Convince & Convert

JUNE 24, 2011

Everything you know about social media you probably learned in high school. In full disclosure, a lot of our social media strategy flows out of the work we do with Jay Baer. He’s been great, taught me and our entire agency a ton about how to develop and deploy social media for our clients and own efforts to grow business.

Social Media 157

Social Media Flickr Badge Groups 157

Waxing UnLyrical

SEPTEMBER 28, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Powwowing With Pepco on Social Media September 28th, 2010 Tweet I haven’t been the biggest fan of my local energy company, Pepco, recently.

Social Media 153

Social Media Postrank Energy Tourism 153

Convince & Convert

APRIL 29, 2012

Social media and the rise of self-serve content requires that we actually attempt to fulfill the decades-old promise of 1:1 marketing – winning hearts and minds a few at a time with unprecedented relevancy and transparency and humanization and speed. Flickr Photo by Doc_Brown. The Social Media People Problem.

Resources 167

Resources Company Social Media How To 167

Convince & Convert

SEPTEMBER 21, 2010

However, a lot of people making that news have created expectations and beliefs about social media that aren’t true. Social Media is Inexpensive False. As Charlene Li said recently, social media trades media cost for labor cost. Social Media is Fast False. Absolutely.

Social Media 152

Social Media Strategy Consultant Web 2.0 152

Proactive Report

SEPTEMBER 21, 2010

Courtesy of Dean Meyers Flickr. One area in PR that is a bright spot in this tough hiring market is social media. Online recruitment sites are being flooded with social medial positions. Yahoo HotJobs has also seen a significant rise in positions with a social-media component, says a Newsweek article.

Social Media 91

Social Media Telecommunications Automotive Microblogging 91

Convince & Convert

FEBRUARY 11, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Is It Curtains for the App Store?

Social Media 114

Social Media Strategy Apple iPhone 114

Convince & Convert

SEPTEMBER 21, 2010

She specializes in social media strategies that lead to actionable plans to achieve real world objectives. I’ve spent a lot of time working with various social media monitoring tools and I’ve whittled my list of favorites down to two or three. You might want to test this. • What about you?

Social Media 158

Social Media Radian6 Strategy SM2 158

Small Business Mavericks

SEPTEMBER 23, 2013

Create a string of memes and share them on social media. Host a free Webinar to discuss a topic of essential interest to your target audience. Take original photos related to your niche and post them to Flickr. Create a slideshow presentation on video and submit it to YouTube. Answer questions on Quora.

scribd 101

scribd Creative Commons Meme Flickr 101

Convince & Convert

APRIL 1, 2010

But, the team does reference a series of social media outposts via a tiny murderers row of icons (my favorite is “Linkedin.coming soon&#. The team has a lot of photographs on Facebook (and also some on Flickr). Consistency and Leverage I didn’t start out looking to slam the Timberwolves’ social media program.

Social Media 121

Social Media Content Analysis Sports 121

Waxing UnLyrical

OCTOBER 24, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Weekly Roundup: Rethinking Color October 24th, 2010 Tweet Hit in the face by pink I don’t know about other countries, but here in the U.S., Sharon Pruitt via Flickr, CC 2.0 Komen for the Cure.

Cause marketing 198

Cause marketing Postrank Tourism Flickr 198

Waxing UnLyrical

NOVEMBER 24, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali WOM: What’s Really Behind The Buzz November 24th, 2010 Tweet Guest post by Bryce Keane What’s the buzz? To say I knew who he was (via the London social media circuit) would be an understatement.

Creative Commons 197

Creative Commons Case Study Travel Flickr 197

Kikolani

OCTOBER 20, 2010

I have returned from Blog World Expo 2010 with new friends, 30 pages of notes, tons of pictures, two magazines, three books, a blank journal, a nice stack of business cards, four buttons, stickers, a yo-yo, and, most importantly, an elevated enthusiasm for the world of blogging and social media. It is simply a vehicle.

Meeting 141

Meeting Ustream Flickr Guidelines 141

Almost Savvy

NOVEMBER 23, 2009

On their computers, I see Gmail, Facebook, Tweetdeck, Skype, Flickr and a host of other apps and widgets. twitter organize spam Students technology trust Twitter Proud to be featured on Social Media Informer The what and why How can I help you leverage social media and networking for your business or career?

Conference 249

Conference Microsoft Tweetdeck Lijit 249

Waxing UnLyrical

OCTOBER 23, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali So What Will You Have For Lunch? Image: Ranjit Bhatnagar via Flickr , Creative Commons And thanks to myfirsttweet.com , I can share it with you. How unbelievably ridiculous. Or pathetic.

Creative Commons 162

Creative Commons Postrank Tourism Flickr 162

Waxing UnLyrical

NOVEMBER 19, 2010

Image: twchoi11 via Flickr , Creative Commons Though I wouldn’t consider myself as devoted as some fan clubs. Image: Gitgat via Flickr , Creative Commons Instead, speak up and join the conversation. He does his best to stay informed on politics, tech, music, cultures, and social media.

Creative Commons 193

Creative Commons Reputation Flickr Film 193

Waxing UnLyrical

NOVEMBER 27, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Simply The Best November 27th, 2010 Tweet There’s a big difference between being “the best&# and “one of the best.&# These fine folk did: Jan. 24 : Whats Next DC , Washington, DC Feb.

Creative Commons 166

Creative Commons Postrank Tourism Flickr 166

Waxing UnLyrical

JANUARY 14, 2011

Image: terren in Virginia via Flickr, CC 2.0 and also, once you install it, Apture will insert “pop-up&# references on embedded links, if they’re to easily accessible pages such as Wikipedia, Flickr, etc. (It It just did it on the Flickr link above.) See if they work for you. That’s Apture.

WordPress 234

WordPress Class Flickr Postrank 234

Waxing UnLyrical

JULY 31, 2011

And they run the gamut from web changes to sound bite addiction to, yes, social media “heresy.&#. Her take on a recent webinar is great reading and easy to understand. And also read Jen’s post carefully (as well as Jason’s), because it’s true, not every small biz needs a social strategy.

ROI 125

ROI Flickr Conversation Influencer 125

Waxing UnLyrical

NOVEMBER 15, 2010

Take this example: Let’s say you’ve created a tool that helps non-profits with social media, and you are sending out a news release as part of your launch. Your keywords might be “social media for non-profits.&# Image: Andras Pfaff via Flickr , Creative Commons Was this helpful?

News 274

News Google SEO Postrank 274

Waxing UnLyrical

OCTOBER 16, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Conch and Drum October 16th, 2010 Tweet Tomorrow is Bijoya Dashami, the culmination of the single-most important festival Bengalis celebrate: Durga Puja. durgapuja [.] These fine folk did: Jan.

Creative Commons 145

Creative Commons Construction Postrank Tourism 145

Convince & Convert

MAY 26, 2010

What you’re doing on Twitter isn’t a social media strategy, it’s a tools strategy. First, figure out how you’re going to be social, and then worry about how you’re going to do social. Create a social media steering group (cross-functional) for your company. Stelzner on Vimeo.

Social Media 136

Social Media Consultant Video Strategy 136

Almost Savvy

FEBRUARY 9, 2010

Here Comes Google Buzz Posted by Irene Koehler in Facebook , Networking , Social Media , Twitter on February 9, 2010 | one response Are you ready for a new social platform? Here comes Google Buzz , which brings social elements right into you? One Response to “Ready for Yet Another Social Platform?

Platform 125

Platform Google Picasa Lijit 125

Waxing UnLyrical

SEPTEMBER 21, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali MeasurePR, the Don Bartholomew Edition Round II September 21st, 2010 Tweet I probably sound like a breathless teenager But last week’s #measurepr chat with Don Bartholomew was Awesome. pts Settings.

Postrank 150

Postrank ROI Class Tourism 150

Waxing UnLyrical

JANUARY 27, 2011

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali 15 Reasons Your PR Pitches Suck January 27th, 2011 Tweet In the genes? Image: JKönig via Flickr, CC 2.0 I’m a social media expert as seen on.” Image: marissaorton via Flickr, CC 2.0

Class 279

Class Press Release Flickr Comments 279

Waxing UnLyrical

OCTOBER 11, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Doing The Best He Could October 11th, 2010 Tweet When I first moved to the US I amused my husband greatly by wishing him a “Happy Veterans Day &# (he’s ex-military). Yabba dabba doo!

Flickr 119

Flickr Postrank Class Tourism 119

Waxing UnLyrical

OCTOBER 3, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Weekly Roundup: Unleash Your Lady Gaga October 3rd, 2010 Tweet Whatever you think about Lady Gaga , you have to admit she does one thing extremely well: she commands attention. These fine folk did: Jan.

Postrank 169

Postrank Tourism Flickr Blogroll 169

Waxing UnLyrical

JANUARY 25, 2011

Image: striatic via Flickr, CC 2.0 Get Shareaholic test Filed under Business , Public Relations , Social Media , Steff Metal | Tags: etsy , goodwill , public relations nightmare , Social Media | Comments (15) Site settings comment help? and now Flickr is. and now Flickr is. These fine folk did: Jan.

Class 215

Class Policies Flickr Comments 215

Waxing UnLyrical

AUGUST 27, 2010

Fortunately, Don Bartholomew of Fleishman-Hillard - whom you may know as @donbart on Twitter – will rectify that this coming Tuesday, when he joins us to chat about social media “ROI.&# Also check out Olivier Blanchard’s excellent post and presentation on social media ROI for associations & non-profits.

ROI 169

ROI Postrank Tourism Blogroll 169

Waxing UnLyrical

FEBRUARY 7, 2011

You look through your tweetup invitations galore And balance “being social&# with being a pain. Image: Robert Couse-Baker via Flickr, CC 2.0 Coffee or tea; brimstone or fire; It’s Monday, all right; nothing less, nothing more. Thanks so much for stopping by WUL! Regardless, thanks for visiting! These fine folk did: Jan.

Postrank 161

Postrank Class Tourism Blogroll 161

Waxing UnLyrical

NOVEMBER 6, 2010

Image: Louise Docker via Flickr , Creative Commons Thanks so much for stopping by WUL! So much to do So much to know To live, to love, to hurt, to grow. So much to do So much to gain To touch, to hold, come sun or rain. So much to do So much to see I am the future. The future is me. Regardless, thanks for visiting! These fine folk did: Jan.

Postrank 156

Postrank Class Tourism Blogroll 156

Waxing UnLyrical

DECEMBER 24, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Public Relations Lessons From Jesus, The Apostles And The Bible December 24th, 2010 Tweet Note: this is not a religious post, and is meant neither to proselytize nor offend. Regardless, thanks for visiting!

Crowdsourcing 216

Crowdsourcing Creative Commons Postrank Class 216

Waxing UnLyrical

DECEMBER 28, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali How Reading Fairy Tales Can Improve Public Relations December 28th, 2010 Tweet What’s your favorite fairy tale? If anyone knows how to tell a story through social media, you do. Seriously.

Class 237

Class Creative Commons Postrank Flickr 237

Waxing UnLyrical

NOVEMBER 30, 2010

Image: Katie Harris via Flickr , Creative Commons Connect with the people you serve The goal wasn’t to create a blog. Get your co-workers on board Social media wasn’t on our department’s radar. So one day I just started peppering my conversations with social media references. The answer: I didn’t do it by myself.

How To 151

How To Creative Commons Postrank Flickr 151

Waxing UnLyrical

JANUARY 18, 2011

Image: tamra hays via Flickr, CC 2.0 Cincopa Media Platform A while back I was looking for a plugin that would let me create a slideshow of images and embed it in a post. Initially I was trying to find something that worked with Flickr, but then I stumbled upon Cincopa. Well, I can only think of so many at a time.

WordPress 202

WordPress Blogroll Class Flickr 202

Waxing UnLyrical

APRIL 13, 2016

Promoting various events and webinars. Sharing bits of information about your business or service on social media. Here’s a checklist for identifying and selecting an influencer in your niche: Who are the top influencers on various social media platforms? Image: Geoff Livingston via Flickr, CC 2.0.

Influencer 100

Influencer Campaign Marketing Fashion 100

Waxing UnLyrical

SEPTEMBER 5, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Weekly Roundup: Project Happiness September 5th, 2010 Tweet When I wrote yesterday’s post, asking, “ Are you happy ?&# Image: Jordan Pérez Ordenez via Flickr, CC 2.0 I was happy yesterday.

Project 177

Project Class Postrank Diagrams 177

Waxing UnLyrical

OCTOBER 31, 2010

Some Halloween social media fun for a good cause , from Beth Kanter. How to celebrate Halloween social media style , from New Media Strategies. The Halloween theory of social media , from Richard Bailey’s PR Studies. The Halloween theory of social media , from Richard Bailey’s PR Studies.

Postrank 129

Postrank Tourism Blogroll Creative Commons 129