In case anyone is wondering how much interest there is in learning about social media risk check out the graph below which illustrates the rise in interest since 2009 and predicted through 2013. The rise in searches for information about “social media risk” is a clear indication that more and more people and organizations are attempting to figure out how to manage, mitigate, reduce or transfer the inherent risk of social media. In a Forbes article titled “ Social Media Risk Is Like Wildfire. Where’s the Fire Engine? MORE >>

the sources below provide a vast wealth of data, statistics and research results, as well as a bit of interesting social media trivia. How are consumers and b2b decision makers using social media in their buying processes? Which social media platforms are most effective at influencing buyer behavior? How do the audiences differ across various social networks? How do social media marketing strategies in small businesses differ from those in larger enterprises? Social Media Facts and Stats. by Social Media Today. MORE >>

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Blogging , Business , Marketing , Social Media > Social Media Strategy from A to Z Social Media Strategy from A to Z by Tamar Weinberg on May 28, 2010 Share Social media might be old. That’s why you need to paint a picture that’s more meaningful and encompasses what “social media&# as a label really is. The role of customer service online is becoming equivalent to social media marketing. MORE >>

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Opinion , Social Media > The Ultimate Social Media Etiquette Handbook The Ultimate Social Media Etiquette Handbook by Tamar Weinberg on December 10, 2008 Share Social media mimics real relationships — in many cases. If you answered yes to any of these questions, you may need a refresher course on social media etiquette — and perhaps real-life etiquette also. Many call this spam. Usually.) MORE >>

By now, you should have an understanding of the importance of having an individual – preferably the owner, general manager, or someone else of authority at the dealership – as the “face” and “voice” of the dealership on social media. People like to talk to people, not brands, and when you can develop a true personality that is both professional and completely human, you have the opportunity to start making real strides in using social media as a true marketing tool. It’s easy to sound smart on social media. MORE >>