Sprout Social

OCTOBER 11, 2022

More than two-thirds (68%) of marketers report their organization already has an advocacy program. According to Sprout’s research, brands report not having enough content as one of their greatest employee advocacy challenges. Data reports. That’s more than all our social profiles combined. Social media posts. Case studies.

Strategy 132

Strategy Content Curation Press Release 132

Adam Sherk

SEPTEMBER 13, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Pew Research News Survey: Findings on Search Engines, Social Networks and Twitter by Adam Sherk on September 13, 2010 The Pew Research Center for the People and the Press has published the results of its latest survey on news consumption and related topics.

Survey 140

Survey Social Networking Engineering Research 140

Adam Sherk

JANUARY 11, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk PEJ Study Shows Print Still Primary Source of Original News Reporting by Adam Sherk on January 11, 2010 The Pew Research Center’s Project for Excellence in Journalism released a study today of the modern news ecosystem, examining a week of news activity in Baltimore, MD.

Study 147

Study News Press Release Report 147

Bill Hartzer

JANUARY 24, 2012

A recruiter friend of mine is currently looking for a Search Engine Marketing Manager. I’ve listed the details of the position, contact Pam directly if you think you qualify for the position: We are currently searching for a full-time, permanent Search Engine Marketing Manager in Mesquite.

Engineering 104

Engineering Press Release Marketing Directory 104

Webbiquity SMM

JANUARY 12, 2011

The Most Overused Buzzwords and Marketing Speak in Press Releases by Adam Sherk. Public Relations: The best press release is no press release by MarketingSherpa. Social Media Press Releases and Blogger Outreach. The Art of Creating a Social Media Press Release by Socialfish.

Press Release 194

Press Release Tools Tips Vocus 194

Bill Hartzer

AUGUST 22, 2011

The Ripoff Report has struck back against the so-called reputation management companies that claim to be able to remove posts about companies on the RipoffReport.com website. In a recent press release, Ripoff Report claims that they have removed code on their website that was left by a hacker hired by reputation management companies.

Report 101

Report Press Release Sites Embedding 101

Webbiquity SMM

MARCH 12, 2012

How can you make a press release more friendly to blogs, Twitter and search engines? How to Turn a Blog Post into a Press Release by ProBlogger. Rebecca Lieb, author of one of the best SEO books ever , observes that “Press releases don’t work (the way they used to) any more.

Vocus 188

Vocus Press Release Tips Blogger 188

Adam Sherk

AUGUST 25, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk 5 Ways to Deal with Seasonal Dips in Search Engine Traffic by Adam Sherk on August 25, 2009 July and August are a time when many content sites see a seasonal dip in all forms of traffic, including search engine referrals.

Engineering 102

Engineering Hitwise Health Care Press Release 102

Bill Hartzer

FEBRUARY 10, 2015

The search engine optimization industry has changed. Did you know that half of the search engine optimization techniques that were used only 5 years ago (maybe even 3 years ago) are now considered to be spam? And the ones that are acceptable won’t necessarily boost a website’s search engine rankings by themselves.

SEO 60

SEO Press Release Directory Engineering 60

Dave Fleet

FEBRUARY 28, 2011

The Guardian reports on a new service from journalism watchdog the Media Standards Trust that reveals how all media organisations are at times simply republishing, verbatim, material sent to them by marketing companies and campaign groups. How PRs have taken over the media.

Influencer 253

Influencer Hubspot Case Study Press Release 253

Proactive Report

JUNE 27, 2014

Several SEO experts opined that the reason for this drop was the proliferation of “spammy” press release content on these newswire websites. ” Recommended press release content quality factors. One of the major effects of the Panda 4.0 PR Newswire and other wire services know this.

Industry 69

Industry Press Release Google Guidelines 69

Adam Sherk

MAY 19, 2009

So total natural search engine referral traffic is a more important measuring stick than what percentage of site traffic comes from natural search. So total natural search engine referral traffic is a more important measuring stick than what percentage of site traffic comes from natural search.

Hitwise 100

Hitwise News Report Press Release 100

Adam Sherk

MAY 19, 2009

So total natural search engine referral traffic is a more important measuring stick than what percentage of site traffic comes from natural search. So total natural search engine referral traffic is a more important measuring stick than what percentage of site traffic comes from natural search.

Hitwise 100

Hitwise News Report Press Release 100

Adam Sherk

JANUARY 21, 2010

Conducted with Don Bates of George Washington University, the study measures the journalists’ use of and attitudes toward social media for researching and reporting stories. While it could be argued that some of the findings come down to common sense, there are some interesting statistics in the report.

Social Media 122

Social Media Press Release Microblogging Survey 122

Proactive Report

JUNE 2, 2014

There have been signs that Google is not too thrilled with press releases. Matt Cutts, Senior Search Engineer at Google stated that Google regards a press release as owned content and does not give the links in a release any SEO value. has affected press release sites.

Press Release 98

Press Release SEO News Google 98

Adam Sherk

MAY 14, 2013

A good way to investigate this is to review the Crawl Errors report in Google Webmaster Tools, which shows URLs with 404, 500 and other errors that Google encountered while crawling the site. It looks cheesy, users will tune it out and the engines may discount or disregard those links anyway. Media relations.

Publishing 209

Publishing Module Syndication Badge 209

Proactive Report

JANUARY 11, 2012

A statement in the first point absolutely floored me: While a press release does not necessarily need to be well-written. … What could possibly lead anyone to the conclusion that a press release doesn’t have to be well-written? The purpose of a press release has changed; that I am the first to acknowledge.

Skills 111

Skills Press Release Yahoo Nielsen 111

Proactive Report

AUGUST 11, 2013

It’s just over a hundred years since the first press release was issued by a company in an effort to tell their story in the media. Soon press releases and media relations became a core part of public relations. Even today less than 20% of all press releases put on the wire services are optimized for search.).

News 73

News Press Release Content Syndication 73

Buzz Marketing for Technology

NOVEMBER 9, 2011

The purse string holders might harbor unspoken thoughts like: “We spend big bucks on those developers, customer support and sales engineering people. When you do that the results reported in a recent Jive report of over 2000 customers are outstanding. Never is that more true than at budget time. Generated 32% more ideas.

Social Media 198

Social Media Jive ROI Press Release 198

Waxing UnLyrical

NOVEMBER 20, 2018

Instead of publishing repetitive press releases and campaigns built on educated hunches, the Growth PR era is fueled by data-driven, iterative storytelling. For example, if a PR pro garnered coverage for their brand in Forbes , they may report the circulation of Forbes as the potential audience size that saw the message.

Nielsen 140

Nielsen Press Release Metrics Smart Phone 140

Kikolani

MAY 3, 2013

A 7-Step Landing Page Template to Convert Prospects into Leads – Here’s a template for free reports that you can adapt to most markets in which your prospects are just becoming aware of the problem and potential solutions. But the press release can still be a valuable online marketing tool. consumer laws.

Mashup 130

Mashup Resources Products Press Release 130

Adam Sherk

NOVEMBER 23, 2009

25 Major News Sites Ranked by Page Speed Videos in Press Releases are Cool – If They Provide Meaningful Content The Most Common Causes of Duplicate Content on News Media Sites Leave a Comment Subscribe (1-2 posts per week) Connect with Me Recent Posts Which News Sites Get the Most Social Media Engagement? Google-less?

News 101

News Google Hitwise Press Release 101

Adam Sherk

DECEMBER 17, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Search Marketing Dwarfs Social Media in Interactive Marketing Budgets by Adam Sherk on December 17, 2009 This week both Brian Solis and SEOMoz made reference to a recent Forrester report forecasting US interactive marketing budgets for the next five years.

Social Media 123

Social Media Marketing Press Release Survey 123

Proactive Report

MAY 8, 2014

If you’re one of the smart PR pros who has learned how to optimize content for search engines you’ve been writing pithy headlines that are under 65 characters. Content Marketing Online PR content google online news online PR press releases SEO' Well, here’s a head’s up.

SEO 71

SEO Press Release Tips Mobile 71

Waxing UnLyrical

NOVEMBER 15, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Four Steps To Optimize A News Release For Google News November 15th, 2010 Tweet Guest post by Erica Holt Please stop yawning Don’t worry. You can read all about that here , here , and here.

News 274

News Google SEO Postrank 274

Proactive Report

APRIL 12, 2018

Once you’ve written a news release, distributed it, and posted it to your newsroom and social media accounts, you have to track results and be able to report ROI. In the past, we counted outputs and media clips as the ROI of a press release, but in the digital age there is so much more we can track.

News 40

News Press Release URL Analytics 40

Proactive Report

OCTOBER 26, 2011

Most press releases published online are read by the public looking for data and a survey by Outsell found that online press releases are a major source of data for BtoB buyers prior to purchase. Why would search engines affect news consumption? Where should you aim to have your release indexed?

News 56

News Press Release Yahoo Nielsen 56

Adam Sherk

OCTOBER 23, 2009

First, a study of 33 million unique users from Chitika’s network in September showed that visitors coming from Facebook and Digg were more loyal than those coming from the three major search engines and Twitter. Side note: Hitwise, you’re overdue for an updated version of that report!).

Hitwise 124

Hitwise Social Media Digg Survey 124

Pixlee

FEBRUARY 15, 2018

In addition to that report, the IAB released a lengthier research report called “The Rise of the 21st Century Brand Economy.” The gist of this report is that today’s consumers are seeking companies that are centered on direct consumer relationships and agile supply chains. According to the study, two-thirds of all U.S.

Research 40

Research Brands Press Release Authentication 40

Waxing UnLyrical

FEBRUARY 15, 2011

Strategy, content promotion, search engine optimization – these things are off the table. NOTES: No press releases. Previous to this she was the managing editor of U of R Report, the University’s faculty and staff internal publication and a print journalist in Manitoba. So I need to lower my expectations a bit.

Social Media 188

Social Media WordPress Press Release Flickr 188

Small Business Mavericks

FEBRUARY 6, 2011

At least, that’s according to data reported on WebProNews recently. This compared to only 8% for search engines and 5% for social media. What may surprise many small business owners is that social media marketing is so far down the list, especially when it comes to two-way communications.

Social Media 187

Social Media Marketing Small Business Case Study 187

Small Business Mavericks

MAY 6, 2011

A recent announcement that Google Analytics can now track and report page load speed should put any doubt to rest. I believe Google uses page load speed to determine search engine rankings. It is almost near consensus that Google finds page load speed important. Does your video section have a problem loading fast?

Small Business 150

Small Business Case Study Press Release Adwords 150

Pixlee

FEBRUARY 14, 2018

In addition to that report, the IAB released a lengthier research report called “The Rise of the 21st Century Brand Economy.” The gist of this report is that today’s consumers are seeking companies that are centered on direct consumer relationships and agile supply chains. Key Takeaways from the IAB Report.

Research 40

Research Brands Press Release Authentication 40

Adam Sherk

JULY 22, 2009

A side note to Condé Nast Digital’s PR team: I’d put your online press releases on regular Web pages. People will be less likely to link to the.pdf versions in your online press room. Best of luck to both GQ.com and DETAILS.com. I did it above but I didn’t really want to. What Horrible Things Did Time Magazine Do in 1964?

Press Release 100

Press Release Syndication Blogroll Consultant 100

Adam Sherk

JUNE 9, 2009

But I don’t think I’d ever simply type “breaking news” into a search engine. It would be interesting to learn how much search engine traffic they are getting from that specific term.

News 100

News Hitwise Press Release Syndication 100

Adam Sherk

JUNE 9, 2009

But I don’t think I’d ever simply type “breaking news” into a search engine. It would be interesting to learn how much search engine traffic they are getting from that specific term.

News 100

News Hitwise Press Release Syndication 100

Webbiquity SMM

MAY 10, 2011

Yet a Bazaarvoice/CMO Club study showed that only 15% of CMOs could point to a “significant return&# from Facebook marketing efforts, while 9% report no ROI and 35% basically had no idea. Promote white papers / eBooks / reports for lead generation. What should they promote? Here are 20 ideas. Answer questions in your blog posts.

ROI 191

ROI Case Study Bazaarvoice Klout 191