtoms, Andy plays a strategic role in managing paid search campaigns.

YouTube 52

YouTube How To Posterous Upcoming 52

Bill Hartzer

APRIL 17, 2014

. “Through an introduction from IBM, we began using Kenshoo to manage our clients’ paid search campaigns. ” For some reason I don’t expect you to be able to go to IBM’s website and navigate to their search marketing product services pages anytime soon, but you never know.

Marketing 82

Marketing Paid Search Engineering SEO 82

Firebelly

SEPTEMBER 2, 2010

No longer are customers merely “consumers” of our product, but also of these conversations, making it imperative that we learn the art and science of diffusing conflict … before it erupts.

Social Media 190

Social Media Paid Search Reputation SMS 190

Firebelly

SEPTEMBER 3, 2010

It comes down to fundamentals and I suppose the following Four pieces of the Social Search Engine Optimization puzzle can help companies of any size get started in a more meaningful way on their journey towards becoming productive on the social web.

Paid Search 184

Paid Search Engineering Flickr SMS 184

Twist Image

JUNE 2, 2017

Do they not do searches on Google and see the paid search results? It ranges from 140 characters to high-end video production (and everything in between). paid search. search engine marketing. video production. Are they blind to their Facebook feed? Content is 24/7 and so is advertising.

Brands 63

Brands Paid Search Compete Influencer 63

Small Business Mavericks

MAY 5, 2014

You pay for stuff like display ads, pay-per-click, paid search, etc. In practical terms, I’d combine the tweets of linked blog post titles with conversational-type comments on what’s happening at the business today or asking for feedback on product suggestions, for example.

Paid Search 79

Paid Search Study Twitter Activities 79

Bill Hartzer

AUGUST 25, 2012

This position is for a highly analytical and organized individual to help manage daily PPC efforts across multiple search engines. The candidate will be responsible for: - Ensure that paid search campaigns are properly launched and maintained. Follow the production process of new SEM accounts and websites.

Engineering 102

Engineering Automotive Marketing Insurance 102

Webbiquity SMM

NOVEMBER 12, 2012

Web presence is essentially web visibility; it’s about being as ubiquitous and easy-to-find as possible when buyers are searching for information about what you and your competitors sell. Anything about your company or products that appears somewhere online—whether owned, earned or paid content—contributes to your web presence.

AJAX 194

AJAX SEO Engineering Metrics 194

Webbiquity SMM

FEBRUARY 2, 2016

Less than 8% of total B2B product sales are closed directly through the Internet, versus 15% for B2C products. ( 26% of respondents say email is the digital marketing channel with the greatest positive impact on revenue; SEO is second (17%), followed by paid search (15%), social media (5%), and online display advertising (5%).

Hubspot 100

Hubspot Marketing B2B Survey 100

Webbiquity SMM

DECEMBER 1, 2010

Generating PR “buzz&# and having a product perceived as “cutting edge&# were called significant challenges by only about a third of marketers, unchanged from last year. While there’s no reason to expect sales cycles to shorten, an improving economy next year should help stabilize the length of the decision process.

B2B 185

B2B Trends Marketing Technorati 185

Firebelly

JANUARY 7, 2010

Many companies now include Facebook and/or Twitter URLs in their ads, but Temper-Pedics latest Ask Me commercial is the first one that I have seen that tells people to ask their friends on Facebook and Twitter about their product before making a decision to buy. Thats a bold and brave move in my opinion. So go ask your friends about us.

Syndication 124

Syndication Paid Search SMS Social Bookmarking 124

Firebelly

DECEMBER 14, 2009

Are you currently listening to what is being said about your firm, brand(s) and/or product(s)?  How will you gather information? What  What will you do with the data collected? What types of supporting marketing will you use to promote and extend the reach of the program?

Social Media 133

Social Media Marketing Paid Search SMS 133

Firebelly

JULY 22, 2010

" Kind of like how ONE person with many usernames etc, can spread word of a product or issue, and it turns into A WHOLE BUNCH OF PEOPLE. Posted by: Chadrichards | July 22, 2010 at 05:02 PM WOW, this is such a great story, one of my favorites when people come to my work and they say, "I read on the internet."

Social Media 188

Social Media Paid Search SMS Syndication 188

Kikolani

JUNE 27, 2013

Not because they are worse companies, but because they are trying to create customer connections based on product and price, and customers are both tired of it and able to filter through it more than ever. An even simpler tool is to use Google Suggest to better understand how consumers see your products and services.

Tools 141

Tools Patterns Adwords Advertising 141

Sprout Social

FEBRUARY 11, 2021

return on ad spend on paid search, outperforming their ROAS goals in 2020 by 75%. Due to the success of the campaign, the client is currently looking at ways to expand their ecommerce site to new geographic markets and introduce more products with social as a key component. . Great job to the entire Acronym team.

Campaign 108

Campaign Groups Groups Communities 108

Firebelly

OCTOBER 22, 2009

Many of the videos, especiallyon Youtube , aren’t marketing a product or brand;they’re just for fun. Apple is known for creating a brand demonstratingthat you’re in the cool, modern crowd if you use their products. It’s lessabout the quality of the product and more about the reputation the productpasses on to the consumer.

comScore 100

comScore Video Apple iPhone 100

Firebelly

FEBRUARY 11, 2010

They will copy the surface layer," said Larry Cornett, vice president of consumer products at Yahoo, on Google Buzz. And finally, Facebook is preparing to launch a fully-featured webmail product. Yahoo responded at its SearchSpeak event on Wednesday, saying they had incorporated social features into there email system over a year ago.

Yahoo 100

Yahoo Paid Search Compete SMS 100

Firebelly

JUNE 3, 2010

Itfits the coffee product better. The concept can be a bit cliché, sure, with thehand-written text placed over a smooth, sans-serif typeface, but it works tosell the product. The new word mark of the logo, though, is even better.

Paid Search 124

Paid Search Flickr SMS Syndication 124

Social Media Marketing

AUGUST 26, 2016

Paid search advertisement has been popularized due to its immense benefits to innumerable online businesses. You don’t need PPC when: · Your target search area is very small, or so new that no one’s searching for your product. · Step back and make sure you are not trying to buy a horse to win an air race.

How To 60

How To Paid Search Guidelines Campaign 60

Hootsuite

OCTOBER 21, 2020

They’re also more likely to use social media for product development. For instance, 75% of mature organizations say that their social marketing programs actually help them improve the efficiency of paid search, TV, and other ad channels. What CMOs should do: Actively push social initiatives beyond your own team.

Social Media 137

Social Media Committee Organization Survey 137

Bill Hartzer

FEBRUARY 8, 2011

– Constant study of emerging trends within organic search, paid search, and social media. – Execute search engine optimization tactics, including ongoing evaluation of keywords, content and meta data, campaign performance tracking, and link building.

Engineering 110

Engineering Guidelines Paid Search SEO 110

Firebelly

MARCH 11, 2010

An out of theclassroom experience to learn about their thoughts and goals that varied fromrunning their own record labels, music studios, and production companies tobeing a rapper, a performer, or a video game designer. As a rewardfor Duncan, he got to learn about today’s students in a new light.

Conversation 100

Conversation Paid Search SMS Class 100

Firebelly

JANUARY 15, 2010

SEO By Erik Qualman SEO is still a vital part of any product/companies health (especially in the here and now), but as we look down the road, the simple fact is that I trust more what my friends and peers think than an algorithm.

Social Media 100

Social Media Feed Reader Paid Search SMS 100

Convince & Convert

APRIL 8, 2015

The poll also found that influencer marketing is the fastest-growing online marketing channel, crushing other strategies like affiliate marketing, paid search, and display. This could be because social media users tend to be more affluent and more likely to recommend products to family and friends.

Influencer 60

Influencer Case Study Affiliate marketing Marketing 60