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Influencer marketing trends across industries

Sprout Social

Trendsetters and culture drivers like Lia have made influencer marketing an essential piece to social media strategies. We’ll explore five influencer marketing trends shaping the social media landscape in 2024. We’ll also share trends in influencer marketing by industry to help you benchmark your brand.

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Is YouTube for you? 5 Reasons To Keep It In Your 2022 Marketing Strategy

SocMed Sean

You need YouTube. That is, you need it as part of your digital marketing strategy for 2022. YouTube is a website and app that allows its users to create, share, and watch videos. YouTube is known for the sheer number of videos you can find there, on just about any topic you can think of. Is YouTube dying?

YouTube 204
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Creating Compelling Social Content in the Finance Industry

Oktopost

Kristina Thomas goes Behind the Post to share her strategy for creating compelling social content in the finance industry. Listen to the Podcast: Or subscribe on Spotify , Apple Podcasts , or YouTube Episode Summary In this episode of Behind the Post, Olivia Messina sits down with Kristina Thomas , Head of Social Media at S&P Global.

Industry 144
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Creating Emotionally Driven Content in a Regulated Industry

Oktopost

Listen to the Podcast: Or subscribe on Spotify , Apple Podcasts , or YouTube. Host Olivia Messina is asking all the right questions to uncover what it takes to be engaging and connect with your audience on an emotional level when in a regulated industry such as the public sector. Episode Summary. Meet Heather. Heather has a M.S.

Industry 174
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Four Social Media Networking Tips for Every Industry

Webbiquity SMM

Much of the social media advice online is about how to use specific apps to achieve your marketing goals on those particular platforms. Is your industry or field of interest highly visual, like photography or fitness? You can either search for specific people within your industry, or you can search for subjects within your field.

Industry 235
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24 Top YouTube influencers to check out in 2024

Sprout Social

YouTube influencers are on a different level when it comes to business impact. Thing is, YouTube creators predate both and are the blueprint for what an “influencer” is today. And YouTubers have consistently built full-blown brands, media careers and product lines. Table of contents: Who are YouTube influencers?

YouTube 103
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Top 7 Best YouTube SEO Tools for B2B Marketers

Oktopost

For most B2B marketers in 2021, content is changing. Video content on YouTube has become more essential to successful marketing campaigns than ever before. YouTube is the most popular video site on the web and a premier search engine. Why Use YouTube for B2B Marketing? How popular is YouTube?

B2B 132