yMarketingMatters

JANUARY 23, 2013

Over the past few years, research has continued to prove the benefits of e-mail marketing for business: low costs, high conversion rates and detailed tracking are all notable features. Jupiter Research reports effective email marketing campaigns can produce nine times the revenues and 18 times the profits of broadcast mailings.

Tips 178

Tips Smart Phone Marketing Mobile 178

Hootsuite

MAY 31, 2023

Here’s how you can get started with ChatGPT for social media marketing. Start free 30-day trial How to use ChatGPT for social media marketing ChatGPT and social media go together like peanut butter and jam. Fortunately, ChatGPT eliminates the need for manual writing and helps you find relevant captions within minutes.

Social Media 140

Social Media HootSuite How To URL 140

Hootsuite

MARCH 20, 2023

Savvy marketers know to keep one eye on the bottom line and look for ways to save businesses money. Bonus: Download a free guide to social advertising and learn the 5 steps to building effective campaigns. That’s right; Facebook is alive and kicking! No tricks or boring tips—just simple, easy-to-follow instructions that really work.

Cost 74

Cost CPC Facebook Campaign 74

Hootsuite

APRIL 8, 2021

Impressive engagement stats aside, video marketing has been shown to boost revenue across social platforms. According to Aberdeen Group , brands that use video marketing grow their revenue 49 percent faster than companies that don’t. This works, but for many reasons, LinkedIn native videos tend to be a more effective strategy.

LinkedIn 145

LinkedIn Video HootSuite Embedding 145

Oktopost

JANUARY 13, 2020

However, despite the turning into a quick fix for entertainment junkies, it still deserves its old nick: The Information Superhighway. The internet, more like Google, is still very capable of delivering in-depth knowledge from trustworthy experts. This presents B2B marketers with a new playground. What Are Quora Ads?

B2B 119

B2B Advertising Campaign Statistics 119

Convince & Convert

JUNE 25, 2014

Image via BigStockPhoto.com If you haven’t started looking for ways to add SMS text message marketing to your marketing mix, now is the time. Yes, I know apps are the craze these days but we’re still at about 65% smartphone penetration in the United States. That’s typically the worst direction to take. Having S.M.A.R.T

SMS 166

SMS Campaign Mobile Marketing 166

Hootsuite

APRIL 6, 2020

Improve your Instagram marketing strategy. 5 ways to use IGTV for business. Regular users can upload 10 minute long videos—still much longer than normal videos! Brands have been relatively slow to adopt IGTV for a number of reasons. Collaborate with influencers. among many other things! Table of contents. What is IGTV?

How To 145

How To Marketing Instagram HootSuite 145

Hootsuite

JULY 14, 2021

For commitmentphobes, the word “engagement” might be a terrifying and loaded one — but for social media marketers, Facebook engagement is the holy grail. And an engaged audience that wants to interact with your brand is something every marketer should aim for. Facebook engagement matters because it can help extend organic reach.

Engagement 145

Engagement Facebook HootSuite Groups 145

MegaBytee

JANUARY 28, 2021

Irrespective of the category of your business, digital marketing is a core part of your marketing. To stand in the online competition, it is necessary to build your name in the online market. In this article, we will discuss 22 digital marketing mistakes. In this article, we will discuss 22 digital marketing mistakes.

Brands 52

Brands Marketing SEO ROI 52

Hootsuite

NOVEMBER 7, 2019

More reasons to use video include: Video builds trust. Mobile users love it. Up to 90% of consumers watch videos on mobile. Maybe it’s (past) time to consider Facebook video part of your strategy to push leads down your marketing funnel. To give you their email addresses ? Identify your market. Wow, right?

Video 109

Video Facebook How To HootSuite 109

Hootsuite

SEPTEMBER 9, 2020

YouTube marketing is often overlooked by social media marketers. Either way, there are countless marketing opportunities on YouTube—especially if your audience is on the platform and your competitors aren’t. But with more than 500 hours of video uploaded every minute, effective YouTube marketing is easier said than done.

YouTube 145

YouTube HootSuite Marketing Video 145

Hootsuite

NOVEMBER 8, 2022

Bonus: Get the influencer marketing strategy template to easily plan your next campaign and choose the best social media influencer to work with. Cameo is a website and mobile app that lets you request personalized video messages from celebrities. Read on to find out more about how Cameo can work for you and your company.

Video 91

Video Brands Hosting Template 91

Hootsuite

FEBRUARY 10, 2020

As we explain in our post on the best image sizes for all social networks , your Facebook profile picture displays at 170 x 170 pixels on desktop and 128 x 128 pixels on mobile. It will display at 820 x 312 pixels on desktop or 640 x 360 pixels on mobile. It also appears on the top left of your Facebook page.

Facebook 145

Facebook How To HootSuite Template 145

Kikolani

MAY 26, 2016

Text message or SMS marketing delivers insanely higher ROIs and ridiculously higher sales than any other digital or conventional media. Take a moment to let these figures sink in: Papa John’s SMS marketing campaign boosted sales by 33% and generated an ROI above 500%. Big brands don’t seem to like SMS as a marketing media.

SMS 87

SMS Marketing ROI API 87

Hootsuite

DECEMBER 3, 2020

But if you need 10 reasons why you should consider giving it a whirl, good news: I am just itching to do a countdown here. Add your email address, a phone number and a business address to help followers connect with you outside of the app. So don’t let my earworm-suffering be for nothing. 10 benefits of an Instagram business profile.

Instagram 141

Instagram HootSuite How To URL 141

Hootsuite

JULY 24, 2023

In the old days, realtors had to market themselves on bus stops, billboards, and newspapers. While traditional marketing is still effective, competitive realtors know social media marketing takes the cake. Here are ten must-have capabilities real estate marketers look for in a social media tool. How vintage.

Real Estate 75

Real Estate Social Media Tools HootSuite 75

Hootsuite

AUGUST 11, 2020

Gaining followers needs to be part of a larger plan that connects to your business strategy and social marketing objectives. Think about the reasons why you want more Instagram followers. Use relevant hashtags to reach new users. To use any social network effectively, you need a clear plan. Use keywords to appear in searches.

Instagram 145

Instagram Tips How To Hashtag 145

Buffer Social

NOVEMBER 10, 2016

I’ve always known that Google+ is good for SEO reasons, personal branding, and content sharing; I just found myself moving more naturally toward Twitter, LinkedIn, and Facebook — networks that I could use Buffer to manage all of my posts and share similar content. Now, onto the five good reasons to make time for Google+ posting.

Google 111

Google URL SEO Communities 111

Hootsuite

DECEMBER 7, 2020

Luckily for you, we have a step-by-step guide for digital marketers of any level to easily and painlessly set up Google Analytics. With more than 56% of all websites using Google Analytics, it’s also one of the most popular tools out there for digital marketers — and for good reason. Step 5: Link to Google Search Console.

Analytics 145

Analytics Google How To Overview 145

Jon Loomer

MAY 3, 2017

If they still don’t engage, they’re removed from my list. If you have a website, give people a way and a reason to provide their email address. Immediately after publishing a new blog post, I schedule an email to be sent to my list that will promote that post. Don’t get that twisted. Don’t wait.

List 156

List Strategy Real Estate Newsletter 156

Adam Cohen

JULY 12, 2010

But those same companies need to leverage, not ignore, that insight available when fusing social media into the marketing mix they already have. Here is a quick list of reasons to get Market Research engaged early in order to give social media (People fueled) initiatives the best chances of long term success.

Research 265

Research Social Media Marketing Retail 265

Convince & Convert

MAY 21, 2014

Nobody in a sane state of mind can say that marketing is “easy,” but the truth is that sometimes we overcomplicate things. The truth is, you probably already know most of the things you need to know to be a great marketer. Blatantly Ask for Email Subscribers There’s still nothing better than an email subscriber.

Marketing 167

Marketing Compete Social Networking Sites 167

Jon Loomer

FEBRUARY 17, 2017

While Facebook gives us all of the tools we need to be successful, there are several reasons why an ad may not work. But you send people to a horribly designed website to read your content, provide an email address or buy a product. Targeting those who visit your website would be great for building an email list.

Advertising 167

Advertising Facebook CPC CPM 167

Kikolani

MAY 17, 2013

How to Generate More Leads With Your Blog: 5 Tips – Learn how businesses with top marketing blogs generate leads with social media and content marketing. How to Generate More Leads With Your Blog: 5 Tips – Learn how businesses with top marketing blogs generate leads with social media and content marketing.

Mashup 134

Mashup Resources Google Domain Name 134

Techipedia: Tamar Weinberg

JANUARY 5, 2012

In January of 2011, I said that I’d make our Internet Marketing Posts of 2011 subscriber only. This year, I am pleased to bring back our Best Internet Marketing Posts of 2011 thanks to an excellent sponsor, HubSpot. The answer is no, but it’s still a metric that is close to Larry Page’s heart.

Marketing 264

Marketing SEO Case Study Small Business 264

Hootsuite

APRIL 1, 2020

Note: You need more than 1,000 subscribers to live stream on mobile. Mobile cam. How to create a YouTube live stream on mobile. Description : Front-load important keywords, add relevant links and information, and up to 15 hashtags. How to start streaming with YouTube Live. New to YouTube live streaming? Tap Go Live.

YouTube 145

YouTube Engagement How To Class 145

Jon Loomer

JANUARY 7, 2016

As I speak with Facebook marketers on a daily basis, a common theme arises: They are able to create campaigns that work for a while, but then they suddenly die. The reason this happens is often quite simple. This process could still apply. Days 5-8: Introduce Related Content #2. If you created a good ad, it works.

Campaign 145

Campaign How To Facebook Overview 145

Rebekah Radice

JANUARY 7, 2019

Moz offers a simple equation to identify share of voice: Brand advertising ($ or #) / Total market advertising ($ or #) = Share of voice. It was Lewis Carroll that wrote, “If you don’t know where you’re going, any road’ll take you there.” Impressions: how many times your content is displayed. Share of Voice.

Social Media 145

Social Media How To Metrics URL 145

Pam Moore

NOVEMBER 27, 2020

However, us marketers know that posting one cat pic on Instagram is one thing. Nowadays, an agency could have up to 10 marketers juggling with dozens of social media accounts and just as many demands from clients. Showing social media content to stakeholders isn’t only about sending an email. Really fast. Plan ahead.

Collaboration 78

Collaboration Social Media How To Meme 78

Hootsuite

SEPTEMBER 9, 2020

This is a full-screen interactive or informational destination page within the Facebook mobile app. Social media advertising is a must if you’re looking to reach a new, targeted audience—fast. Like it or not, organic reach is harder and harder to achieve. The days of going viral without a little boost might be gone forever. New friends!

Advertising 145

Advertising Social Media HootSuite How To 145

Techipedia: Tamar Weinberg

JANUARY 5, 2011

2010 by far was the biggest year yet in the Internet Marketing realm. Here’s how I do it : I read and review hundreds — thousands — of articles yearly, on all Internet Marketing topics from SEO to social media to general entrepreneurship (new for 2010!), Content Development/Marketing. Affiliate Marketing.

Marketing 279

Marketing Affiliate marketing Small Business SEO 279

Razor Social

MARCH 16, 2017

Conversion Rate Optimization (CRO) is one of the key practices that every marketer needs to master. Capturing leads through your website is crucial for building your email list. OptinMonster – With over 300k websites using it, OptinMonster is probably the most popular tool for generating more leads and growing email lists.

Conversation 98

Conversation Tools Template Templates 98

OnlineRockersHub Marketing Blog

SEPTEMBER 1, 2019

The simplest answer: Improve your website ranking for a relevant keyword to drive visitors with buyer intent. Research relevant sources of traffic. This software will give you an idea of any issues with duplicate content, duplicate descriptions, indexing, broken links, title length, page speed, content, mobile-friendliness, etc.

Template 57

Template Templates Strategy Content 57

Jon Loomer

MAY 20, 2015

One of the primary reasons marketers run Facebook ads is for conversions. They are trying to sell a product or build an email list. There is a long list of reasons why that campaign didn’t work out. See your potential audience like this: Those Who Don’t Know You But Have Relevant Interests.

Cost 113

Cost Conversation Facebook Sample 113

Akamai Marketing

FEBRUARY 9, 2011

If you thought that 2010 was a big year for digital marketing, you were right. The report is quite detailed and as you consider your marketing strategies for 2011 (provided you haven’t already done so), the report is full of tidbits that can help you make decisions. Let your customers make friends with one another too.

comScore 156

comScore Review Klout Marketing 156

Razor Social

APRIL 17, 2019

In this guide, I’ll go into detail about how artificial intelligence is impacting marketing right now and how it will continue to impact it in the future. And it’s alright to be nervous because the role of marketers in organizations will change but… …you’ll still have an important role to play.

Marketing 109

Marketing Software Data Curation 109

Ari Herzog

JUNE 4, 2018

If I search for your name on Google, Bing, or DuckDuckGo, your profile link will appear in the top 5 results. My current headline says Marketing Communications Pro. Keep your profile updated. This is most important — as 40% of LinkedIn users visit the site every day. Don’t be outdated or inactive. This is not your resume.

LinkedIn 70

LinkedIn Tips Groups Groups 70