Proactive Report

OCTOBER 21, 2013

2014 is almost upon us and many businesses are doing their planning for next year. One of the areas of concern to small businesses is how to measure their social media activity. Here are few suggested metrics: Activity on each social platform: Most small businesses have limited time and resources.

Small Business 65

Small Business Metrics Social Media Hubspot 65

Buffer Social

NOVEMBER 1, 2018

Repurposing your content across channels is a great way to get the most from your social media strategy. HubSpot, 120,000 followers, generates one to three thousand views (about two percent of their followers). What does this mean for small businesses that are considering IGTV in their social media marketing strategy ?

Small Business 101

Small Business Instagram Film Mobile 101

Lucy Hall

JUNE 11, 2015

What are the benefits of blogging for your small business? First check out these pretty powerful stats about blogging: According to Hubspot : B2B marketers that use blogs receive 67% more leads than those that do not. With those stats in mind you can't ignore the power of blogging for your small business.

Small Business 60

Small Business Hubspot Proposal SEO 60

Writtent Blog

NOVEMBER 24, 2023

Blog Name: Because this is a business blog, its name will most likely be “Company Blog” as in Google Blog or HubSpot Blog. However, if it makes sense for your business, you might name your blog after your main focus or create a clever moniker. Super small businesses may only want to pick 1 or 2 platforms to start with.

Hubspot 96

Hubspot How To Loyalty Resources 96

Writtent Blog

JUNE 5, 2013

Building a small business content marketing strategy is hard work, but it’s probably about to get much harder. Breaking the status quo should play a role in any small business strategy. Even if your small business strategy won’t mesh well with Zombies, don’t be afraid to be bold. Let Your Freak Flag Fly.

Small Business 100

Small Business B2B Strategy Content 100

Social Media Strategies Summit

OCTOBER 24, 2018

According to a 2018 industry report by Social Media Examiner , 87% of all marketers indicated that their social media efforts generated more exposure for their businesses and 78% reported increased traffic to sites. Below you will find 9 components that are critical to a successful social media strategy.

Social Media 113

Social Media Strategy Guidelines Template 113

Webbiquity SMM

FEBRUARY 16, 2021

Today, over 25 million businesses invest time and effort into creating Instagram marketing strategies for their companies to raise brand awareness, increase brand loyalty, and find potential customers. But small businesses also use this platform to interact with their target audience and spread the word about their products and services.

B2B 259

B2B Examples Company Instagram 259

Socialmedia.biz

AUGUST 4, 2016

S mall businesses can support their online marketing activities through a presence on Facebook, such as a Facebook page. In fact, a survey by Hubspot found that 84 percent of respondents expect small businesses to have a presence on Facebook. If you don’t have a page for your small business yet, it’s past time.

Small Business 60

Small Business Facebook Hubspot Compete 60

Sprout Social

JUNE 28, 2023

Think: sending customer emails, SMS communications, scheduling social media posts, running digital ads and more. It includes automation strategies across marketing, including social media, digital advertising, segmentation, analytics and data measurement and yes, email marketing. Why use marketing automation?

Team 110

Team Hubspot Marketing SMS 110

Pixlee

SEPTEMBER 22, 2021

More business owners are using social media as a platform to generate awareness and promote their products. This is important to campaign success, but so is knowing what metrics to focus on and learn from in the social sphere. Social media data, if used the right way, can help your business succeed.

Data 52

Data Social Media UGC Sentiment 52

Pixlee

SEPTEMBER 22, 2021

More business owners are using social media as a platform to generate awareness and promote their products. This is important to campaign success, but so is knowing what metrics to focus on and learn from in the social sphere. Social media data, if used the right way, can help your business succeed.

Data 52

Data Social Media UGC Sentiment 52

agora pulse

SEPTEMBER 28, 2017

We don’t need to tell you just how powerful social media can be for your small business, but sometimes it can feel as though you’re only talking to robots. Social media spam can damage your brand’s reputation, so we’ve delved deeper into how you can avoid it. Don’t automatically follow people.

Social Media 120

Social Media Brands How To Review 120

Waxing UnLyrical

APRIL 11, 2011

Social media talking heads and agencies will use fancy numbers because they look impressive, and it benefits their businesses. Social networks will also do the same, partially to attract news coverage, members, and investors. But those numbers do nothing for your business. Cartoon: HubSpot via Flickr, CC 2.0.

Social Media 212

Social Media How To Hubspot Compete 212

Webbiquity SMM

APRIL 19, 2011

There have been numerous posts written about the pitfalls of social media marketing (including helpful pieces from Online Social Networking , Sysomos , and one I wrote for HubSpot ). Social media is about having a conversati0n with your prospects, not broadcasting to them. Failing to LISTEN.

Social Media 193

Social Media Sysomos Case Study B2B 193

Webbiquity SMM

FEBRUARY 2, 2016

Here are five more key takeaways from the digital marketing stats and facts detailed below: Digital, social media marketing budgets will grow. Social media’s share of the total marketing budget will grow from 10% in 2015 to 14% this year, while spending on offline advertising will fall 2%. Consumers hate online ads.

Hubspot 100

Hubspot Marketing B2B Survey 100

Buffer Social

JANUARY 23, 2018

Social media conferences are one of the best ways to learn from top practitioners in the field , connect with fellow social media marketers , and be inspired to do more great things on social media. We hope to make things easier for you with this go-to guide for social media conferences in 2018.

Conference 103

Conference Social Media Price Hubspot 103

Forbes Social Media

JULY 7, 2019

For small business marketing, it's all about the customers. Kipp Bodnar, CMO of Hubspot, a leading growth platform, shares 3 big customer pitfalls smaller businesses should avoid. But, smaller marketing budgets can lead to significant customer challenges.

Hubspot 101

Hubspot Company Small Business Marketing 101

Webbiquity SMM

FEBRUARY 20, 2014

While powerful on its own, the 140-character social chatter site is even more useful when extended with tools to accomplish all sorts of tasks, from analyzing current followers and finding new ones to identifying influencers and trends, creating custom Twitter feeds, monitoring brand conversations and more.

Review 189

Review TweetBeep Tools Twitter 189

Buffer Social

MAY 11, 2016

Looking for some fresh content to curate and share on social media? At Buffer , we’re lucky to have some data on the most popular blogs that are read, loved, and shared by social media power users. The Top 100 Blogs to Curate for Social Media Power Users. Buffer’s Social blog – 2,691 Feeds.

Curation 75

Curation Social Media Alltop Hubspot 75

Buffer Social

JANUARY 15, 2024

According to Pilcher, modern brands can learn from earlier content leaders like Mailchimp, whose content marketing had a unique style and focused on inspiring content relatable for small business owners. " Nuni thinks that HubSpot's blog posts and Glassdoor's articles do an excellent job of keeping this in mind.

B2B 95

B2B Content Syndication SEO 95

Writtent Blog

APRIL 25, 2013

Whether you are a small business owner just learning nuts and blots of blogging magic or already a blogging guru, you need to keep abreast of the most important blogging trends if you want to succeed in your blogging efforts. Tweet (Source: Hubspot ). Tweet (Source: HubSpot ). Tweet (Source: HubSpot ).

Statistics 111

Statistics Hubspot comScore Sysomos 111

Absolute PA

JUNE 13, 2014

You’ve probably heard that it’s not very effective to hard sell on social media. That’s all true – but we’re not using our social media networks just for fun! We’re there to promote our business, too. This has got to be the biggest issue facing small business social media users on a daily basis.

Social Media 84

Social Media Hubspot Marketing Newsletter 84

yMarketingMatters

FEBRUARY 26, 2014

As previously discussed in my post “Which Social Media Channels Should I Use For My Business?” , I am following up with an more in-depth look at Twitter and why your business should make use of this social media channel. The average Twitter user has 208 followers. Questions To Ask. Ask for a retweet!

Twitter 235

Twitter Repository Hashtag Statistics 235

Absolute PA

JUNE 20, 2014

If you spend enough time online using social media to market your business , researching ways to market your business and absorbing advice in forums that help you market your business, chances are you’ve read plenty about the importance of measuring your social media success. Where do I sign up?

Social Media 58

Social Media Analytics YouTube Hubspot 58

Writtent Blog

OCTOBER 7, 2013

1) Companies with 51 to 100 website pages generate 48% more traffic than companies with 1 to 50 pages (Source: HubSpot ) Tweet. more leads than those with 50 or fewer pages (Source: HubSpot ) Tweet. 3) Companies that blog 15 or more times per month get 5x more traffic than companies that don’t blog (Source: HubSpot ) Tweet.

Hubspot 86

Hubspot B2B Small Business Company 86

Sprout Social

JULY 1, 2021

In a blog post about small business customer acquisition, Affirm links the phrase “find your CAC” to a HubSpot article on what a CAC is. For HubSpot, this is considered a backlink (or a win for off-page SEO) and a good one since it’s both a reputable website and a relevant keyword phrase. Promote the content.

B2B 125

B2B SEO Travel Hubspot 125

Buffer Social

AUGUST 4, 2022

Social Proof is a series chronicling how ambitious individuals intentionally craft and grow their personal brands to inspire anyone hoping to do the same. For the second edition of Social Proof, we interview one of the prime examples of crafting a personal brand — Steph Smith. One example of this is how I joined The Hustle.

Brands 79

Brands Hubspot Project Chemicals 79

Webbiquity SMM

FEBRUARY 8, 2011

Blogging is often viewed as the core component of a B2B social media marketing strategy, and other than discussion forums, it’s the most mature component of social media. Research from HubSpot shows that small businesses with blogs have twice as many Twitter followers as those who don’t.

Aggregage 181

Aggregage B2B Trends Hubspot 181

Later

FEBRUARY 16, 2021

To small businesses owners and entrepreneurs, LinkedIn offers a goldmine of potential. If you’re not already using LinkedIn for business, you could be missing a huge marketing opportunity. Upload your logo or profile picture and ensure it is consistent with your accounts on other social media platforms.

LinkedIn 70

LinkedIn Hashtag Insurance Hubspot 70

Social Media Strategies Summit

NOVEMBER 18, 2022

It’s hard to remember when we weren’t all glued to social media. Yet the proportion of marketers using social media to reach new and existing audiences has risen every year since 2013: Image source. Identify ways to leverage influencers and thought leaders on social media effectively. Let’s get into it.

Social Media 241

Social Media Strategy Influencer LinkedIn 241

Convince & Convert

JUNE 5, 2013

Social Media Controversies Addressed, Fresh Each Week. This is an exceptionally easy program to launch, is reasonably priced, and could be a terrific direct response vehicle for businesses of all sizes. Here’s an excellent post from Hubspot on the step-by-step. What do you think of Lead Generation Cards?

Vocus 140

Vocus Twitter Marketing Hubspot 140

Webbiquity SMM

MAY 3, 2011

Few phenomena have ever spread as far and grown as rapidly as social media; obviously, this has tapped into something essential to our nature. That is what has driven social media adoption. Whatever your role in social media, we hope you find this list valuable in expanding your knowledge and your network.

Twitter 279

Twitter Pharmaceuticals B2B Biotechnology 279

Convince & Convert

APRIL 19, 2014

That was the thesis of a recent Webinar I conducted with my friend and collaborator Jamie Beckland from Janrain , an organization that helps companies improve their conversion rates, relevancy and customer satisfaction by gathering and managing social media profile and behavior data.

Data 159

Data Vimeo Badge Hubspot 159

Justin Levy

NOVEMBER 3, 2009

Justin Levy Marketing and Social Media Home About Archives Contact Disclosures Newsletter Speaking Inbound Marketing – Video Book Review Written on November 3, 2009 by Justin Levy in books , google , hubspot , inbound marketing , reviews , social media , video 14 Comments - Leave a comment!

Review 100

Review Video Hubspot Marketing 100

Akamai Marketing

APRIL 4, 2011

By taracoomans – April 4, 2011 Posted in: Content , Featured , social media Photo credit: BaronBrian 97 Million people use Twitter. By taracoomans – April 4, 2011 Posted in: Content , Featured , social media Photo credit: BaronBrian 97 Million people use Twitter. Your currency is your social media VALUE.

Lurker 203

Lurker Klout Policies Consultant 203

Writtent Blog

FEBRUARY 12, 2014

The most common content marketing tactic is social media, used by 87% of marketers. Source: HubSpot ). The average B2B marketer engages in content promotion on 6 social media platforms. B2B marketers believe LinkedIn is the most effective social media network for content promotion. Source: HubSpot ).

Content 110

Content B2B Hubspot Marketing 110

Buffer Social

JUNE 16, 2016

I have the amazing privilege of speaking with social media managers from a variety of brands and industries around the world on a daily basis. We surveyed and spoke with more than 150 of the world’s best social media managers and put together a selection of 75 answers here. The breakdown of social media projects.

Social Media 40

Social Media Social Media Management Project Marketing 40