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#MeasurePR Memory (August 2018): Travel and Tourism Edition

Waxing UnLyrical

The sky’s the limit when it comes to creativity in the travel and tourism industry! Cait DeBaun leads communications for Project Time Off , a travel industry initiative to motivate Americans to take vacation and see the country. Now have access to instant information & reviews from people still on vacation #measurepr.

Tourism 114
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Business Travelers Increasingly Vulnerable To Data Theft

The Realtime Report

Business Travelers Increasingly Vulnerable To Data Theft. As reports of corporate information theft continue to rise and cybercrime is predicted to cost businesses between $2.1 trillion in 2019 to $6 trillion by 2021, one area of particular concern is information security while traveling on business.

Travel 89
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How to Track Mobile App Conversions

Convince & Convert

To understand the meaning behind downloads for your mobile app, you need to know how to track conversions effectively. On a mobile app, a download is by no means a conversion, although it does have valuable data that can increase your conversions. A conversion is when a mobile app boosts sales, whether directly or indirectly.

Mobile 161
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Social Media and Travel

Social Media Marketing

Whether it's at an airport, on a train or in a car, you're mobile and your digital life is mobile too. JetBlue made a name for itself in the social media space after a difficult travel situation thanks to severe winter weather in 2007. Just this week, Apple announced that it sold 37 million iPhones and 15.4 Thanks, Delta!

Travel 165
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Can Travel Bloggers Live Well From Their Blogs?

The Realtime Report

Can Travel Bloggers Live Well From Their Blogs? Travel blogs have become quite popular over the years, and it’s easy to see why the best of the bunch have come so far. It is possible to make money as a travel blogger, and there are many who make a full time income from their blogging efforts. Add Personality.

Travel 70
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5 Reasons This Is A Top Priority Mobile Card Game

The Realtime Report

5 Reasons This Is A Top Priority Mobile Card Game. Even more, the extensive usage of mobile has surpassed its basic utility: making and receiving phone calls. Today, the gaming industry is no longer behind in this mobile revolution. Rummy is a game best suited for mobile platforms too. Online rummy is stipulated by time.

Mobile 93
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Mobile Advertising Segmentation – Tablets & Smartphones

Small Business Mavericks

Cynthia Boris at Marketing Pilgrim reveals some interesting tidbits about tablets and smartphones regarding mobile advertising click-throughs. Tablets dominate travel and local. That said, people never go far without their mobile phones. But does it really matter in terms of mobile advertising? If you are, kudos to you.

Mobile 101