Mindjumpers

NOVEMBER 23, 2012

They need to know what value they can provide for their target group (above and beyond the value offered via their brand or products) and implement a robust editorial process into their workflow.”. Similar Posts: The Demographics of Twitter Users [Study]. What does this mean? What are your predictions for 2013?

Social Media 269

Social Media Nielsen Aggregator Mobile 269

Mindjumpers

JULY 27, 2010

The word ‘tribe’ itself connotes strong in-group ties, stable group belonging and group longevity (born an Apache die an Apache, once a Coca-Cola fan always a Coca-Cola fan). We need to take a closer look at social connectivity and group belonging from the perspective of the individual.

Engagement 198

Engagement Policies Groups Groups 198

Mindjumpers

OCTOBER 22, 2014

Promote your brand: Use your other social platforms (Facebook, Instagram, Twitter) to promote your Snapchat profile. As you can see, the brand communication of Snapchat should be based on the same rules as Facebook, Instagram, Twitter etc: choose the right timing, get to know your users and align with your brand.

Platform 229

Platform Brands Content Mobile 229

Mindjumpers

NOVEMBER 16, 2011

Tweet Today Virgin group of companies kicks off its social marathon –a global group wide celebration of the power of social media. As a part of their 40 th anniversary celebration, Virgin group has launched a cool app called the Virgin ‘First Times’ app which will explore your Facebook firsts with friends.

Transportation 145

Transportation Groups Groups Eventful 145

Mindjumpers

JANUARY 3, 2012

According to recent data shared by Facebook, there are over 900 million objects that people interact with like groups, events and community pages. A tool like Twitter makes it possible for brands to connect with their customers on a one to one basis.

Social Media 250

Social Media Brands Blogger Influencer 250

Mindjumpers

OCTOBER 7, 2010

New Groups Now, we are actually going to have a kind of “Facebook within Facebook”. It has been made possible to create a group, invite friends to join and share updates, photos, videos, links, events etc. Within the group, it is also possible to make use of the feature “multi-chat”. Here, we will introduce each of them.

Platform 185

Platform Facebook Applications Notification 185

Mindjumpers

MAY 4, 2011

You can follow Tehneyat on Twitter @tehneyat. Yes, posting a video, making a status update on Facebook or Twitter might not cost a lot initially. In order to build a strategy that is elaborate and takes into account the issues I will touch upon below require resources, not just an intern to update a brand’s/company’s Twitter profile.

Social Media 258

Social Media Cost Resources Advertising 258

Mindjumpers

FEBRUARY 2, 2011

. - It encourages localization with 20 local station Facebook pages covering specific Southwest airport operations groups. Southwest Airlines is huge online – and to take care of that amount of activity, the company has a media group of five people. The company create a presence on both Twitter and Facebook in 2007.

Airlines 232

Airlines Social Media Collaboration Travel 232

Mindjumpers

JANUARY 3, 2011

You can connect with him on Twitter @Conversionation. At least, according to the 2010 edition of the ‘Consumer New Media Study’ by Cone, a Boston-based Omnicom Group company that specializes in brand trust. Tweet Written by J-P De Clerck , who is an experienced content, conversion and social media consultant.

Loyalty 205

Loyalty Social Media Study Social Networking 205

Mindjumpers

JULY 30, 2010

They like to contribute, in relationships as well as in social groups. One of the major psychological motivations why people discuss their product and brand experiences with others is about belonging and contributing to the social group(s) to which they belong. They seek recognition and appreciation.

Marketing 251

Marketing Nielsen Forums Groups 251

Mindjumpers

JUNE 17, 2011

However, at Mindjumpers we rather like to look at it as being ‘Tribesourced’ The term Tribes was suggested by Seth Godin in 2008 as a “ group of people, large or small, who are connected to one another, a leader and an idea&#. Twitter Launches a New Website and Video to Celebrate Birthday.

Crowdsourcing 196

Crowdsourcing Video Film Flickr 196

Mindjumpers

MARCH 23, 2016

Last week, it introduced its very own algorithm, following in the footsteps of Twitter and its parent company Facebook. Twitter jumped onto the algorithm bandwagon only last month and has received its own amount of backlash from it. Whether this is an enhancement is debatable and many seem to be divided on the matter as it stands.

Feed 100

Feed Feedly Instagram News 100

Mindjumpers

DECEMBER 9, 2015

Indians today are looking for a more personalized social networking platform where they can communicate with different groups of people. Social networks such as Twitter and Facebook, and e-commerce brands like Amazon, Flipkart and Snapdeal are blending their assets across platforms to tap into customer preferences.

Social Media 100

Social Media Trends Mobile Social Networking 100

Mindjumpers

FEBRUARY 2, 2011

Loa supports the copywriters with target group and culture research and analysis. If you want to know more about how it is to be an intern at Mindjumpers, you can follow the intern Twitter profile @MJ_interns where Lea, Lise and Loa will be updating. Loa Tejmers Research and Analyst Assistant.

Nielsen 231

Nielsen Project Study Engineering 231

Mindjumpers

MARCH 22, 2012

Announcing the changes on Google Analytics blog , Group project manager Phil Mui said that the three main factors that Analytics will help with are: Identify the full value of traffic coming from social sites and measure how they lead to direct conversions or assist in future conversions.

Analytics 239

Analytics Report Google Disqus 239

Mindjumpers

AUGUST 19, 2010

In general online is very transparent, be clear on your target group. Without alignment with the corporate strategy, there is no chance that you will be truthful towards your target group or stand a chance in supporting the company with the initiative. Who are we targeting?

Questions 254

Questions Company Nielsen Disqus 254

Mindjumpers

AUGUST 19, 2010

In general online is very transparent, be clear on your target group. Without alignment with the corporate strategy, there is no chance that you will be truthful towards your target group or stand a chance in supporting the company with the initiative. Who are we targeting?

Questions 252

Questions Company Nielsen Disqus 252

Mindjumpers

JUNE 8, 2011

Here, Twitter is an effective tool to connect with people following certain hashtags to engage in conversation with the online tribe. E.g. it’s almost a safe bet that events like the #Oscars or #SXSW will have a large group of people following the hashtag before, during and after the given event.

Social Media 218

Social Media Netvibes Tips Delicious 218

Mindjumpers

SEPTEMBER 22, 2010

Posted by Sara Hansson Sep 22nd, 2010 Tweet As part of people’s digital identity, we join communities and groups that are relevant to us and to our interests. In particular when it triggers our feelings – love, aggression or maybe compassion. It’s easier than ever to share your feelings with your friends.

Social Media 208

Social Media CSR Policies Disqus 208

Mindjumpers

APRIL 19, 2013

Whether it is through Twitter, Pinterest or Facebook – the individual has become its own broadcaster, with the ability to build his or her own communities or engage in existing. Online social activity is making it easier for marketers to find their target group, and at the same time getting new and valuable insights about their audience.

Content 147

Content Authentication Communities Collaboration 147

Mindjumpers

JULY 8, 2010

2,500 people have registered directly from the site where the movie is shown and they reached a target group who is hard to get attention from; young metropolitans. This second version of The Hero isn´t expected to reach goals as high as the first one, but it’s a cool follow-up on the campaign and their concept.

Flash Mob 183

Flash Mob Film Campaign Disqus 183

Mindjumpers

SEPTEMBER 9, 2010

You can connect with him on Twitter @Conversionation A seemingly minor aspect of the social media marketing plan is drafting a social media policy and training your employees. Actually, I found out where they worked in their Twitter profile, after having connected with them. First, why do you draft such a policy?

Policies 186

Policies Education Social Media Marketing 186

Mindjumpers

SEPTEMBER 14, 2010

Check out this heatmap of how that show how people look at Facebook: The study report contains further data on the concrete results about what activities people do on Facebook, doing status updates, using pages, groups, events and games, sharing video and also contains some suggestions for improvement of the platform.

Advertising 238

Advertising Engagement Facebook Study 238

Mindjumpers

SEPTEMBER 19, 2011

The infographic given below is interesting for both the thought groups, the believers in quantitative approach as well as those who believe in building sustainable relationships through social media. While reading more on this topic, we found an interesting infographic put together by MDGadvertising.

ROI 264

ROI Social Media How To Campaign 264

Mindjumpers

SEPTEMBER 14, 2011

At the same time, the story should be surprising and arouse your target group’s curiosity by being funny, mysterious, teasing and not least, valuable for people. Don’t reveal your message right away: In order to arouse the curiosity of your target group, you should not make your message too clear. This also makes people start talking.

Campaign 256

Campaign How To Microsoft List 256

Mindjumpers

APRIL 12, 2011

She is trying to help people connect – and you can connect with her on Twitter @nabanita_roy. Build a community around your blog: Eventually, while discussing and sharing information with a group, you can build up a community for bloggers. How does a blogger generally relate to a forum? Is that all? Then it is time to rethink!

Communities 222

Communities Forums Community building Blogosphere 222

Mindjumpers

MARCH 28, 2011

And this is whether we’re talking about Twitter, apps, interactive TV, websites, IT systems, hearing aids, 3D, mobile phones or something entirely different. In some way, Facebook can be used as a great focus group. And that is something which provides good possibilities.”. How to create “call to action&#.

Conference 238

Conference iPad Mobile Focus Group 238

Mindjumpers

NOVEMBER 30, 2010

Linked to Twitter. . • I often post articles and interesting webpages on my profile. Coincidence or not?

LinkedIn 268

LinkedIn Google Technorati Social Networking 268

Mindjumpers

JULY 24, 2015

Twitter Aim to Regain Momentum with New Video & Group Message Features. Which key factors do you think is crucial for building a valuable client-agency relationship? Similar Posts: Branded Content: 6 Things To Remember before Publishing. Dark Social – We Only See The Tip of The Social Media Iceberg.

Nielsen 100

Nielsen Collaboration Compete Meeting 100

Mindjumpers

AUGUST 7, 2012

Tweet Twitter has more than 500 million users and is continuously growing, but who are all these new tweeters? Pew Research Center has released an Internet study that focuses solely on Twitter and includes some great user demographics. Twitter is soaring among young adults. The correlation between smartphones and Twitter usage.

Study 264

Study Twitter Mobile Survey 264

Mindjumpers

DECEMBER 3, 2010

You can connect with him on Twitter @Conversionation. However, in trying to answering it, one can find a lot of value for his business and “target groups” in this integrated social media and cross-channel marketing age. Why do people share content?

Content 213

Content Social Bookmarking Press Release Research 213

Mindjumpers

NOVEMBER 28, 2013

Everyone involved with the making of “My Beautiful Broken Brain” has been gathered together by Lotje – a group of people she trusts to help bring her film to life. We’ve set up a Facebook page and a Twitter handle where we will be posting throughout – so that it’s easier for followers to share.

Film 227

Film iPhone Project Meeting 227

Mindjumpers

JULY 1, 2010

In defining a strategy the following elements can play a role: 1) Segmentation The various target groups are divided into segments. On top of that, everything has to be tracked and lead to more contact moments. The content must be relevant to your prospective clients and customers, taking their profile into account.

B2B 189

B2B Strategy Content Marketing 189

Mindjumpers

OCTOBER 25, 2011

Tweet In a recent study made by Constant Contact and research firm Chadwick Martin Bailey , some useful findings have been made about Twitter users. What is especially interesting to emphasize from this study, is that people who follow brands on Twitter are more likely to both buy and recommend the products of these brands.

Study 227

Study Twitter Discount Buy 227

Mindjumpers

MAY 3, 2012

The dominating age group on Facebook is 25–34 with a total of 574,231 users, followed by the users in the age of 18–24. The last six months, the number of Norwegians on Facebook has grown with 80,600 new users with the biggest growing age group being 45–54y/o. . . . . . . . . . . . . on Twitter. As of 2012, 47.3%

Social Media 247

Social Media Airlines Statistics Social Networking 247

Mindjumpers

NOVEMBER 22, 2012

Every week, we blog about how to optimize your brand’s social media presence, which tools to use and what the newest updates on the major social networks mean to your brand’s way of engaging with your target group. 3: Understand your target group. This leads us to the need of a thorough target group understanding.

Communities 274

Communities Groups Groups Social Networking 274

Mindjumpers

AUGUST 30, 2012

2) The average user spends 20 minutes per visit on Facebook: Another of the six interesting stats is that the average user spends 20 minutes per visit on Facebook, which is higher than on both Twitter (13 minutes) and LinkedIn (8 minutes). Develop a staggered rollout plan and measure response rate improvement.

Social Media 224

Social Media Brands Telecommunications Airlines 224