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B2B vs. B2C Influencer Marketing: Platforms, Practices, and Packaging

Webbiquity SMM

James Creech has a unique perspective on influencer marketing. As co-founder and CEO of Paladin , he oversees the B2B marketing of a B2C influencer marketing tool. So who better talk to about the similarities and differences between B2C and B2B influencer marketing? The Best Influencer Marketing Platforms for B2B and B2C.

B2B 306
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How marketing automation empowers your team, and whole org

Sprout Social

For today’s marketing teams, it’s nearly impossible to do your work and stay agile without marketing automation. There has never been more customer, competitor or industry data available to marketing teams. In this article, we’ll walk through what marketing automation is, how and why to use it and examples of tools.

Team 108
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The 9 best reputation management services for your brand in 2024

Sprout Social

In this article, you’ll learn what an online reputation management service is, how they support businesses’ goals and our recommendations for the best providers in the market. 9 best reputation management services for your brand You might have different reputation management needs, depending on your industry and company size.

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5 AI Sales Tools That Are Transforming How Revenue Teams Operate in 2024

Oktopost

Oktopost Made specifically for B2B organizations, Oktopost is a social media engagement suite that empowers not only marketing, but revenue teams as well. But with an employee advocacy tool, social media marketing teams can step in and provide: content inspiration for them to publish on their personal networks.

Team 62
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The 15 Best Shopify Apps to Help Grow Your Ecommerce Store

Hootsuite

Key features: Easily create automated responses to customer FAQs around order tracking, returns, product availability, and store hours. Key features: Make it easy for customers to complete their orders across devices. Key features: Reduce frustration, support costs, and claims resolution time. Get a free 14-day Heyday trial.

FAQ 97
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12 Best Social Media Automation Tools For The AI Age (2023)

Keyhole.co

billion people , social networking sites are a goldmine of sales and marketing opportunities. Keyhole Social media marketing is much more than fun posts and replying to comments. Besides auto-posting features and analytics, this nifty tool offers best-in-class social listening capabilities. With a user base of over 4.59

Tools 52
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The Newest Black Friday + Cyber Monday Ideas for Your Social Media Marketing

Buffer Social

Do you have your social media marketing ready? We’ve researched some of the trendiest marketing ideas for Black Friday + Cyber Monday, including flash sales, messenger marketing, and UGC. Inspiring examples of Black Friday / Cyber Monday marketing. You can definitely go the SMS route.