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14 Social Listening Tools for Effortless Brand Monitoring

Hootsuite

Social listening tools are some of the most important for any social media marketer to master. Now, all you have to do is set up a social listening tool to track the details that matter most to your brand, and the information comes directly to your computer screen. What is social listening?

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Open Community Case Study – American Library Association

SocialFish

Community: American Library Association. The American Library Association (ALA) is the oldest and largest library association in the world. Their Story: Like many large national associations, the American Library Association has struggled with a “digital image problem” in the last decade. It’s about curiosity.

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Post Performance Report: Brands already inspiring us in 2024

Sprout Social

A series where we compile and analyze social media posts and campaigns inspiring us, and break down what makes them so genius. We help you envision how social can increase your brand’s awareness, foster community engagement and grow the bottom line. Granting the social team more creative freedom.

Report 111
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6 Tools to Fine-Tune Your Social Media Advertising Strategy

Convince & Convert

Social media advertising is a great way to quickly generate new customers and create a social media buzz around your (new) product. Social media strategy needs constant tweaking, analyzing, and learning from your or your competitors’ successes and failures. Awario: Position your brand better What engages your social media best?

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Why Product Marketing Should Own Twitter

Oktopost

Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. Arguably, one of the most important traits of a product marketer is being a good listener. This gives the team the ability to learn from customers and competitors by easily listening to what is being said across social. Catch all episodes here.

Products 125
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Who Really Owns Social Selling?

Convince & Convert

Although many companies are taking social selling seriously these days and developing a solid social selling strategy, who within your organization actually owns it? In some cases, the marketing department is even funding the cost of the technology used by sales to do social selling. Sharing Social Media Techniques.

Training 174
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Suz Barton on Using Employee Advocacy for Social Selling

Oktopost

Suz Barton, Director of Demand Generation at Oktopost takes on social selling vs. employee advocacy. Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. Watch the recording: Want to hear more from renowned marketing leaders on paid social? Catch all episodes here. Episode Summary. Stay in the Loop.

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