Hootsuite

JANUARY 18, 2024

No matter your industry—accounting, consulting, dog-food manufacturing, wig-weaving—this is a captive, active audience that your brand can’t afford to ignore. There are plenty of social listening tools out there, but we (obviously) recommend Hootsuite. Or influencer collaborations !) (Or More than 4.95

Social Media 121

Social Media Tips HootSuite Marketing 121

Hootsuite

MAY 13, 2020

Considering influencer marketing ? Even if you aren’t, it would be a mistake to ignore influencer marketing trends. Beyond their role as effective brand ambassadors, influencers are also just good marketers. There’s a reason the influencer marketing industry is booming. Influencer has become a bad word. “I

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Influencer Trends Marketing Guidelines 145

Sherrilynne Starkie

JANUARY 2, 2018

Industry certifications prove a social media consultant’s practical skill too. Certifications from HubSpot and Hootsuite show inbound marketing and social media management expertise. Automation and workflows such as Asana, Trello, Hootsuite, Buffer, BuzzSumo, Marketo, Hubspot, etc.

Consultant 309

Consultant Social Media Curata Sysomos 309

Hootsuite

MAY 29, 2020

Here’s where Hootsuite can help. Hootsuite has been a longstanding, trusted partner of LinkedIn’s for more than 10 years. Hootsuite Amplify makes it extremely easy for employees to safely share pre-approved content to become brand advocates, or personalize content for thought leadership pieces. Focus on Compliance-first.

LinkedIn 140

LinkedIn HootSuite Skills News 140

Hootsuite

JULY 6, 2022

2022 is shaping up to be a big year for this rapidly growing industry. Bonus: Download a free pack of 8 eye-catching Instagram ad templates created by Hootsuite’s professional graphic designers. To do this well, you’ll want to plan posts out in advance, using a scheduling tool like Hootsuite. If so, you’re in luck.

Instagram 117

Instagram HootSuite UGC Influencer 117

Hootsuite

SEPTEMBER 6, 2023

This introductory question is a classic interview kickoff—no matter what kind of job you’re interviewing for, it’s standard that you’ll be asked how you got your start in the industry. Hootsuite offers certifications in social marketing , DEI in social media , social selling and more. Say, for example, the Hootsuite blog.

Social Media Management 102

Social Media Management Questions Social Media HootSuite 102

Hootsuite

SEPTEMBER 14, 2023

By tuning in to the conversations that your target audience is having–both about your brand and the broader topics in your industry–you can gain valuable insights into how they think, what they care about, and what motivates them. Social media listening tools like Hootsuite Streams are a great place to start when it comes to monitoring.

Social Media 102

Social Media Sentiment HootSuite Analysis 102

Convince & Convert

JANUARY 31, 2024

Likewise, you can contact social media influencers , bloggers, or other online personalities to promote your content and reach a wider audience. Use platforms like BuzzSumo, Influencer Marketing Hub, or AspireIQ to find and connect with influencers. One study projected that this fledgling industry will grow at a CAGR of 37.3%

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Project Social Media Template Templates 129

Webbiquity SMM

MAY 18, 2021

” And according to Sprout Social , after LinkedIn, Twitter is second among a “select few channels that are ‘best’ when it comes to B2B social media…a prime place to spot trends and interact with customers and business influencers alike.” On the Other Hand. In that order.” each month). In Summary.

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B2B Platform Social Media Twitter 348

Hootsuite

APRIL 3, 2023

Plus, Hootsuite Composer has Canva built-in, so you can create top-notch graphics for your posts faster than ever — all in one place. Of course, keep the focus on your audience by making it useful for them, like this video of the top 10 Hootsuite hacks you gotta know: Behind the scenes content can help: Keep your audience watching longer.

Engagement 110

Engagement UGC Facebook HootSuite 110

Hootsuite

NOVEMBER 23, 2020

More than simply re-sharing content, curation is a way to provide extra value to your followers while highlighting your own industry expertise. You’re not the sole authority in your industry, and you shouldn’t pretend to be. Over time, this will allow relationships with other leaders in your industry to grow organically.

Curation 145

Curation HootSuite Tools Content 145

Hootsuite

FEBRUARY 13, 2023

And then learn how you can use Hootsuite to measure results. Health influencer Dr. Shriram Nene proved he’s a good sport and in on the joke when he shared this hilarious prom pic from his “awkward teenage years” for TBT: Nothing like our awkward teenage years, right? Here’s how to use it in 2023.

Brands 145

Brands HootSuite Hashtag Instagram 145

Hootsuite

MAY 31, 2023

Are you a Hootsuite user? Try OwlyWriter AI to get social media-optimized captions for any network directly in your Hootsuite dashboard. Hootsuite’s Nick Martin had this to say: “[Never] copy and paste the content that is created [in AI tools]. “You want people to trust your content,” he says. .

Social Media 140

Social Media HootSuite How To URL 140

Hootsuite

MAY 12, 2020

Instead, use social listening to find Instagram posts that are relevant to your niche and your industry. By creating streams for specific hashtags, you’ll have access to a constant supply of relevant content directly within the Hootsuite dashboard. You can also identify potential influencers to reach out to, follow, and partner with.

Software 145

Software Instagram Tools HootSuite 145

Hootsuite

AUGUST 10, 2022

Unless you’re a plucky time-traveler from the 1800s, you probably already know what an influencer is. (If Influencing as a career has made a significant impact on social marketing, and on the media industry as a whole. That’s why influencer marketing is so popular. If you do fall into that first category, welcome to 2022!

How To 106

How To Marketing Collaboration Influencer 106

Keyhole.co

MARCH 9, 2023

To make your search for the right social listening tool easier, we’ve compiled a huge list of the best tools in the industry, including research on the pros and cons of each tool. You can also use Keyhole to conduct social listening and identify which online accounts or influencers are talking about you or your brand.

Tools 84

Tools Sentiment Hubspot Price 84

Keyhole.co

DECEMBER 15, 2023

Leverage influencers for leads: The service helps brands connect with relevant influencers who can then help boost sales leads. With comprehensive features like profile analytics, influencer tracking, geo-location, and keyword filters, Keyhole helps brands maximize their social media pull.

Sentiment 52

Sentiment Price Analysis HootSuite 52

Koka Sexton

JANUARY 19, 2017

I’ve taken a new role at Hootsuite as an Industry Principal for Social Selling. Hootsuite launched in December 2008 and I started using the platform on Jan. So I guess you can say that Hootsuite has been part of my social selling workflow from the beginning. hootsuite just wanted to say Im a big fan.

HootSuite 40

HootSuite Social Networking LinkedIn Curation 40

Hootsuite

JANUARY 13, 2022

UGC is used across all stages of the buyer’s journey to help influence engagement and increase conversions. This influences brand loyalty and affinity in a big way because people thrive off being part of something greater than themselves, and creating UGC allows them to be part of a brand’s community. Source: Business Wire.

UGC 145

UGC Content HootSuite Authentication 145

Hootsuite

FEBRUARY 16, 2022

If branded content and influencer collabs are part of your Facebook marketing strategy in 2022, Brand Collabs Manager should be on your radar. Bonus: Get the influencer marketing strategy template to easily plan your next campaign and choose the best social media influencer to work with. Find the right influencers.

Brands 95

Brands HootSuite Project Metrics 95

Hootsuite

APRIL 12, 2021

At the same time, it allows employees to showcase their company pride and industry expertise. Hootsuite surveyed employees and learned that different teams wanted different social resources. Hootsuite created a content council to make sure employees have access to the content they’re most likely to share. Hootsuite Analytics.

Engagement 139

Engagement Social Media Strategy Tools 139

Hootsuite

JUNE 28, 2023

You share an amazing Hootsuite blog article to your work Slack (hint!). Source: GWI When it comes to social selling, 43% of Gen Z ranks influencer recommendations as highly relevant to their decision-making process, whereas only 18% of Gen X and 9% of Boomers say the same. You mention your fave new shampoo in a WhatsApp message.

HootSuite 120

HootSuite URL Analytics Forums 120

Hootsuite

NOVEMBER 1, 2021

Get the list of secret shortcuts Hootsuite’s own social media team uses to create thumb-stopping content. Google Analytics , Hootsuite Insights , and o ther social monitoring tools can help give you insight into what terms people use to search for your business. Source: Hootsuite Insights. Let’s dive in. User activity.

SEO 145

SEO Instagram Tips HootSuite 145

Hootsuite

MARCH 2, 2022

Bonus: Download a free guide that teaches you how to turn Facebook traffic into sales in four simple steps using Hootsuite. Source: Hootsuite Global State of Digital 2022. Globally, social commerce is a half-trillion-dollar industry. Creators (sometimes known as influencers) can be your way in. And speaking of sales….

Retail 104

Retail Social Media Brands Tips 104

agora pulse

NOVEMBER 10, 2020

With Analisa analytics, you can report on campaigns, followers, competitors, influencers, and hashtags to improve your paid and organic efforts. With Audience Insights, you can identify influencers, research customers, create highly targeted segments, and integrate the data into your social media strategy. BrandMentions. Brandwatch.

Analytics 179

Analytics Social Media Tools Price 179

Ignite Social Media

JUNE 1, 2022

Game Up Your Influencer Marketing Strategy. Influencer marketing has truly skyrocketed within the marketing industry. In fact, 28% of marketers choose to work with influencers as part of their event strategy. Influencers are the new internet stars — they have influence, a network of people, community.

Eventful 161

Eventful Social Media Marketing Influencer 161

Hootsuite

FEBRUARY 23, 2023

Conversion rate = (Total conversions from ad/Total link clicks from ad) x 100 How to ballpark your budget if you’ve never run a Facebook ad campaign If you’ve never run a Facebook ad campaign and don’t have any historical data to pull from, you can use industry benchmarks for your numbers. Take conversion rate benchmarks, for example.

CPM 135

CPM Tools Facebook How To 135

Keyhole.co

DECEMBER 13, 2023

Influencer tracking: You can find top social media personas relevant to your brand’s business and analyze their ROIs. Their website lists tools and services categorized by department, industry, and company type. Hootsuite With a playful and casual approach to their website, you can see why Hootsuite makes a good Mention alternative.

HootSuite 52

HootSuite Price Sentiment Social Media Management 52

Convince & Convert

DECEMBER 15, 2023

Optimizing your profile headline will ensure that your account comes up in the first few positions and gets more clicks when your prospects search for your service, product, or industry. You can use industry-standard keywords and grab attention with your distinct achievements. There’s no better time to do it than now.

SEO 157

SEO Social Media Strategy Hashtag 157

Hootsuite

JULY 4, 2022

Read on for a more nuanced answer, where we provide you with a framework for evaluating whether TikTok is right for you and provide examples of organizations—from the financial services industry to local government—who’ve found devoted audiences on this unique platform. Questions to ask yourself before joining TikTok. Watch, listen, learn.

Questions 104

Questions Banking Insurance HootSuite 104

Hootsuite

MAY 3, 2023

Slack communities are where people interested in a certain topic can come together to discuss the industry, ask questions, and swap advice or stories with other members. Relationships are key in the real estate industry, so it’s important to maintain connections with everyone you work with, from associates to past clients.

Real Estate 93

Real Estate Tips How To Hashtag 93

Waxing UnLyrical

MAY 13, 2019

Imagine this one angry, snubbed or ignored customer is an influencer with thousands of loyal followers who have millions of other followers combined. If you run a local green food outfit, you can find and follow big food related industry players or regulators, connect, engage and interact with their posts. HootSuite Insights.

Small Business 216

Small Business Pharmaceuticals HootSuite Startup 216

Keyhole.co

MARCH 11, 2024

These insights enable you to craft a data-driven LinkedIn strategy, finely tuned to the nuances of your target audience and the competitive landscape of your industry. Analyzing your competitors helps you identify gaps in your strategy, uncover industry trends, and discover new opportunities for engagement and content.

Template 52

Template Templates Analytics LinkedIn 52

Hootsuite

JULY 19, 2023

Realtor hashtags are hashtags (words or phrases preceded by the pound # sign) specific to the real estate industry. Working with a partner or an influencer can expand the reach of your hashtag. You can, of course, use Hootsuite to do this groundwork for you. Hootsuite Okay, okay. What are realtor hashtags? Do pair up.

Hashtag 80

Hashtag Real Estate Social Media HootSuite 80

Hootsuite

NOVEMBER 2, 2022

Bonus: Get the influencer marketing strategy template to easily plan your next campaign and choose the best social media influencer to work with. Sponcon , otherwise known as sponsored content, is a form of influencer marketing in which brands pay creators to make and promote content that features their brand. What is sponcon?

Brands 96

Brands Collaboration HootSuite Influencer 96

Hootsuite

FEBRUARY 22, 2022

Bonus: Get the influencer marketing strategy template to easily plan your next campaign and choose the best social media influencer to work with. Affiliate marketing programs can be an effective way for brands to work with large-scale content creators like major podcasters and social media influencers. Get the free template now!

Affiliate marketing 130

Affiliate marketing Social Media Tips Marketing 130

Hootsuite

SEPTEMBER 21, 2023

In the words of the all-mighty Hootsuite glossary : A vanity metric is an analytics item that can be measured but is not a signifier of real return on investment. Sure, these numbers can offer a quick ego boost, but the truth is, they often fail to reflect the true engagement and influence of your brand on your business’s bottom line.

Metrics 107

Metrics Examples Marketing HootSuite 107