Convince & Convert

AUGUST 8, 2019

The four most popular messaging apps already have more monthly active users than the four major social networks. mobile users in the U.S. Dark social describes the “invisible” shares that happen through channels like messengers, but also email and text messages. Is Dark Social Messing with Your Metrics?

Brands 152

Brands Analytics Consultant Data 152

Hootsuite

MARCH 8, 2022

In 2020, shoppers spent $560 billion USD directly on social media platforms. 48% of Americans purchased something on a social network in 2021. Not just online, but specifically from a social media platform. On mobile, Pinterest offers related search suggestions to help narrow down what users are looking for.

Features 114

Features Price Buy Campaign 114

Kikolani

SEPTEMBER 12, 2011

One of the more interesting, maybe even downright controversial aspects of social media is actually measuring results. While businesses focus on the ROI in dollars, bloggers focus on the ROI in traffic. shortened URLs from each Triberr member’s tweets. How have your strategies actually helped your website?

Case Study 163

Case Study Analytics Google Study 163

Convince & Convert

SEPTEMBER 20, 2010

A comprehensive survey (1,753 respondents) released today by Edison Research, paints a fascinating picture of Twitter and its role in America’s social media ecosystem. johnheaney The other important takeaway was the proportion of Twitter users (85%) who access the web from mobile devices.

Social Media 159

Social Media Statistics Strategy Research 159

Sprout Social

APRIL 12, 2022

Continuing with Bloomscape as an example, after Googling their brand name, the first page of the search results features their social media profiles from their Instagram and Facebook accounts. These dimensions vary between desktop and mobile views so be sure to check that both views look appropriate. Customer service.

Facebook 123

Facebook How To Metrics Hashtag 123

Sprout Social

AUGUST 16, 2016

It’s one of the main metrics marketers turn to when defining the impact and effectiveness of social marketing campaigns. When it comes to measuring engagement , there’s little doubt that social media shares play a critical role. Social signals like Retweets and Facebook shares are key drivers behind popularizing blog content.

Social Media 40

Social Media Mobile Social Networking Trends 40

Sprout Social

OCTOBER 22, 2019

While plugins give you a wide range of features that can amp up engagement on your site, you can also manually embed posts in WordPress pages by pasting in a public post’s URL with specific shortcode. Use Sprout’s analytics to report on the ROI of your campaigns as well as the effectiveness of your team down to the individual level.

Sites 79

Sites Features Embedding Facebook 79

Socialmedia.biz

JULY 23, 2017

While the other popular social networks only seem to be copying each other ’s latest top functionalities, LinkedIn stands apart in this regard. After all, the B2B value of social media use is completely different from B2C uses. These include gamification, internal communications and ROI-focused analytics. Dynamic Signal.

LinkedIn 76

LinkedIn Analytics Metrics Social Networking 76

Hootsuite

AUGUST 31, 2020

But if you’re a URL, shorter is better, pretty much every time. That’s why URL shorteners are such handy tools. And unlike a certain kitchen cupboard, URL shorteners are in reach of anyone with an internet browser—social media managers, regular everyday Facebook moms, small business owners, and TikTok tweens of all heights.

URL 145

URL Google HootSuite Template 145

Later

MARCH 10, 2019

Linkin.bio by Later is an Instagram tool that helps your followers find the exact URL they’re looking for from your feed, like a specific product page or newsworthy article. Here at Later, we want to make it easier to grow your business with social media. Grow Your Business with Linkin.bio by Later. View this post on Instagram.

Instagram 48

Instagram Feed Feedly URL 48

Kikolani

FEBRUARY 27, 2015

7 Predictions on Mobile Marketing Trends in 2015 You Need To Know by Jon Mowat. 15 SEO Best Practices for Structuring URLs by Rand Fishkin. Fixing Mobile Usability Issues For Better SEO by Adam Heitzman. Social Media Marketing. How to Measure Social ROI on Facebook Ads by Ana Gotter. Productivity.

Products 60

Products Marketing SEO URL 60

Social Media Strategies Summit

NOVEMBER 18, 2022

It’s hard to remember when we weren’t all glued to social media. Yet the proportion of marketers using social media to reach new and existing audiences has risen every year since 2013: Image source. Identify ways to leverage influencers and thought leaders on social media effectively. Let’s get into it.

Social Media 240

Social Media Strategy Influencer LinkedIn 240

Socialmedia.biz

JULY 23, 2017

While the other popular social networks only seem to be copying each other ’s latest top functionalities, LinkedIn stands apart in this regard. After all, the B2B value of social media use is completely different from B2C uses. These include gamification, internal communications and ROI-focused analytics. Dynamic Signal.

LinkedIn 60

LinkedIn Analytics Metrics Feed 60

Firebelly

FEBRUARY 26, 2010

Digitalia | Indianapolis Social Media Marketing « Firebelly Work: J.C. Facebook Secures Patent for News Feed By Ben Parr A new patent awarded to Facebook this week could have some big implications for the entire social media industry. The world’s largest social network now own the patent for the news feed.

Feed Reader 100

Feed Reader Marketing Paid Search Metrics 100

Hootsuite

JANUARY 11, 2022

Providing details about social traffic and conversions, Google Analytics social media reports are an important resource to help you prove social ROI. Bonus: Get a free social media analytics report template that shows you the most important metrics to track for each network. Individual page traffic.

Analytics 145

Analytics Google Social Media HootSuite 145

Writtent Blog

FEBRUARY 10, 2015

Optimize for Mobile. As this recent comScore study indicates, mobile has become the leading digital platform. Internet usage on mobile devices now exceeds desktop usage, and Google has made it clear that they prefer responsive and mobile-optimized websites. Improve Your URL Structure. Change your URLs to static.

SEO 40

SEO Strategy comScore URL 40

Buffer Social

NOVEMBER 7, 2016

The entire e-commerce flow from discovery to purchase is contained within Instagram, which may potentially help solve one of the biggest Instagram questions (and social media questions) for businesses everywhere: How can I get ROI and sales from what I share? browse, research, or compare products via a web browser or mobile app.

Instagram 110

Instagram Retail Influencer Features 110

Razor Social

OCTOBER 11, 2017

Content plus tools equals higher ROI! If there’s a lot to change I’d republish old content (without changing the URL!), Social sharing. Make sure you have a good social sharing plugin installed on your website that works well on both desktop and mobile. Don’t Forget about What You Have. Promote Your Content.

Tools 111

Tools Tips Content Marketing 111

Later

JULY 1, 2020

You can also download your Pinterest analytics as a CSV file, so you can get even more data for your social media reports. Claiming your website on Pinterest will add a verified symbol to the site URL on your profile. Pinterest Analytics Prep Step #1: Claim Your Websites. for your business, then this is the metric for you.

Analytics 67

Analytics Metrics Overview Trends 67

Keyhole.co

NOVEMBER 19, 2020

This Social Media Monitoring Tools List has been updated as of November 2020. Social media monitoring is the act of paying attention to what is being said on social media. And this is where social media monitoring tools come into place. Social Mention 16. Jump Links : 1. BrandWatch 3.

Tools 98

Tools Social Media Sentiment Price 98

Oktopost

OCTOBER 26, 2020

According to the same survey, 84% of company decision-makers are using social media to support a purchase decision. Clearly, your buyers are now all over social media. To execute an effective B2B social media marketing strategy , you need the right set of tools to organize it all. Yes, eight of them.

Social Media Management 159

Social Media Management Social Media Tools Hubspot 159

agora pulse

JUNE 3, 2020

These tips can help you brush up on the basics and also dig deeper into this social media platform. With its striking images, easy-to-organize boards, and comprehensive search tools, Pinterest is a social media platform like no other. With some social media platforms, you can dive right in and get started.

Social Media Management 121

Social Media Management Social Media Analytics Hashtag 121

Hootsuite

MAY 18, 2022

As a social media marketer, think what you could achieve with all that extra TikTok dancing practice? But seriously: Shortcuts can help you schedule social media posts, reply to DMs, insert hashtags (without copy/pasting), switch between tabs and accounts, and so much more. Holy shift! Mac users = Command.

Social Media Management 101

Social Media Management Social Media HootSuite Sentiment 101

agora pulse

JUNE 3, 2020

These tips can help you brush up on the basics and also dig deeper into this social media platform. With its striking images, easy-to-organize boards, and comprehensive search tools, Pinterest is a social media platform like no other. With some social media platforms, you can dive right in and get started.

Social Media Management 116

Social Media Management Social Media Analytics Hashtag 116

Convince & Convert

MARCH 5, 2015

Inspired by Jay Baer’s post , I want to share with you how you can prove the value of social media with well-known tools and a little creativity. (If A lot of ink has been spilled—or more aptly, words typed—on how one of the greatest challenges in social marketing is proving ROI.

Social Media 60

Social Media How To URL Analysis 60

Hootsuite

APRIL 26, 2021

One of the greatest benefits of social media advertising is the ability to test, track, refine and target your ads with laser precision. of mobile Facebook users access the social network using iOS devices. Name your pixel, enter your website URL, and click Continue. Enter your URL and click Open Website.

API 145

API Facebook How To Eventful 145

Convince & Convert

SEPTEMBER 21, 2010

Also, at my social media speaking engagements hither and yon I’m often asked what tools I use. Also, at my social media speaking engagements hither and yon I’m often asked what tools I use. So, I took a personal inventory and created this overview of the 39 social media tools I use daily.

Social Media 167

Social Media Strategy Consultant Tweetdeck 167

Hootsuite

JULY 25, 2023

Craft perfect posts in seconds OwlyWriter AI instantly generates captions and content ideas for every social media network. Write three Google Ad headlines to take people to this landing page [INSERT URL]. Re-write this email to appeal to social media marketers [INSERT EMAIL]. It’s seriously easy.

Marketing 90

Marketing Upcoming HootSuite Campaign 90

Hootsuite

DECEMBER 7, 2020

And once you have it implemented, Google Analytics allows you to track and measure your business’ traffic goals and prove the ROI of your web and social media presence. Bonus: Get a free social media analytics report template that shows you the most important metrics to track for each network. where they live).

Analytics 145

Analytics Google How To Overview 145

Techipedia: Tamar Weinberg

JULY 8, 2008

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Interviews , Marketing , Opinion , Social Media , Websites > What Traits Define a Social Media Marketer? What Traits Define a Social Media Marketer?

Social Media 163

Social Media Marketing Consultant Communities 163

Techipedia: Tamar Weinberg

JANUARY 5, 2010

of articles on the topic of Internet Marketing, from SEO to social media to web usability and then some. The article has examples of how social media worked too. In it, he offers some thought-provoking insights into what must be understood before going into social media marketing.

Marketing 265

Marketing SEO Journal Engineering 265

Keyhole.co

DECEMBER 12, 2023

The right social media monitoring tool can change the way you run your campaigns for the better. With a simple interface, integrations with other popular platforms, and dynamic features, you can find gaps in your efforts, hop on relevant trends, and expand your social media reach.

Sentiment 52

Sentiment HootSuite Price Analysis 52

Sprout Social

DECEMBER 20, 2023

As social media becomes more influential, impactful and involved, having robust tools with the latest and greatest features is becoming increasingly important. According to The Sprout Social Index™ , 81% of marketers already say AI has had a positive impact on their work. Take the introduction of new AI tools recently.

HootSuite 113

HootSuite Brands Price Collaboration 113

Hootsuite

JANUARY 10, 2022

Pinterest offers a mix of free and paid advertising tools, and combining both can earn you 3x more conversions and twice the ROI on your ad spend, versus paid ads alone. Plus, Pinterest has one of the lowest CPCs in social media advertising. cheaper cost per conversion, compared to other social media platforms.

HootSuite 145

HootSuite Campaign URL Types 145

agora pulse

NOVEMBER 8, 2016

Social media management tools are constantly evolving in order to keep up with businesses’ and marketers’ needs. For this blog post, I’ve approached some of the top influencers and bloggers in the social media world and asked them two questions regarding social media management tools.

Social Media Management 142

Social Media Management Social Media Tools Analytics 142

Hootsuite

MARCH 2, 2021

Then, follow these steps to check analytics on desktop and mobile. On mobile: 1. What it measures: The total number of clicks to the destination URL in your Pin. And, with a clear understanding of your Pinterest ROI, you can plan more successful campaigns moving forward. On desktop: 1. Source: Pinterest. Mentionlytics.

Analytics 145

Analytics Tools HootSuite Tips 145

Hootsuite

JULY 4, 2019

On mobile, it’s often better to prioritize image types that load quickly and don’t use a lot of data. On mobile, the cover photo is more square, allowing it to fit on a portrait-oriented screen. However, they’re less effective on mobile, as they don’t autoplay, and instead load as a thumbnail. billion smartphone users.

Template 111

Template Templates Facebook How To 111