Buzz Marketing for Technology

OCTOBER 18, 2013

e-commerce sales are expected to hit $370 billion by 2017 – that’s 10 percent of retail sales. Some place the highest premium on loyalty and trust in a brand or product. According to eMarketer, 15 percent of online retail sales this year will take place via mobile devices, which is up from 11 percent in 2012. Overall, U.S.

Retail 217

Retail Discount Loyalty Data 217

The Realtime Report

FEBRUARY 16, 2017

Peer to peer influence and video content is impacting retail like never before. Content and social networks are the new currency. Today’s consumers are always on and more selective on what messages they respond to, and forming new affinities with brands and retailers based on authentic storytelling. Methodology.

Video 131

Video Retail Influencer YouTube 131

Hootsuite

JULY 4, 2022

Read on for a more nuanced answer, where we provide you with a framework for evaluating whether TikTok is right for you and provide examples of organizations—from the financial services industry to local government—who’ve found devoted audiences on this unique platform. Is my audience on the platform? Definitely. But that’s not all.

Questions 104

Questions Banking Insurance HootSuite 104

Sprout Social

JUNE 26, 2023

The technology identifies sentiment in feedback from a wide range of sources such as platforms like Trustpilot or Google My Business, social media comments and direct mentions, surveys and news sources. In this manner, sentiment analysis can identify factors affecting your brand image, customer retention rate or brand loyalty.

Sentiment 106

Sentiment Analysis Patterns Price 106

Sprout Social

MAY 19, 2021

The London-based clothing retailer uses listening data to inform business decisions well beyond marketing. By tracking their popular branded hashtags alongside phrases like “want” or “need,” their social team is able to relay customer feedback that informs content, campaign and production strategies.

Engagement 136

Engagement Brands Review Influencer 136

Convince & Convert

NOVEMBER 15, 2013

And from Expion , a free report on the top 50 retail brands’ social media use in 2013. ” The idea is to build connections through the various platforms, not only with prospective customers but also with current Nissan owners. Is Nissan building brand loyalty ? ” Social Media Stat of the Week: Only 4.2%

Loyalty 136

Loyalty Nielsen Social Media Case Study 136

Twist Image

MARCH 15, 2011

Gift cards are big business these days and many retailers are getting in on the action. Facebook will reach almost nine in ten social network users and 57.1 The arrival of Social Commerce. For the past few years, many media pundits (including me) have lauded the arrival of Social Commerce. What the Facebook?

Facebook 111

Facebook Retail Buy Analytics 111

Saying It Social

FEBRUARY 4, 2010

link] FriendFeed [link] LinkedIn [link] MySpace [link] Twitter [link] Digg [link] Seesmic [link] Stumbleupon [link] Ning – Create Your Own Social Network [link] Squidoo [link] Social Tools & Apps Hootsuite – Our Fav!! Tips & Guides Mashable – Twitter Lists, Resources & How-Tos [link] How To Blog: A Beginner?

List 149

List Social Media Tips TweetBeep 149

Postcron

NOVEMBER 21, 2019

It is a cost-effective platform that requires as little as 6 hours a week to increase recognition towards your business, sales and more traffic with almost no financial burden on you. For instance, the engagement rates of a shopping and retail account will be vastly different from that of a public figure.

Instagram 130

Instagram Social Media Tools Metrics 130

Saying It Social

SEPTEMBER 8, 2010

While the statistics presented above were just for Google, the major search engines all have their own local listings in some form so it is extremely important to get listed on their platforms as well. link] 1 day ago When you have anchor text and/or links to social sites etc on your blog/website PLEASE make them open in a new.

Mobile 135

Mobile Smart Phone StumbleUpon comScore 135

Saying It Social

JUNE 3, 2010

Own your brand’s social presence: If you don’t create official channels online, it’s only a matter of time before your customers/clients do it for you and create their own profiles and communities around your brand. It’s important to claim your brand name across all the major social media platforms.

Social Media 159

Social Media NoFollow Marketing Social Bookmarking 159

Sprout Social

OCTOBER 25, 2022

First things first: your social media presence shouldn’t look like everyone else’s. One of the most persistent social media marketing myths is that only certain industries can have a “fun” social presence. Fast food, retail, sports—those brands can get experimental. Use social as a teaching tool. — e.l.f.

Strategy 131

Strategy Brands Hubspot Survey 131

Sprout Social

AUGUST 30, 2016

While the agency expects that number to increase to roughly 71% by 2017, there’s still a lot businesses can learn about the social network. Pew Research found 35% of Instagram users visited the network multiple times a day in 2015. This is why so many people trust Sprout Social as their go-to Instagram management tool.

Instagram 72

Instagram Brands Collaboration Hashtag 72

Saying It Social

MAY 7, 2010

Pingback by Tweets that mention A Step by Step Guide on Getting Started Using Facebook For Business « Saying It Social – Online Marketing, Social Networking, Social Media Marketing, & Search Engine Optimization -- Topsy.com | May 9, 2010 | Reply Good job, AK. Very useful. Self explanatory. Answers my doubts.

scribd 144

scribd Facebook Widget StumbleUpon 144

Saying It Social

MAY 18, 2010

Another purpose for having a presence on the various social sites is so that when people go looking for your business, it is there to be found. Because social networks are so prevalent, all a consumer needs to do is hop online and search for the name of the business in which they are interested to see what is being said.

Social Media 168

Social Media Marketing Small Business Cost 168

Hootsuite

SEPTEMBER 7, 2022

Black Friday is one of the biggest days of the year for online retailers, but it can also be one of the most challenging. Bonus: Learn how to sell more products on social media with our free Social Commerce 101 guide. Customers expect deals and promotions from their favorite retailers. In 2021, US shoppers spent $9.03

Strategy 104

Strategy Discount How To Retail 104

Later

SEPTEMBER 12, 2019

UGC is an affordable way to share high-quality content that generates sales for your brand — it’s the social media equivalent of a word-of-mouth recommendation! . In fact, 55% of consumers trust user-generated content over any other form of marketing, making it a surefire way to boost your sales and improve brand loyalty. .

UGC 60

UGC Content Instagram Hashtag 60

Waxing UnLyrical

AUGUST 15, 2019

During the last couple of years, several trends have impacted the way businesses carry out social media marketing. Users tend to spend roughly 28 minutes per day browsing the platform. 23% are taken to another social platform (thus further increasing engagement and brand loyalty). 5% are taken to a campaign page.

Instagram 157

Instagram Airlines Loyalty Marketing 157

Hootsuite

DECEMBER 9, 2020

But is your social strategy up to the task? Our 2021 Social Trends report—based on a survey of over 11,100 marketers and in-depth interviews with top experts at agencies, brands, and social platforms—uncovered strategies and tactics that are setting top organizations apart on social.

Questions 142

Questions Social Media Strategy Survey 142

Hootsuite

APRIL 21, 2022

Even if you’re an experienced retailer with a keen eye for Facebook advertising and selling — what happens if you’re not selling as many products as you’d like? Its users also spend a lot of time on the platform — an average of 19.6 In fact, 76% of internet users aged 16 to 64 use social media platforms for brand research.

Strategy 100

Strategy Brands Facebook How To 100

Techipedia: Tamar Weinberg

MARCH 4, 2010

Today, it appears every retail or business concern says ‘follow us on Twitter’ or ‘be our friend on Facebook.’ Social media affords you a platform to reach out to people who, by virtue of being “connected online,&# can help spread your message virally. That’s a great takeaway. izmantot soci?los

Hotels 245

Hotels Social Media Communities Discount 245

Webbiquity SMM

OCTOBER 16, 2012

Though social media marketing is now used in about 90% of companies, techniques, platforms and best practices continue to evolve. What will likely be the hot trends in social media over the next couple of years? 56% of Americans have a profile on at least one social networking site. Increase use of video marketing?

Social Media 229

Social Media Hubspot B2B Marketing 229

Convince & Convert

JULY 6, 2010

The taboo of never tooting your own horn with a press release about your good deeds clearly has crumbled in corporate America, and companies today are not only promoting philanthropy through social networks, they’re building unique Facebook pages and Twitter profiles for these important programs.

CSR 137

CSR Social Media Strategy Consultant 137

Convince & Convert

FEBRUARY 14, 2012

Ekaterina Walter is a social media strategist at Intel. She is a part of Intel’s Social Media Center of Excellence and is responsible for company-wide social media enablement and corporate social networking strategy. Of the top 10 brands on Pinterest , 9 are lifestyle/retail. But Blogging Actually Works.

Hitwise 130

Hitwise Tumblr Foursquare Hubspot 130

Hootsuite

JUNE 27, 2022

You’ve spent ages figuring out exactly what you need to do on each different network and now you’re terrified you’re going to have to toss it all out the window. TikTok is vastly different from every single other social media platform, yes. Retail and B2C brands tend to get the most attention for doing cool stuff on TikTok.

B2B 97

B2B Trends Authentication Film 97

Hootsuite

SEPTEMBER 24, 2019

All social platforms are tools. In our post on the best caption length for every social network, we recommend the following Instagram caption lengths: Organic posts: 138–150 characters. Aim for personal connection: Stories are a huge driver of Instagram direct messages that help build follower loyalty.

Instagram 112

Instagram Tips Marketing Hashtag 112

Saying It Social

FEBRUARY 26, 2010

Thanks for making these great improvements, Hootsuite:-) A few posts ago we mentioned that Hootsuite is one of our favorite social networking tools- We’d like to clarify that statement. link] 1 day ago When you have anchor text and/or links to social sites etc on your blog/website PLEASE make them open in a new.

HootSuite 123

HootSuite Ping.fm Facebook StumbleUpon 123

Webbiquity SMM

JUNE 14, 2011

. • Make your customer service content searchable, and extend the customer relationship to build loyalty and recommendations. To optimize time spend on social networking, allocate about 15 minutes per day per network, with perhaps a bit more time spent on the 2-3 most important sites. • BeeTag is her favorite.

B2B 164

B2B Sentiment SEO Klout 164

Webbiquity SMM

JANUARY 10, 2011

Having long ago passed MySpace as the most popular social network, Facebook recently replaced Google as the most-visited website in the U.S. So how does a marketer capitalize on this unruly and ever-changing platform to drive business results? Fans are fickle: How to inspire loyalty after the “like&# by iMedia Connection.

Facebook 210

Facebook B2B Privacy MySpace 210

Convince & Convert

AUGUST 10, 2010

Raj Kadam is CEO of Viralheat , a social media listening platform (disclosure: I am a paid customer of Viralheat). McCann is CEO of Gist , a provider of real-time intelligence on your network of online contacts. Why is it that people who use social media platforms more often should get better service?

Social CRM 133

Social CRM Influencer Klout Social Media 133

Webbiquity SMM

AUGUST 5, 2013

The fastest growing segment of social media users is now adults aged 45-54%. 55% of this age group now have a profile on at least one social network. Facebook, Twitter and Google+ are the most popular social networks with search engine marketers. How big are these networks? State of Search ). eMarketer ).

Statistics 214

Statistics Social Media B2B SEO 214

Viper Chill

APRIL 26, 2010

Twitter is the one social network where you can really be someone’s “friend”, as cheesy and rainbow-filled as that sounds. To get the attention of another blogs audience leave comments on them and connect with the authors on other platforms such as Facebook and Twitter. Forums predate social networks and still thrive.

Social Media 80

Social Media Strategy Digg Forums 80

Convince & Convert

APRIL 7, 2010

There are three primary benefits: awareness via virality and social proof; loyalty and rewards; and market research. Recently, I had the good fortune of hosting the weekly #socialmedia chat (Tuesdays 9am Pacific) where social media types congregate on Twitter and answer three questions posed by the host. .

Foursquare 150

Foursquare Analysis Consultant Mobile 150

Later

DECEMBER 13, 2019

So our top prediction for IGTV in 2020 is that brands will start using it as a platform for serial content. . Instagram influencer partnerships are by far the best performing platform for brands to reach new audiences quickly. . Instagram Predictions 2020 #3: Brands Will Favor Partnerships with Micro-Influencers . With an average 3.2%

Instagram 75

Instagram Strategy Collaboration Influencer 75

Convince & Convert

MAY 11, 2016

Cumulative data from Statista shows that worldwide social commerce revenue has grown from $5 billion in 2011 to a whopping $30 billion in 2015. Similarly, BI Intelligence’s 2015 Social Commerce Report found, “Social-driven retail sales and referral traffic are rising at a faster pace than all other online channels.”.

Buy 60

Buy Banking Eventful Price 60