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6 Principles That Drive B2C Content Marketing Success

Social Media Strategies Summit

According to HubSpot’s latest State of Marketing Report , producing and publishing content is the marketing strategy with the highest potential ROI in 2023. And not just because content marketing offers a great way to reach, engage, and convert audiences (as well as nurture loyalty). According to Statista, 60.1%

Content 221
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Mobile Is Here – Are You Ready for Mobile Marketing?

yMarketingMatters

OK, we know that mobile Internet usage is rising exponentially, and clearly, it is no fad, its here to stay. Smartphones and tablets are becoming a paramount marketing consideration, and skyrocketing mobile use has critical implications for business. An impressive 75% of mobile Internet users make purchases on mobile devices.

Mobile 231
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iOS 14 Resources for Facebook Advertisers

Jon Loomer

I am overflowing with resources, but let’s break them down… iOS 14 FAQ. What changes should I expect to advertising tools related to mobile app ads as a result of iOS 14? The post iOS 14 Resources for Facebook Advertisers appeared first on Jon Loomer Digital. How do you need to adjust? What do I do?

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Ready Yourself Now for a Mobile Only Future

Waxing UnLyrical

While there’s still a lot of communication which happens through those devices, what’s on the rise are people who use their phones all the time, and exclusively, as their only resource to connect to the internet. This mobile-only group of users is forecasted to increase to 52 million people by 2021. Keep scrolling to find out.

Mobile 163
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A Mobile Marketing Strategy That Helps First, Sells Second

Techipedia: Tamar Weinberg

Brands have rushed to provide value (optimally) or promotions (typically) on every new communication platform, all of which are increasingly accessed through mobile devices, making customers’ relationships with brands solely a collection of micro-experiences. Today’s younger consumers aren’t just researching and buying via mobile either.

Mobile 191
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30 Proven Small Biz Content Marketing Tips

Writtent Blog

For entrepreneurs and small business owners, content marketing can seem out of reach. Although proven to be an effective way to attract prospects, generate leads, and retain customers, content marketing appears to require more time and money than you have to invest in it. The basics 1. Know thyself. Do your research. Hot trends 6.

Tips 98
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Mobile Is Here – Are You Ready for Mobile Marketing?

yMarketingMatters

OK, we know that mobile Internet usage is rising exponentially, and clearly, it is no fad, its here to stay. Smartphones and tablets are becoming a paramount marketing consideration, and skyrocketing mobile use has critical implications for business. An impressive 75% of mobile Internet users make purchases on mobile devices.

Mobile 100