Hootsuite

SEPTEMBER 8, 2020

And every good social marketer needs a great social media style guide. Bonus: Get a free, customizable social media style guide template to easily ensure a consistent look, feel, voice, and tone across all your social channels. Unless you’re in a highly technical industry with a very niche audience, your best bet is probably not.

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Template Templates Social Media Guidelines 145

Hootsuite

MAY 27, 2020

In this post, we’ll walk you through an eight-step plan to create a winning social media marketing strategy of your own. Bonus: Get a free social media strategy template to quickly and easily plan your own strategy. Choose social media marketing goals that align to business objectives. Typical job title or industry.

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Template Templates Social Media Strategy 145

agora pulse

MAY 13, 2020

Want to get the most out of your Instagram marketing? With more than one billion active users, a highly visual platform, and a user base that skews heavily toward the under-35 age bracket, Instagram is an essential tool for marketers in almost any industry. Related: Download our FREE Instagram Marketing ebook.

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Instagram Tools UGC Marketing 191

Oktopost

OCTOBER 1, 2021

It can give you an “in” by doing some persuasive legwork before you even begin targeting a lead with marketing and sales outreach. DOWNLOAD YOUR FREE BRAND STRATEGY TEMPLATE. This includes the quality of your products and services, and interactions with your industry and the wider world. Email Address.

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Template Templates Strategy Brands 62

Hootsuite

NOVEMBER 30, 2023

Marketers need to take the same approach. That’s where content marketing comes in. Content marketing is a big job. Content marketing tools make that job significantly easier. All of this can help bridge the sometimes difficult gap between marketing and sales, making both teams more effective.

Tools 105

Tools Content HootSuite Marketing 105

Sprout Social

DECEMBER 7, 2021

Over the past year, social has increased its influence on trends , industries and even markets. So who better to predict the future of social media marketing than the people behind the profiles? That’s why we asked SMMs across industries what they think is next for social media as both an industry and a profession.

Social Media 145

Social Media Marketing Social Media Management Trends 145

Keyhole.co

JANUARY 20, 2024

As any small business owner knows, marketing can be pricey. Big businesses can throw massive budgets at expensive marketing strategies, but small businesses just don’t have that luxury. So how can a small business create an achievable marketing strategy that gets results? The answer is Facebook marketing.

Small Business 100

Small Business Engagement Strategy Facebook 100

Ignite Social Media

MAY 6, 2021

Many social media platforms are making changes since they’re becoming a critical channel for marketing efforts given the global pandemic, so it’s no surprise that LinkedIn marketing is already in the works with several changes to compete with other platforms. Have you noticed this trend happening on your feed?

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LinkedIn Marketing Eventful Compete 202

Pam Moore

JANUARY 30, 2018

Unless you have been hiding under a rock or too busy to do the double click, you likely know by now that Facebook recently announced some big changes to their news feed algorithm. It is imperative you take the time to understand these changes if you plan to do any business marketing on Facebook in 2018. Episode Highlights.

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Feed Feedly News Facebook 167

Buffer Social

AUGUST 10, 2017

Who knows, maybe they’ll even become the new News Feed. We’ve teamed up with the team at Adobe Spark , an awesome free design tool, to share 10 Instagram Stories templates you can use to quickly create your Instagram Stories content. Instagram Stories: 10 ways your business can use Stories (plus 10 free Adobe Spark templates).

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Template Templates Instagram How To 112

Hootsuite

JUNE 28, 2023

Social media marketing for doctors is the new Yellow Pages. We’ll cover why other doctors are using social media marketing, how to build and execute a plan, and end with some great social media tips and ideas you’re welcome to use. Social media marketing for doctors presents tons of opportunities. Measure ROI.

Social Media 83

Social Media HootSuite Marketing Health Care 83

Hootsuite

APRIL 25, 2024

In the dog-eat-dog world of social media content, many marketers and creators will do anything to stay ahead. Bonus: Download our free, customizable social media calendar template to easily plan and schedule all your content in advance. Streams Hootsuite Streams are (essentially) feeds that show content from connected accounts.

Curation 89

Curation Social Media Management Tools Social Media 89

Convince & Convert

DECEMBER 15, 2023

Optimizing your profile headline will ensure that your account comes up in the first few positions and gets more clicks when your prospects search for your service, product, or industry. You can use industry-standard keywords and grab attention with your distinct achievements. Aim for three to five in each post.

SEO 159

SEO Social Media Strategy Hashtag 159

Hootsuite

APRIL 25, 2023

Bonus: Claim your pack of free animated Instagram Reels templates created by Hootsuite’s professional designers. What are the best social media platforms for real estate marketing? Only a handful have the user base and capabilities to be effective real estate marketing channels.

Real Estate 99

Real Estate Platform Social Media HootSuite 99

Hootsuite

AUGUST 10, 2022

Influencing as a career has made a significant impact on social marketing, and on the media industry as a whole. These industry leaders are called KOLs, and they’re a valuable part of any modern social media marketing strategy. So, why contact a KOL for a social marketing partnership? What are KOLs?

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How To Marketing Collaboration Influencer 107

Hootsuite

MAY 9, 2023

It also helps agents establish relationships with potential clients, nurture existing ones, and cultivate a network of industry professionals. Still, when it comes to marketing real estate on social media , there are certain strategies and tactics that can maximize the reach of your message. 1 Social Media Tool for Real Estate Grow.

Real Estate 89

Real Estate Social Media Marketing HootSuite 89

Sprout Social

OCTOBER 16, 2018

Social media and the beauty industry go hand in hand. That’s why we’ve broken down the in’s and out’s of social media and the beauty industry for brands looking to stake their claim. Content ideas for social media and the beauty industry. Marketing for beauty brands affords a ton of creative freedom.

Industry 100

Industry Social Media Hashtag Instagram 100

Hootsuite

AUGUST 10, 2021

Influencer marketing—also known as branded content or working with creators—is a surefire way to expand the reach of your brand on social media. Bonus: Get the influencer marketing strategy template to easily plan your next campaign and choose the best social media influencer to work with. What is influencer marketing?

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Influencer Social Media Marketing How To 145

Hootsuite

MAY 6, 2020

With more than 145 million active daily users , Twitter should be a part of your marketing strategy. We’ve got everything you need to create and implement a highly effective Twitter marketing strategy that gets results. How to create a Twitter marketing strategy. We’ve outlined the components of a successful foundation below.

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Twitter HootSuite Marketing Hashtag 145

Hootsuite

APRIL 17, 2023

All social media marketers share an important goal — to get our content seen by as many people as possible. Impressions are calculated by tracking the total number of times your content was displayed across a platform, like in the user’s feed or search results. That’s what we measure our success with metrics like reach and impressions.

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HootSuite Metrics Analytics Instagram 145

Hootsuite

AUGUST 22, 2023

Bonus: Claim your pack of free animated Instagram Reels templates created by Hootsuite’s professional designers. But when you’re using Instagram as part of a marketing strategy (ahem, to make money ), proper planning and tactical organization is required. Still reading? Excellent, everything’s gone according to plan.

Instagram 65

Instagram HootSuite Hubspot Marketing 65

Hootsuite

MAY 8, 2023

Insurance social media marketing presents unique challenges. Social media marketing for insurance companies offers the ability to address those concerns. Finally, insurance brands also have to comply with industry-specific regulations that define what can and can’t be said on social media (and across other digital marketing channels).

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Insurance Social Media Policies HootSuite 89

Sprout Social

JUNE 28, 2023

For today’s marketing teams, it’s nearly impossible to do your work and stay agile without marketing automation. There has never been more customer, competitor or industry data available to marketing teams. In this article, we’ll walk through what marketing automation is, how and why to use it and examples of tools.

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Team Hubspot Marketing SMS 104

Social Media Strategies Summit

JULY 16, 2022

For many brands, TikTok is no longer the hot new thing in social media; it’s become a staple of their marketing strategies. Once you’ve submitted your information, TikTok will perform an account review to check everything is in line with its industry and account-related policies. Template reports are pretty easy to set up.

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How To Template Templates Metrics 200

Sprout Social

OCTOBER 11, 2022

In the face of limited resources, changing algorithms and congested feeds, an employee advocacy program is a social team’s greatest asset. Advocacy programs help social marketers extend their brand’s reach beyond their bandwidth—without additional paid spend. As one marketer said, “You need a lot of content to support a program.

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Strategy Content Curation Press Release 128

Buffer Social

SEPTEMBER 25, 2023

How to save time in social media content creation with AI Whether you're a content creator, a marketer, or a business owner, the pressure to consistently deliver engaging content on social can be overwhelming. It also offers templates for social media poll creation and meme idea generation.

Social Media 97

Social Media Meme Content Sentiment 97

Pam Moore

OCTOBER 20, 2020

Many savvy marketers will tell you that you “must know your customer.” However, very few marketing experts, agencies or consultants in the industry will actually tell you HOW to research and learn the details about your customer! Targeted Marketing is Human Science, Not Rocket Science.

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Research Template Templates Training 78

Sprout Social

MARCH 20, 2023

According to the Sprout Social Content Benchmarks report , 52% of marketers cite changing content formats as a challenge when planning and scheduling posts. And it’s well within your reach to start using it in your video marketing strategy. Use this information to stand out in your industry. The good news? What’s their tone?

Buy 112

Buy Video How To Template 112

Pam Moore

JULY 13, 2020

Though many marketers think the answer is to create mounds and mounds of content and publish it everywhere for everyone to MAYBE see, this is also not the answer. The more irresistible your content is, the more they will pop your content straight to the top of your target customers social media and digital feeds… consistently!

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eBook Content Findability Template 141

Hootsuite

JUNE 17, 2019

With more than two million monthly advertisers on Instagram, marketing with dull tools is not just a waste of time—it’s a competitive disadvantage. Here are 28 tools that will help you harness Instagram’s full marketing power. Here are 28 tools that will help you harness Instagram’s full marketing power. PromoRepublic.

Instagram 111

Instagram Tools HootSuite Hashtag 111

Pam Moore

AUGUST 2, 2020

SocialZoomFactor · Content Marketing: 20 Questions You MUST Answer for a Strategy that Converts to Customers. How do you create a content marketing plan that converts to real customers? A plan that helps you achieve your marketing and business goals at the highest level of ROI possible? Know how you are positioned in the market.

eBook 78

eBook Questions Strategy Template 78

agora pulse

AUGUST 21, 2020

Let’s dig in and look at reasons for making video marketing a regular offering of your social media agency. Online video marketing platforms allow you to quickly create high-quality content in minutes. Why You Should Be Using Social Media Video Marketing. Think Strategically in Video Marketing. The answer is yes.

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Video Tips Content Patterns 158

Hootsuite

OCTOBER 21, 2020

B2B social media marketing is often written off as boring or unnecessary. The digital media company credits its LinkedIn marketing efforts for closing 42% of its deals in 2018. B2B marketing helps Adobe ink bigger contracts. Here’s how to use social media for B2B marketing, social selling, customer service and more.

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B2B Social Media Tools Tips 98

Hootsuite

JULY 11, 2022

These days, Instagram’s website lets you do more than view your feed. Its library of more than 100,000 templates and images can help you create and explore new content. You can personalize your templates with your brand’s colors, fonts and logo. With PromoRepublic , Instagram content creation is easy. Piktochart.

Instagram 95

Instagram Tools HootSuite Template 95

Pam Moore

MAY 21, 2017

Social media and influencer marketing can help optimize results of your new business, product, service or mobile app launch when done right. My Twitter feed is filled with beggars spamming links to apps and software that they are confident will take over Facebook in the next 30 days. We have all seen them. Episode Highlights.

Influencer 167

Influencer Products Social Media How To 167

Rebekah Radice

JANUARY 12, 2017

About to abandon Facebook marketing? Capturing the attention of your audience is increasingly difficult — whether because of Facebook’s latest algorithm changes or the constant uptick of shared content in the news feed. 5 Facebook Marketing Tips That Will Increase Engagement. I know how you feel!

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Engagement Tips Facebook Marketing 150

Hootsuite

MAY 1, 2023

Bonus: Get a free, customizable social media policy template to quickly and easily create guidelines for your company and employees. Regulatory risk is not only a concern for those that operate in the regulated industries. It can also hold templates to create more consistent posts. What is social media governance?

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Social Media Guidelines HootSuite Policies 105