Oktopost

OCTOBER 28, 2021

As it turns out, nearly 4 out of 5 B2B buyers prefer digital sales formats – and social media is among the most popular of those formats. Fortunately, powerful social selling tools are available that can help your B2B sales team give customers exactly what they want. What is Social Selling? Top 10 Social Selling Tools.

Tools 144

Tools B2B Price ROI 144

Hootsuite

MAY 21, 2020

Social media monitoring tools let you keep track of every conversation, account, keyword, and hashtag that’s relevant to your business. But before we do, let’s look at exactly what social media monitoring is and why it’s critical to any successful social marketing strategy. Relevant hashtags.

Social Media 145

Social Media Tools HootSuite Sentiment 145

Social Media Strategies Summit

FEBRUARY 1, 2024

Read on to learn how to run an effective social media competitive analysis. Step #1: Identify Your Social Media Competitors Google might seem like an odd place to start a social media audit. Even if you don’t currently advertise with Google, the Keyword Planner is free, making it one of our favorite competitive analysis tools.

Analysis 184

Analysis Social Media How To Hashtag 184

Keyhole.co

MARCH 9, 2023

There are tons of social listening tools out there and it’s hard to choose the one that’s right for your company. If you’re looking for a social media listening tool in particular—one that can track what people are saying about your brand—then you’ve come to the right place.

Tools 84

Tools Sentiment Hubspot Price 84

Webbiquity SMM

JUNE 21, 2016

Despite its detractors , Google+ remains one of the “big four” social networks and has its share of prominent fans in the business world. For most websites, Google+ doesn’t drive the volume of social traffic that Facebook, LinkedIn, and Twitter do. Counts the circles in which you are included. 2) Circloscope.

Google 104

Google Tools Sample Samples 104

Unmetric

AUGUST 28, 2019

To avoid such mishaps what you need is a social media listening tool. As humans, it’s impossible to have an ear to the ground at all times for mentions of your brand, but with a dedicated social media listening tool that just might be doable. How important is a social media listening tool for brands?

Social Media 101

Social Media Tools Sysomos Sentiment 101

Keyhole.co

SEPTEMBER 12, 2023

Every growth-focused business today needs a thriving social media presence, from small local businesses to big brand names. billion people , social networking sites are a goldmine of sales and marketing opportunities. That’s where reliable social media automation tools can help you. With a user base of over 4.59

Tools 52

Tools Social Media Curata Price 52

Hootsuite

OCTOBER 28, 2019

What are social media metrics? As a social media professional, they’re your chance to demonstrate the value of your work, and the impact of the decisions you’ve made. If your boss asks you to talk data, take the opportunity to be a pro and go beyond the surface-level, “vanity” metrics—the likes and shares and retweets.

Metrics 112

Metrics Social Media CPM CPC 112

Unmetric

AUGUST 19, 2019

Looking for mentions of your brand and the topics relevant to your business across these networks is like looking for a needle in a haystack. This is why you need a dedicated social media monitoring tool to help you manage and keep an eye out for conversations that are relevant to your business. Get competitive intelligence.

Social Media 91

Social Media Tools Price Hashtag 91

Sprout Social

APRIL 25, 2024

In this article, we’re sharing every social media marketing template we’ve ever made. These templates are fully customizable and informed by industry best practices, so you can save time and effort. Social media audit template A social media audit is a step-by-step review of your business’ social presence.

Template 94

Template Templates Social Media RFP 94

Oktopost

NOVEMBER 16, 2023

In today’s social media-driven world, information about customer behavior, public sentiment, and user preferences is at the tip of any business’s fingers. But when it comes to social data, it’s not about how much data you have but rather how you leverage it. It’s not just about networking anymore.

Analysis 69

Analysis Data Sentiment Metrics 69

Sprout Social

JANUARY 24, 2024

If you’re looking to identify which influencers will help you shape meaningful campaigns, look to social data to inform your influencer-brand partnerships. How social data can inform your influencer collaborations Along with authenticity, businesses should seek out social data to inform their influencer-brand partnerships.

Influencer 101

Influencer Brands Collaboration Authentication 101

Sprout Social

JANUARY 31, 2024

The good news is that there are ways to increase your reach and move your video metrics in the right direction. YouTube’s native analytics provide metrics to help channels understand how engaged your audience is. Off-platform activity such as traffic from search engines or social networks can help you here, too.

YouTube 99

YouTube Engagement Metrics Analytics 99

SocMed Sean

FEBRUARY 24, 2022

Is Facebook dying as a social network? Regardless of its current dominance, some still fear that Facebook may be dying as a social network. And with the difficulty to provide sufficient regulation and oversight to social media, many people have become frustrated with Facebook. Facebook’s Effectiveness in 2022.

Facebook 130

Facebook Strategy Marketing Travel 130

SocMed Sean

MARCH 1, 2022

Since its introduction in 2006, YouTube has become one of the largest social networks and continues to grow. Is YouTube Facing Challenges As A Social Network? While YouTube still commands the lion’s share of video-based social media popularity and user base, it is seeing rising competition. Is YouTube dying?

YouTube 204

YouTube Strategy Automotive Marketing 204

Buffer Social

MARCH 6, 2017

We’ve refreshed this post for 2017, check out the latest and greatest social media analytics tools below. Where do you turn for meaningful stats on your social media marketing ? I’m grateful for the insight from some truly incredible tools that help make sense of the actions I take on social media.

Analytics 111

Analytics Social Media Tools Klout 111

Sprout Social

JUNE 27, 2023

To conduct review analysis effectively, you need to focus on the right platforms and choose the right review analysis tool. Reviews give first-hand information on how to improve your offerings, create better-performing content and build more authentic, meaningful relationships that boost brand loyalty. Let’s take a closer look.

Review 127

Review Brands How To Analysis 127

Sprout Social

MAY 18, 2023

Whether you’re writing for a massive audience on an established platform or building a niche community on a vertical network , it’s important to refine your copywriting skills to reach your target audience. Social media copywriting varies greatly by industry and brand. How do they expect us to sound?

Social Media 126

Social Media Template Templates Skills 126

Buffer Social

JUNE 26, 2017

This post was originally published in 2016 and has been updated with the latest tips and tricks to grow your following on every social media network. It also includes the latest podcast episode from The Science of Social Media! . You’ve got a social media strategy in place and a plan in mind.

Social Networking 112

Social Networking Widget How To URL 112

Pixlee

APRIL 18, 2017

Social media contains a wealth of data that is invaluable to marketers. Social media data is made up of collected information from social networks that shows how users engage with, view, or share content. Tracking and analyzing those metrics can help to inform a successful marketing strategy.

Analytics 47

Analytics Data Strategy Marketing 47

Webbiquity SMM

JANUARY 24, 2011

Supplement your email list with your contacts’ social network info? Find out if the username or vanity URL you want is still available across dozens of social sites? Display a feed of brand-related comments from a variety of social networks on your website? Promote events through social media?

Tools 206

Tools Social Media Lithium Sysomos 206

Pixlee

APRIL 18, 2017

Social media contains a wealth of data that is invaluable to marketers. Social media data is made up of collected information from social networks that shows how users engage with, view, or share content. Tracking and analyzing those metrics can help to inform a successful marketing strategy.

Analytics 40

Analytics Data Strategy Marketing 40

Hootsuite

SEPTEMBER 14, 2023

This information can be used to shape a data-driven strategy. If you’ve been daydreaming of the possibilities that social media intelligence can bring, here’s your guide to what it is and why you need it. Social media listening tools like Hootsuite Streams are a great place to start when it comes to monitoring.

Social Media 102

Social Media Sentiment HootSuite Analysis 102

Sprout Social

OCTOBER 4, 2016

LinkedIn’s professional focus makes it a unique network for planning and executing a content strategy. As with any social network, paying attention to your community’s behavior can save you a lot of time and better inform future posts. Strive to Find Correlations to Better Inform Strategy.

LinkedIn 77

LinkedIn Data Strategy Content 77

Sprout Social

JANUARY 10, 2024

For example, social listening tools powered by conversational analytics help brands monitor hashtags and feedback to quickly identify negative comments and respond. Ask probing follow-up questions for vague customers to get the necessary information. Here is a report from Sprout’s Listening capability.

Reputation 104

Reputation System Brands Knowledge Base 104

Sprout Social

AUGUST 15, 2023

With trends emerging every day, social networks introducing new additions (hello, Threads!)—not Staying agile seems daunting and finding meaningful insights from non-stop social and online chatter feels akin to finding a needle in a haystack. Plus, share a list of five tools with the best NER capability.

Brands 84

Brands Sentiment Analysis Marketing 84

Sprout Social

OCTOBER 4, 2021

In this article, we’ll break down best practices for measuring both your earned and your owned social data, how you can use this comprehensive perspective to inform strategy decisions across the business, and how you can do it all with a tool like Sprout. Key metrics here include impressions, engagements and click-throughs.

Data 124

Data Metrics Sentiment Analytics 124

Sprout Social

MARCH 4, 2021

And 49% are already using it to inform their creative content. This can then inform your social media content curation efforts. The following content curation tools can help you uncover valuable data that could inform your content strategy : 1. Sprout Social. Steps to curate content for social media.

Curation 141

Curation Data Content UGC 141

SocMed Sean

JANUARY 21, 2019

The dangers of ignoring knowledge management is that employees who leave your organization take their “tribal knowledge” with them, resulting in loss of access to the information and increased training costs for the persons’ replacement. Keep in mind that you may need to provide employees with incentive to participate.

ROI 269

ROI Social Media CSR Knowledge Base 269

Oktopost

OCTOBER 28, 2022

Luckily, solutions like Oktopost, which bring your social data under one, unified roof, exist to make it easier for you. As an official LinkedIn Marketing Partner , Oktopost is dedicated to providing the best data and reporting tools to help you succeed on this key B2B social network. And it just got even better.

LinkedIn 62

LinkedIn B2B Metrics Report 62

Saying It Social

AUGUST 27, 2010

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials Track the Online Metrics that Matter and Sales Isn’t One of Them Unless you have all the clients you could possibly want right now you’ve probably heard you should be online marketing. Want more leads?

Metrics 120

Metrics StumbleUpon Digg Reddit 120

Pam Moore

MAY 30, 2018

Just when you thought you had your social media and digital marketing strategy and plan together, 2018 hit many marketers like a load of bricks with fast, unexpected changes. Destroy Random Acts of Social Marketing so you can set goals, prioritize and earn the needed budget and buy-in to win. The power of mindset.

Social Media 157

Social Media Authentication Metrics Feed 157

Sprout Social

AUGUST 5, 2020

For social marketers, gaining these competitive insights has become an increasingly critical tool to help them differentiate their brand and strengthen their share of voice (SOV) in the conversation. . Since each network is unique, start by looking at content across each individual social network.

Analysis 141

Analysis Strategy Sentiment Comparison 141

agora pulse

APRIL 24, 2020

Social media managers and marketers need social media stats. Without them, we don’t know whether our time on social networks is well spent, if our strategies are working, and if we are reaching the right people. Click on a column—and it will expand to show you information about that specific timeframe.

Twitter 138

Twitter How To Analytics Statistics 138

Sprout Social

MARCH 7, 2022

The tool has become indispensable for remote teams, thanks to its chat features and flexible third-party integrations. On February 22, 2022, the tool experienced unexpected outages that lasted several hours after the Presidents’ Day holiday weekend. Brand survey functionality across social networks. — Brooke V.

Survey 91

Survey Brands Sentiment Template 91

Bill Hartzer

MAY 26, 2010

What is needed are powerful methods, and tools to track your brand in the social media paradigm. While there are many more tools available out there, here is a list of some of the best monitoring tools and sites available that you can use to monitor your brand across the social media landscape.

Cymfony 152

Cymfony Social Media Tools SM2 152

Sprout Social

JUNE 7, 2023

That is a lot of information to keep track of and social listening data is often a crucial partner in this endeavour. According to The 2023 State of Social Media Report , 91% of business leaders say social listening impacts their critical customer insights.

Brands 113

Brands Sentiment How To Analysis 113