Waxing UnLyrical

article thumbnail

Public Relations: The Two Sides of Information Access

Waxing UnLyrical

Boston and the world recently got an unfortunate and disturbing lesson on and reminder of the power…and the perils…of information access. The perils lay in the ability of anyone, anywhere…at any time…to acquire information that, sadly, could be used to inflict harm on others. We’re past that point. Lutoslawski, May 6, 1906” [1920].

Banking 238
article thumbnail

What Information Is Not

Waxing UnLyrical

It used to proclaim at program breaks: “WXXX, where information is power.&#. Information of itself (in hands other than Google’s, Facebook’s, or the FBI’s) is useless. Information of itself (in hands other than Google’s, Facebook’s, or the FBI’s) is useless.

Patterns 176
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

18 Tweetable Twitter Tips for Newbies

Waxing UnLyrical

For those of us who’ve been using Twitter for a while, we sometimes forget that there are new adopters of the network every day. Trying to figure out Twitter back in the day was bad enough; can you imagine what it’s like these days? So here are 18 tweetable Twitter tips for newbies (check out that alliteration!).

Tips 277
article thumbnail

How To Use Twitter For PR

Waxing UnLyrical

When I first started writing this post, I was going to call it “How I Use Twitter.” ” Then I thought again, because a) I’m not as frenetically active on Twitter these days as I used to be, and b) who the heck cares how I use Twitter? Where Twitter for PR usually begins… and ends.

Twitter 246
article thumbnail

Elevator Pitch or Twitter Pitch?

Waxing UnLyrical

While I believe most journalists these days are using Twitter, the PR industry, at least in India, is still catching up to that platform. “Now that we have social media, how about replacing that with a Twitter pitch?” Elevator Pitch or Twitter Pitch? Twitter Google+ LinkedIn Elevator Pitch or Twitter Pitch?

Twitter 222
article thumbnail

Twitter and Television: A Match Made In Heaven

Waxing UnLyrical

My experience is that Twitter has become very intertwined with primetime television. So when NBC Universal Research Chief Alan Wurtzel had this to say about Twitter and the Olympics , I was shocked. Twitter and Television: A Match Made In Heaven is a post from: Waxing UnLyrical. Image: David Ross via Flickr CC 2.0.

Twitter 197
article thumbnail

Tweet All The Twitters [pic]

Waxing UnLyrical

Some days you just need to tweet all the Twitters. Author information Shonali Burke President & Grand Poobah at Shonali Burke Consulting, Inc. Twitter Facebook Google+ LinkedIn Tweet All The Twitters [pic]. Off with you. Have a great weekend! Based in the Washington, D.C., Based in the Washington, D.C.,

Twitter 100