Convince & Convert

JULY 6, 2010

She leads the agency’s social media group, and has more than 20 years experience in consumer, technology, B2B and social media marketing. Yet before a crisis erupts, no matter what the root of the issue, companies should cushion themselves by leveraging the good work they’re already doing. Don’t be Shy.

CSR 137

CSR Social Media Strategy Consultant 137

agora pulse

MARCH 1, 2018

For a sieve-head like me, bulk-scheduling posts means not forgetting important scheduled posts, and it helps space out sales and relationship building content. There are lots of ways you can use the bulk publishing feature to streamline your marketing, and I’ll talk about those shortly. Time to map your content.

Sample 107

Sample Samples Energy Publishing 107

Convince & Convert

SEPTEMBER 21, 2010

You have to create content, be part of many communities, and proceed incrementally. Social Media is “Viral Marketing&# False, in the same way that a square is also a rectangle, but a rectangle isn’t a square. You’re engaged in an advertising and marketing campaign that uses the Web as its distribution platform.

Social Media 149

Social Media Strategy Consultant Web 2.0 149

Convince & Convert

JUNE 22, 2010

Also, many B2B purchases are heavily researched, providing a real success path for content creation and socially-derived thought leadership. Be Your Own White Knight I know this blog is called Convince & Convert, and originally I thought that was a perfect description for the social media and real-time business revolution.

Social Media 130

Social Media B2B Company Consultant 130

Twist Image

SEPTEMBER 6, 2015

Marketing is about telling great stories. I loved the book and, long before it became en vogue to talk about content and storytelling for brands, I was seeking out new types of content to help brands tell better stories. How does a novelist become a marketing trainer? What's his secret? digital marketing.

Advertising 40

Advertising Brands Google Company 40

Writtent Blog

MARCH 10, 2014

Is there anything better than a real-life content marketing success story? While content marketing statistics and research reports uniformly indicate that custom content is one of the most cost-effective and powerful ways to increase web traffic, lead generation, and revenue, the practice isn’t always simple.

Content 85

Content Marketing Energy Case Study 85

Pixlee

JULY 17, 2019

Emma Cookson is a partner at brandtech group You & Mr. Jones , a new group comprised of tech & tech-enabled companies that help startups and Fortune 500 brands harness the power of technology to do their marketing better, faster & cheaper. Can you share your perspectives on what shifts you’re seeing in marketing today?

Startup 42

Startup Brands Marketing UGC 42

Buzz Marketing for Technology

OCTOBER 13, 2008

The Connectbeam Social Computing Blog. We cover the broader market and what we are doing at Connectbeam. Blogs of Interest. Dif-fer-en-ti-ate. TradeVibes blog. This being a blog, and were going to keep things tight. Want to ensure your reputation precedes you and co-workers know what you can do?

Social Bookmarking 109

Social Bookmarking Wiki Applications Web 2.0 109

Writtent Blog

NOVEMBER 1, 2013

Do you think October was a quiet month for online marketing news? This months’ online marketing news is enough to send many experienced marketers into shock. Not only is Facebook losing market share among younger consumers, Google’s lost the respect of some of the most famous marketing minds around.

News 65

News Marketing B2B Study 65

Writtent Blog

JUNE 29, 2016

With so much content already out there, content writing that stands out and convinces readers to read your blog over someone else’s is difficult. Not only do you need to engage them so that they stay on your blog, but you also need to stop them from simply saving it to read later—which they will probably never end up doing.

Examples 97

Examples Tips Content Hubspot 97

Ignite Social Media

SEPTEMBER 22, 2016

For instance, your community manager ensures the right voice, tone, and look is expressed in the community and the content producer uses this information to develop creative that best serves the social platform and audience. Then, with agility, the content is amplified by the media buyer. Use the Native Tools Provided.

Social Media 60

Social Media Buy Cost Advertising 60

Writtent Blog

MAY 9, 2021

What does it mean? What do I need to know? And, of course, the cross-lease gives you some say into what your neighbours do with their properties: If theyre going to build something that will have a material impact on your view, sunlight or privacy, it would be reasonable for you to say no. without the employees permission.

Activities 40

Activities Sample Samples Software 40

Techipedia: Tamar Weinberg

JULY 15, 2009

By using the power of search, they are able to find what they want or would be reasonably happy with. What if, on the first page of search results, you discover that people are very disappointed with the business? What if someone can’t stop singing praises about the product she just bought? How do you do #1?

Communities 170

Communities Marketing MySpace Yahoo 170

Convince & Convert

SEPTEMBER 21, 2010

First – What are the objectives? What questions are you trying to answer? On-going monitoring: What are people saying about your brand and how can you use that information to either repair your reputation or identify opportunities? • Sentiment: How much are you willing to automate verse check by hand?

Social Media 155

Social Media Radian6 Strategy SM2 155

Techipedia: Tamar Weinberg

DECEMBER 13, 2011

Content Optimization. Every page on the website should have unique, high-quality content using proper optimization techniques. Homepages should have a bare minimum of one paragraph of keyword-rich content. Each page should employ a content hierarchy to establish importance of key phrases.

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NoFollow How To SEO Engineering 198

Convince & Convert

AUGUST 11, 2010

No idea what a Hoosier is. The blog will remain the same. But, I’m excited by the possibilities, eager to get our kids set up in what I think will be a terrific situation, fired up about our new home, and eager to get integrated into the Indiana social media community. Decided to find out first-hand. And my laptop.

Social Media 115

Social Media Strategy Travel Team 115

Twist Image

NOVEMBER 22, 2011

As news broke last week that Amazon started selling its long-awaited entry into the tablet (and iPad led) market ( Kindle Fire ), many eyes were raised, waiting to see what those who would get their fingers on it would think. And, what better way for Scott to test his concept than to make him (and his book launch) a living petri dish?

iPad 96

iPad Apple News Publishing 96

Justin Levy

MAY 12, 2010

Justin Levy Marketing and Social Media Home About Archives Contact Disclosures Newsletter Speaking Not Responding to Alarms Written on May 12, 2010 by Justin Levy in business , marketing , social media , social media strategy 21 Comments - Leave a comment! Now, related that to your marketing program. I know I sure have.

RSS 113

RSS Feed Reader Creative Commons Comments 113

Kikolani

JUNE 27, 2011

There may also be times where you want to only share writing by you, and if you have a lot of guest bloggers on your site as well as guest posts on other sites, having a full RSS feed for your blog won’t do. The solution to this would be having an RSS feed with only your content in it from each of the sources you write for.

RSS 142

RSS Feed Feedly FeedBurner 142

Audiense

FEBRUARY 8, 2017

Audiense: What sparked your interest in the connection between social data and TV? I then moved to MTV, where I assembled the team that built the first website for VH1 and achieved some other internet-firsts in my role as SVP of digital content. Fred Graver What can you tell us about the show? What’s that future like?

Data 60

Data Focus Group Compete Twitter 60

agora pulse

MAY 3, 2016

I set a timer and talk about some aspect of social media, digital or small business marketing. Ben & Jerry’s are at the top of the heap with their video content. Here’s a sneak peak of what our artist Lauren has been making the last few days! Short video is a great way to trailer longer content.

Instagram 66

Instagram Video iPhone Tools 66

Buzz Marketing for Technology

JULY 11, 2008

own blog ) for some advice how how wikis can be used to throw some rough notes up and invite people to collaborate and share knowledge and experience to develop them into more coherent documents. However, for what it’s worth, here are my thoughts: 1. Reach out to these guys and let them know what you are planning to do.

Wiki 150

Wiki Collaboration SocialText Wikipedia 150

Convince & Convert

JUNE 15, 2010

What do I do?” You provide a list of your customers’ email addresses, and these services figure out how (and who) among your customers are on Twitter, Facebook, Linkedin and niche social networks, what their “likes” are, and other important details. Because there really is no benefit in beating your customers to the punch.

Social Media 153

Social Media ScoutLabs Company Consultant 153

Buzz Marketing for Technology

JUNE 27, 2008

technologies (including blogs, wikis, and prediction markets), approaches, and initiatives. Burst : If you produce what you need to, we don’t care when you do it or how long it takes. Burst : Use better ways to communicate when available including blogs, wikis, IM, chat rooms, SMS, and RSS. Let’s see how.

Wiki 247

Wiki Web 2.0 RSS Products 247

Convince & Convert

NOVEMBER 1, 2011

And what I like about this book in particular is that it’s got a lot of chapter breaks in it, it’s really the kind of book that you could read for half an hour and then set aside and then come back and not feel like you’re all confused. You know what I’m talking about. You have to keep up your blog.

Klout 121

Klout Social Capital Influencer Social Graph 121

Viper Chill

APRIL 12, 2010

Home What the F ? However, I did learn a lot through my testing and can apply that knowledge to new sites I buy or create in the future, and of course share what I learned with you all here. Cloud Living Say "Hi!" Standing Out Gets Fewer Clicks If you’ve ever saw the “Congratulations!

Adsense 76

Adsense Google Sites Insurance 76

Hootsuite

APRIL 5, 2021

What a thrilling time it has been for Clubhouse , the live-audio social platform that’s enjoyed a rapid journey from buzzy must-have app to Silicon Valley investor bait to subject of gleeful scorn to panicked defendants against copycat features , all in a matter of months. What are the benefits of Clubhouse?

Social Media 131

Social Media Marketing Template Templates 131

The Way of the Web

AUGUST 9, 2010

There was some surprise that content farming doesn’t currently make Demand Media profitable – last year it turned over $198 million in revenue, but still managed to lose $22 million. What content farms rely on: There are two things that content farms rely on for content creation – Search and Advertising.

Content 28

Content Adwords Adsense Advertising 28

Convince & Convert

AUGUST 4, 2010

The public and immediate nature of getting slammed via social is what stings. But, one of greatest benefits of social media is that it puts the shortcomings of your operations department in marketing’s lap, and vice-versa. But it’s not like social media created negativity, it just puts a magnifying glass to it.

Social Media 130

Social Media Strategy Comments Course 130

Convince & Convert

SEPTEMBER 21, 2010

I don’t feel the need to experiment with every new piece of software that emerges from its chrysalis, but I do feel a responsibility to you and my clients to have some idea of what’s out there and what’s worthwhile. Also, at my social media speaking engagements hither and yon I’m often asked what tools I use.

Social Media 167

Social Media Strategy Consultant Tweetdeck 167

Later

APRIL 24, 2020

Planning a social media content calendar — and sticking with it — is one of the best ways to see continuous growth! In this blog post, you’ll learn how to build a successful content calendar for all your social platforms. Table of Contents: . What is a Social Media Content Calendar?

Social Media 120

Social Media Content How To Instagram 120

Later

MAY 29, 2020

In this blog post we’re sharing how and why you should build an Instagram community, as well as 6 tips to help you get started: Why Build an Instagram Community. Dispatch from #createcultivateSF @cindypinkceo & @rumerwillis took the stage to talk about what women want! We got onto what we’d each want if we had a brand of our own.

Communities 78

Communities Instagram UGC How To 78

Hootsuite

OCTOBER 21, 2020

B2B social media marketing is often written off as boring or unnecessary. The digital media company credits its LinkedIn marketing efforts for closing 42% of its deals in 2018. B2B marketing helps Adobe ink bigger contracts. Here’s how to use social media for B2B marketing, social selling, customer service and more.

B2B 98

B2B Social Media Tools Tips 98

Mindjumpers

AUGUST 2, 2012

Tweet For less than a month ago, we wrote a blog post summing up all of the major changes made by Facebook during 2012. In all areas of communication and marketing, knowing your audience and receivers is crucial to be successful. What will it look like? In short, it’s all about targeting. – Relationship status.

Content 256

Content Facebook Groups Groups 256

Later

MAY 29, 2020

In this blog post we’re sharing how and why you should build an Instagram community, as well as 6 tips to help you get started: Why Build an Instagram Community. Dispatch from #createcultivateSF @cindypinkceo & @rumerwillis took the stage to talk about what women want! We got onto what we’d each want if we had a brand of our own.

Communities 60

Communities Instagram UGC How To 60

Convince & Convert

FEBRUARY 25, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Do You Know Your Customers Enough to be a Social Media Hit?

Social Media 117

Social Media Case Study Strategy Study 117

Convince & Convert

JULY 22, 2010

She is deeply curious, loves all things marketing and blogs less frequently than she would like at Stickystimuli.com. While many businesses are excited about opportunities to reach their customers on the social web, few actually believe they have done so successfully.

Social Media 128

Social Media Strategy Influencer Case Study 128