Sherrilynne Starkie

AUGUST 29, 2020

Deal honestly. Be accurate, helpful and have integrity in all your dealings. There’s also a myriad of great media relations book s that are worth the time reading, not least of which is the CP Style Guide (or AP Style Book for my American friends). Here are eight rules on to improve media relations: 1. Invest in PR tools.

News 243

News Policies Reputation Consultant 243

Sprout Social

FEBRUARY 8, 2024

In this guide, we explain the basics of tiered support, along with tips on how to tailor the approach to your social customer care processes. Without this level of structure, skilled support agents might get stuck dealing with FAQ-level inquiries, while beginners wrestle with complex problems. What are customer service tiers?

How To 108

How To FAQ Issues Software 108

Social Media Strategies Summit

NOVEMBER 28, 2022

This FB ads guide looks at advertising best practices, plus 16 examples of the best converting Facebook ads from some of our favorite brands. You need to tell your viewers exactly what they’re in for in just a few words and gently guide them to your site after offering something fun or helpful. Facebook Ads Guide. Image source.

Examples 246

Examples Facebook B2B Instant Messaging 246

Oktopost

SEPTEMBER 28, 2023

Closing deals in 2023 has been a challenge for many sales teams, but we’re uncovering little-known tips to help you keep your sales pipeline flowing. The buyer journey has changed, making it difficult for sales teams to guide leads through the sales funnel. We know, it’s a sales dream. You can do this in several ways.

Social Media 62

Social Media How To B2B Team 62

Oktopost

MARCH 26, 2024

Social selling is a game-changer for revenue teams looking to forge deeper relationships with prospects, win their trust, and ultimately, close more deals. You’ll see how your social selling initiatives are influencing pipeline, where your deals are in the pipeline, and the estimated revenue tied to each of your socially influenced deals.

Influencer 62

Influencer Report B2B ROI 62

Social Media Strategies Summit

NOVEMBER 2, 2023

Fortunately, there’s no shortage of resources designed to help you deal better with workplace stress. In isolation, that doesn’t seem too big of a deal, but multiplied over hundreds or thousands of tasks, it adds up. For more advice, check out our guide: 11 Time-Saving Tools for Small Social Media Teams.

Social Media Management 162

Social Media Management Social Media HootSuite Skills 162

Hootsuite

AUGUST 15, 2022

Every store, whether brick and mortar or eCommerce, are advertising deals. Bonus: Get a free, in-depth guide to The Why, What, and How of Social Commerce. These weren’t your classic bargain bin deals either. You can tease out sales on your feed by offering ‘mystery deals’ or post exactly what your promotions will be.

Strategy 101

Strategy Discount Marketing Retail 101

Convince & Convert

MARCH 28, 2024

Lead by example Demonstrate your commitment to making data-informed decisions by regularly sharing how you’re using voice of customer insights to guide your strategy. And by letting your customers’ voices be your guide, you can create products, experiences, and messages that resonate.

Data 144

Data Repository Team Process 144

ProBlogger

NOVEMBER 23, 2017

Whether you’re celebrating Thanksgiving or not, for many the frenzied sale activity on the weekend following Thanksgiving - from Black Friday to Cyber Monday - does present a great opportunity to take advantage of some incredible deals on things that will be useful to you and your blog. You don't know about our group? Come and join us here.

Blogger 31

Blogger Discount eBook WordPress 31

Oktopost

OCTOBER 8, 2023

So, in order to efficiently guide prospects to closed-won, nurturing relationships is key. In this article, we’ll explore four strategies to effectively nurture prospects through the sales cycle so you can close more deals. Interested in the power of social selling?

B2B 131

B2B Education Meeting Engagement 131

Oktopost

NOVEMBER 9, 2022

Jamie Shanks is the author of two books: Social Selling Mastery, an essential resource for sales and marketing professionals looking for a better way to connect with today’s customers ; and SPEAR Selling, the ultimate account-based sales guide for the modern digital seller.

Social Media 125

Social Media Airlines Marketing Apple 125

Sprout Social

SEPTEMBER 21, 2022

In this post, we’ve listed some of the best shopping apps to help you save time, find the right products and services, and snag the best deals. Users can find shops, collections and Guides from the Shopping tab within the Instagram app. The app also has a browser extension that lets shoppers find deals online.

Retail 127

Retail Apparel Discount Fashion 127

Jon Loomer

SEPTEMBER 22, 2020

While the 20-percent rule in its original form had been dead for a while, Facebook still provided the grid tool to measure the amount of text in your image as a guide. I’ll update this post when it’s official, but this certainly appears to be a done deal. No big deal? No More Grid Tool. No More Exceptions.

Posterous 218

Posterous Energy Advertising Report 218

Social Media Strategies Summit

JULY 28, 2021

Because social media users are active deal seekers. They are often on the lookout for lucrative deals and discounts. Write on trending topics, similar to what Forrester does in the downloadable guide below. Use time-sensitive language to create a sense of urgency and guide people down your sales funnel efficiently.

Social Media 264

Social Media Discount Influencer B2B 264

Hootsuite

SEPTEMBER 7, 2022

Bonus: Learn how to sell more products on social media with our free Social Commerce 101 guide. Customers expect deals and promotions from their favorite retailers. That way, when you roll out your deals, you have a captive and engaged audience. Tease upcoming offers and get your customers excited about the deals to come.

Strategy 104

Strategy Discount How To Retail 104

Social Media Today

JULY 23, 2019

Pinterest is rolling out a new set of guided tools and instructionals to help users who are dealing with mental health issues.

Tools 167

Tools Issues 167

Buffer Social

NOVEMBER 13, 2023

  Now that fantastic deals are table stakes, it can feel like shouting into a crowded room to ensure your brand gets the attention it deserves.   “Black Friday deals may satiate momentary desire, but their impact on the planet is a lot more long-lasting,” said the company in a release.

Examples 92

Examples Campaign Discount Marketing 92

Hootsuite

APRIL 20, 2020

Bonus: Get the step-by-step social media strategy guide with pro tips on how to grow your social media presence. Businesses use Nextdoor to: Run Local Deal ads. You can also run Local Deals ads, which we’ll provide more information about below. How to create Local Deals ads on Nextdoor. Preview your local deal.

How To 145

How To Metrics Reputation HootSuite 145

Keyhole.co

APRIL 22, 2024

That’s why we’ve put together this practical guide to protecting your online content from being copied. This can involve any form of content, whether it’s a viral TikTok video designed to market your products to a teenage audience or an in-depth guide to customer service automation software aimed at onboarding new clients.

Content 52

Content How To Engineering SEO 52

The Realtime Report

NOVEMBER 5, 2020

A Guide to Upgrading Your Home-Working Setup. In order to give your remote working teams a much-needed shot in the arm this winter, this guide looks at upgrading your remote working setup so that your team runs effectively and confidently into 2021. In March and April, working from home felt novel.

Software 185

Software Team Groups Groups 185

Hootsuite

OCTOBER 19, 2023

We Are Knitters leverages shoppable posts View this post on Instagram A post shared by We Are Knitters (@weareknitters) Make it easy for your customers to shop your Black Friday deals with shoppable posts. Keep your Black Friday deals a mystery like Mason Garments did in this Pinterest Pin. Here are some ideas to get you started.

Examples 87

Examples Social Media Instagram UGC 87

Buffer Social

JULY 17, 2023

Greg Alba of the Reel Rejects, a reaction channel, has frequently spoken about dealing with content demonetization. Collaborating with brands Brand deals are omnipresent in YouTube videos ( “This video is sponsored by…” ), which can be attributed to the symbiotic relationship between brands and creators.

YouTube 72

YouTube Affiliate marketing How To Template 72

Hootsuite

JUNE 21, 2022

Having an informative, engaging, and impressive media kit is one of the best ways to land professional deals as an influencer. Bonus: Download a free, fully customizable influencer media kit template to help you introduce your accounts to brands, land sponsorship deals, and make more money on social media. Land better brand deals.

Template 110

Template Templates Influencer How To 110

Keyhole.co

OCTOBER 1, 2020

In this post, we provide you with a detailed guide on how to plan your holiday marketing campaign. In fact, targeting early-bird shoppers and offering special deals and rewards for shopping early could be highly profitable for your campaign. Not to mention, the fact that you have to compete with more businesses than usual.

Campaign 104

Campaign Marketing How To Discount 104

Jon Loomer

SEPTEMBER 22, 2020

While the 20-percent rule in its original form had been dead for a while, Facebook still provided the grid tool to measure the amount of text in your image as a guide. I’ll update this post when it’s official, but this certainly appears to be a done deal. No big deal? No More Grid Tool. No More Exceptions.

Posterous 148

Posterous Advertising Energy Report 148

Social Media Strategies Summit

APRIL 25, 2023

This type of content can take various forms, such as product comparisons, case studies, buying guides, or in-depth reviews. By providing helpful info that answers customers’ questions and soothes their concerns, you’re guiding them toward choosing your brand as the best option – which means more sales and conversions for you.

Conversation 158

Conversation Company Loyalty Case Study 158

The Realtime Report

NOVEMBER 21, 2020

You should ask about the charges after the promotional deal is over if you are getting the promotional discount and the termination charges in case you change your services before the contract matures. If you are in a new area or looking for a better deal – it’s recommended to get all of them in one bundle. Final Verdict.

Telecommunications 91

Telecommunications Discount Price Cost 91

Writtent Blog

DECEMBER 26, 2023

That’s why Deskera created this Ultimate Guide to Startup Marketing. For inspiration, read this case study from Marketing Sherpa about how one firm planned and executed their content marketing strategy. One important thing to remember is that content marketing is only one part of marketing and advertising your startup.

Startup 97

Startup Content Marketing ROI 97

Jon Loomer

NOVEMBER 21, 2022

Doing this properly is often a big ask for non-technical clients, particularly those with small budgets who were never guided properly to begin with. Put together a video and step-by-step guide (maybe start with this post!) But you must. One day, you’ll be grateful that you did. And your clients will be, too.

Facebook 194

Facebook Policies Advertising Course 194

Hootsuite

FEBRUARY 6, 2023

Just like your social media style guide and social media policy , social media content moderation guidelines outline how to refer to your brand and your products on social channels. It guides people through their initial contact through to a resolution. First off, content moderators require the ability to deal with challenging work.

FAQ 119

FAQ Tools HootSuite Content 119

Jon Loomer

JANUARY 11, 2022

After selecting your desired outcome (the objective), the advertiser will be guided to the most optimal set-up. But, it could be a big deal! As a result, the process of creating a campaign has become increasingly complex and confusing, particularly for newer advertisers. Facebook is moving towards Outcome-Driven Ad Experiences (ODAX).

Campaign 205

Campaign Facebook Advertising Overview 205

Hootsuite

SEPTEMBER 8, 2020

Every brand, publication, and website needs a good style guide. And every good social marketer needs a great social media style guide. Let’s look at why you need clearly defined social media brand guidelines, along with some great style guide examples for you to model. British style guides are split on this point.

Template 145

Template Templates Social Media Guidelines 145

Hootsuite

JUNE 2, 2022

In this post, we’ll dive into just how to deal with the fallout when your good rep goes wrong. Note: we also have a guide to using social media for crisis and emergency management , if you need help on that front). Bonus: Read the step-by-step social media strategy guide with pro tips on how to grow your social media presence.

Social Media 145

Social Media Tips HootSuite How To 145

Oktopost

JANUARY 25, 2024

The Forrester social operations model outlines five stages – prepare, listen, plan, engage, and measure – supported by foundational elements of business strategy, guiding effective social program management and measurement. Brand relationships evolve through three key reputational components: awareness, perception, and preference.

B2B 69

B2B Social Media Strategy Reputation 69

Social Media Strategies Summit

MARCH 22, 2023

To help you out, our LinkedIn Ads guide for beginners talks you through the practical tips and best practices you need to start advertising on LinkedIn today — giving you all the tools to grow your brand and generate leads. The post A Beginner’s Guide to LinkedIn Ads appeared first on Social Media Strategies Summit Blog.

LinkedIn 230

LinkedIn Campaign Groups Groups 230

BeingOptimist

AUGUST 20, 2023

Sellers use ‘OBO’ as a strategy to attract a wider pool of buyers who may wish to negotiate for a more favorable deal. With optimal negotiating tactics, the power of OBO can be harnessed to achieve beneficial deals for both buyers and sellers. To know more insight, visit Cambridge dictionary.

Proposal 93

Proposal Price Advertising Influencer 93

Buffer Social

JULY 13, 2022

Rosie Hall, a PR & Communications Manager at Hable , agrees with this approach, saying, “My policy for dealing with negative comments on social media has always been to address it quickly, be apologetic, and then try to take it off the public-facing areas to discuss it privately. It’s natural to deal with negativity.

Social Media 98

Social Media Policies Team Comments 98