Koka Sexton

DECEMBER 20, 2009

Building an Effective Business Profile on Twitter From TwiTip: As the popularity of micro-blogging continues to grow, it’s going to become a tool used by advertisers and marketers. 99 best social-media and PR posts of 2009 – Holy Kaw! That is until recently. That someone was me. I know my way around the popular sites.

List 96

List Social Media Case Study Wiki 96

Convince & Convert

SEPTEMBER 21, 2010

I’ve spent a lot of time working with various social media monitoring tools and I’ve whittled my list of favorites down to two or three. How much can you afford to spend on the tool? • based on budget or schedule) Once you’ve answered those questions you can compare major social media monitoring tools.

Social Media 155

Social Media Radian6 Strategy SM2 155

Webbiquity SMM

JULY 22, 2014

As noted in several of the posts highlighted below, the PR professional has changed considerably over the past few years. The audiences, topics, tools, and tactics employed in PR have evolved. This shift has led to today’s emphasis on “social” PR. What role do press releases play in PR today?

Press Release 217

Press Release Nielsen Blogger SEO 217

Convince & Convert

APRIL 28, 2010

In Search of Mass Influencers In a fascinating new Forrester Research study about online peer influence, Augie Ray and Josh Bernoff determine that consumers generated more than 500 billion online impressions about products and services in 2009. Twenty five percent of the U.S. million followers on Twitter? population. Fifty percent!

Social Media 147

Social Media Strategy Influencer Social CRM 147

Webbiquity SMM

JANUARY 9, 2012

In just a few short years, Twitter has transformed from an odd little sort of public IM service where people posted what they just ate for lunch or what their cat was doing at the moment into one of the big four social networks and a significant channel for news, PR & marketing, politics and more. Twitter Tips, Tactics and Techniques.

Tools 201

Tools Twitter Tips B2B 201

Techipedia: Tamar Weinberg

FEBRUARY 4, 2015

Public relations, especially in the age of blogging, has been quite a nightmare, to the point that in 2009, I called most PR pros public relations spammers. Most PR pros or interns won’t even go as far as giving notes regarding the pitch. ” His response, “well, you did write about it once.”

Press Release 80

Press Release Apparel Blogger Module 80

Webbiquity SMM

JANUARY 24, 2017

Here are nearly three dozen tools that can help grow your following, increase engagement, monitor brand and keyword mentions, benchmark competitors, research accounts, analyze sentiment, schedule tweets, and more. This is my favorite tool for building our audience on Twitter.” 1) TwitterCounter. 1) TwitterCounter. 3) Tweriod.

Tools 100

Tools Twitter Sample Samples 100

Techipedia: Tamar Weinberg

JANUARY 5, 2010

10 Tips for Social Media Marketers (PR Squared): Todd Defren tells you how to jump into social media marketing. .&# 10 Tips for Social Media Marketers (PR Squared): Todd Defren tells you how to jump into social media marketing. And like last year, I have a gift for you. Every year, I read hundreds (thousands?) Here’s 2007.

Marketing 265

Marketing SEO Journal Engineering 265

Convince & Convert

MAY 31, 2012

This is Episode 18 of the Social Pros Podcast : Real People Doing Real Work in Social Media. Social Pros Transcript For Your Reading Enjoyment, Thanks to Speechpad for the Transcription. Social Pros Transcript For Your Reading Enjoyment, Thanks to Speechpad for the Transcription. Listen Now. Eric, how are you good sir?

B2B 113

B2B LinkedIn Posterous Social Media 113

Convince & Convert

FEBRUARY 23, 2012

This is Episode 3 of the Social Pros Podcast : Real People Doing Real Work in Social Media. Social Pros Transcript For Your Reading Enjoyment. Announcer : Ladies and gentlemen of the Internet, welcome to the Social Pros podcast, where we shine the spotlight on real people doing real work in social media. Let’s get to work.

Social Media 118

Social Media Adwords B2B Training 118

Webbiquity SMM

DECEMBER 16, 2014

The image calls out many of the top tools and platforms across the realms of social listening, learning, and adapting, further broken out into more specific groupings like video, social curation, and service networking. Social Media Marketing Guides. 5 Social Media Trends for 2014: New Research by Social Media Examiner.

Social Media 245

Social Media Tumblr Marketing B2B 245

Convince & Convert

AUGUST 17, 2012

This is Episode 29 of the Social Pros Podcast : Real People Doing Real Work in Social Media. Social Pros Transcript For Your Reading Enjoyment, Thanks to Speechpad for the Transcription. Social Pros Transcript For Your Reading Enjoyment, Thanks to Speechpad for the Transcription. This episode features Lauren Vargas of Aetna.

Radian6 113

Radian6 Training Communities Conversation 113

Webbiquity SMM

JANUARY 6, 2015

There are fewer professional reporters and editors, and they inundated with more noise: it’s estimated there are now four PR professionals for every full-time journalist in the U.S. How can PR pros best utilize content in this environment? How can PR pros best utilize content in this environment?

Press Release 100

Press Release Tips SEO Influencer 100

Webbiquity SMM

SEPTEMBER 22, 2015

As social media marketing has become ubiquitous ( 88% of marketers say social media is important for their businesses), hundreds of new tools have developed just in the past few years: tools for social media management, monitoring, measurement, automation, identifying influencers, creating graphical content, and more.

Review 100

Review Tools Social Media HootSuite 100

Buffer Social

APRIL 5, 2017

And where exactly are we headed? Good question! We benefit a lot from free marketing courses and great educational content. However, it’s not often the case that we have a specific vision for the skills we gain or the path we’re on. Does this resonate with your marketing experience? Here’s what I came up with. Marketing Foundation.

Marketing 108

Marketing Diagrams Skills How To 108

Techipedia: Tamar Weinberg

JULY 8, 2008

In the many paragraphs that follow, learn from many of the experts and hear what they consider success when using social media to engage with consumers about products and services. You can also not use the tools correctly or not behave appropriately within communities around the tools and market poorly.

Social Media 163

Social Media Marketing Consultant Communities 163

Webbiquity SMM

MARCH 3, 2015

From humble beginnings, Twitter has grown to become an indispensable source for online news alerts as well as a vital marketing tool. The microblogging site now boasts more than 255 million monthly active users , and 53% of Twitter users recommend products in their tweets at some time. Image credit: Buffer.

Tips 100

Tips Twitter How To Hashtag 100

Waxing UnLyrical

NOVEMBER 24, 2010

Me: “Yes.&# “Via the very act of making that statement, you have probably ignored at least five to 10 forms of promotional alcohol brand advertising, between the time you entered the pub and the time you got to the bar. How many heads? One of the most high profile WOM agencies globally is an outfit called 1000heads.

Creative Commons 197

Creative Commons Case Study Travel Flickr 197

Proactive Report

OCTOBER 19, 2015

” The lack of digital skills and how it affects productivity in business has been in the news a lot lately. The BBC article lists these five basic skills: Manage information. Productivity growth in the US has slowed to levels not seen since before the digital revolution. Digital PR Skills. Search & research.

Skills 40

Skills Press Release Collaboration Training 40

Webbiquity SMM

OCTOBER 8, 2013

And 92% of small businesses say that social media is an effective marketing technology tool. Which social media marketing tools are most useful? The use of social media and social networks for marketing has rapidly advanced in the past few years from the “should I do it?” ” stage to the “how do I do it?”

Social Media 207

Social Media ROI B2B Marketing 207

Webbiquity SMM

FEBRUARY 7, 2011

According to a HubSpot study, 71% of marketers viewed Twitter as a useful marketing tool last year, up from just 39% in 2009. How can you “train&# your CEO to use social media productively? Should social media be under the overall purvue of marketing or PR? Adoption soared. 85% of Inc. by iMedia Connection.

Social Media 198

Social Media Tools Tips ROI 198

Convince & Convert

JULY 27, 2012

This is Episode 26 of the Social Pros Podcast : Real People Doing Real Work in Social Media. Social Pros Transcript For Your Reading Enjoyment, Thanks to Speechpad for the Transcription. Social Pros Transcript For Your Reading Enjoyment, Thanks to Speechpad for the Transcription. Jay: Welcome everybody to Social Pros.

Airlines 115

Airlines Sentiment Hotels ROI 115

Techipedia: Tamar Weinberg

JANUARY 5, 2009

Facebook The Facebook Marketing Bible: 24 Ways to Market Your Brand, Company, Product, or Service Inside Facebook (Inside Facebook): Justin Smith shows how Facebook includes a variety of channels that spread the word in a very in-depth blog post. If you have the mindset to make Facebook a professional tool, you certainly can turn it into one.

Marketing 144

Marketing StumbleUpon SEO Reputation 144

Webbiquity SMM

FEBRUARY 13, 2017

That means if you are only monitoring your brand’s social media accounts, you’re missing most of the social conversation about your company, products, and services. Standard web analytics tools provide only a very narrow view of social media activity: clicks through to your brand website. These tools can help you find out.

Tools 207

Tools Social Media Netvibes Sample 207

Webbiquity SMM

DECEMBER 19, 2017

Content marketing itself first started emerging a hot trend five years, at the end of 2012. More Video: Though it’s still expensive to do well, online video tools are helping to bring down production costs. The predictions ranged from honing content marketing strategy (popular) to sales-marketing alignment (a bit old?)

B2B 293

B2B Trends Analysis Marketing 293

Webbiquity SMM

JANUARY 17, 2011

For anyone in marketing or PR being asked to make “data-driven&# decisions “based on the numbers&# (and doesn’t that include pretty much everyone in marketing and PR these days?), 70% of bloggers are organically talking about brands on their blog, and 38% of them post brand or product reviews.

Research 210

Research Social Media B2B Marketing 210

Webbiquity SMM

APRIL 6, 2017

Social customer relationship management (CRM) was being written about as a distinct product category as far back as 2008, but market interest really began to take off the following year. Pricing: five levels from $199 to $599 per month, plus one-time setup fee of $999 to $2,999. 1) Infusionsoft. ” — Express Writers. 3) Crystal.

Social CRM 195

Social CRM Tools Sample Samples 195

Webbiquity SMM

MAY 2, 2017

Web analytics tools are often all small to midsized firms will need to track their digital marketing performance—particularly when combined with marketing analytics dashboards that pull in data from social media accounts and other sources. 1) KnowEm SMO Tool. Marketing Performance Management. 1) GinzaMetrics. ” — Oktopost.

Tools 201

Tools Sample Samples Marketing 201

Webbiquity SMM

FEBRUARY 7, 2012

11 infographics for your next presentation by Ragan’s PR Daily. ** 5 STARS. Arik Hanson shares a collection of “Infographics that would fit nicely into many digital marketing/PR presentations.” Reports, surveys, studies and infographics are among the most popular content posted and shared across social networks.

Statistics 190

Statistics Research Social Media B2B 190

Webbiquity SMM

MARCH 27, 2017

Add multiple accounts on each platform (for example, monitoring accounts for specific product lines or key executives) and the time challenge becomes even more significant. Fortunately, social media management tools are increasing in number and sophistication as well. Sample review: “Buffer is a great automation tool.

Social Media Management 0

Social Media Management Tools Social Media Radian6 0

Webbiquity SMM

FEBRUARY 21, 2017

Although content marking is now a nearly universal practice—with 93% of B2B marketers using content marketing— half of all marketers still rank “producing enough content” as one of their top five challenges. Sample review: “One of the most important tools in a marketer’s tool belt is knowledge. 1) Storify.

Curation 214

Curation Tools Curata Flipboard 214

Techipedia: Tamar Weinberg

JANUARY 5, 2011

I started this “best posts&# idea five years ago and it’s grown huge. Social Media Toolkit (Michael Fruchter): Michael Fruchter writes a great post about the tools you should be using in order to get the most out of social media involvement. Of course, then, today is my birthday, but it’s a big one. Today, I turn 30.

Marketing 279

Marketing Affiliate marketing Small Business SEO 279

Webbiquity SMM

MARCH 11, 2013

PR, social media, and the production of fresh, high-quality content are vital for maximizing search engine visibility. PR, social media, and the production of fresh, high-quality content are vital for maximizing search engine visibility. ” Which is WPO. ” SEM + SEO [PRESENTATION] by e-Strategy Trends. .”

SEO 192

SEO Paid Search Engineering Reputation 192

Convince & Convert

JUNE 14, 2012

This is Episode 20 of the Social Pros Podcast : Real People Doing Real Work in Social Media. Social Pros Transcript For Your Reading Enjoyment, Thanks to Speechpad for the Transcription. Social Pros Transcript For Your Reading Enjoyment, Thanks to Speechpad for the Transcription. This episode features Katie Morse of Billboard.

Hashtag 115

Hashtag B2B Social Media Metrics 115

Webbiquity SMM

MAY 14, 2013

The proliferation of themes, tools and plugins have transformed blogs from mere online text collections to powerful interactive, rich-media sites that can attract, engage and educate your potential buyers. more here in 30 of the best business blogging guides and resources of the past year. Reporting that “the number of Inc. IT DROPPED!

Resources 195

Resources Tips Syndication SEO 195

Webbiquity SMM

AUGUST 16, 2010

Here’s a modest contribution to help with that effort; more than six dozen of the best, most bookmark-able articles and blog posts about social media tactics, tools and strategies written so far this year, by leading writers like John Jantsch , Lori Dicker , Lee Odden , Lisa Barone , Jay Baer and many more. by Kuno Creative.

Social Media 200

Social Media Tools Strategy Tips 200

Techipedia: Tamar Weinberg

JANUARY 14, 2009

Online SEO Tools: The Ultimate Collection : At Search Engine Journal, Ann Smarty has compiled a list of the most valuable tools to perform SEO analysis. My most popular post on this site — probably by far — was last year’s Best Internet Marketing Posts of 2007 compilation. He illustrates this in a graphical pyramid.

SEO 162

SEO Social Media Marketing Reputation 162