Sat.Jul 27, 2019 - Fri.Aug 02, 2019

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How to Write a Social Media Policy for Your Company

Hootsuite

A social media policy is a crucial tool for any organization that uses social media. In fact, it’s a crucial tool even if your organization doesn’t use social media. Because your employees almost certainly do: 72% of Americans use at least one social media platform. Yet 63% of Americans say their employer has no social media policy. A social media policy isn’t just a set of rules.

Policies 111
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Micro-Influencers Are Mighty Powerful on Social Media

agora pulse

When people think of influencer marketing campaigns on social media, a cliché often comes to mind: A brand reaches out to a mega-celebrity like a Kardashian and that person posts about the product or service in exchange for a huge sum of money. That may have the way things worked at some point, but it’s not necessarily true today. Though mega-influencers are still highly sought after and highly compensated, attention from both audiences and brands is shifting towards accounts with smaller—

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How to collect customer feedback with Instagram Stories

Quintly

Over the last three years, Instagram Stories have become an important element of a successful social media strategy. With a limited lifespan of 24 hours, Instagram Stories create the fear of missing out (FOMO), so this form of content engages.

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8 Tips to Help You Grow Your YouTube Channel

The Realtime Report

8 Tips to Help You Grow Your YouTube Channel. For a new YouTuber, learning how to make a video is just one of the many skills you will have to perfect in order to grow your channel. If you’re just starting your channel, it may seem near impossible to reach the top, but you can definitely do it if you’re prepared with the right knowledge. Before you get frustrated by your slow growth and give up, check out these tips that can help grow your small YouTube channel following.

YouTube 79
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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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Back to School Basics for Social Media

Ignite Social Media

As the days of summer draw to a close, parents need to hit the store before their kids can hit the books. Thanks to big retailers using the lull in summer sales to push back-to-school shopping even earlier, stocking up on supplies now happens months before class is actually in session. Ready to create back-to-school content that makes the grade? Put your thinking caps on—it’s as easy as ABC.

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Firebelly Wins Platinum In The 2019 dotCOMM Awards Competition

Firebelly

We’re excited to announce that Firebelly was named a platinum winner in the Social Branding Campaign category during the 2019 dotCOMM Awards competition. What are the dotCOMM Awards? The dotCOMM Awards are an international competition honoring excellence in web creativity and digital communication. The competition is unique in that it reflects the role of creatives […].

Campaign 189

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What Does VPS Stand For and How Does VPS Hosting Benefit Business?

The Realtime Report

What Does VPS Stand For and How Does VPS Hosting Benefit Business? Are you looking for more control over your web hosting environment than what shared hosting can offer? That’s where VPS hosting comes in. With VPS hosting, you’ll finally have the control you’re looking for with the savings you need. If you’re ready to make necessary changes to your website or online business to reach success, then it’s time to start considering VPS.

Hosting 163
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4 Steps to Crank Up Your Facebook Ad Creative

Jon Loomer

There have been plenty of conversations recently related to the topic of ad creative and how it’s THE most critical differentiator for Facebook/Instagram account performance. I’ve talked about it on my podcast and dozens of listeners and industry colleagues contacted me saying that ad creative is the most important lever they pull, week in and week out. .

UGC 167
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20 Most followed brands on Instagram

Unmetric

Which are the most followed brands on Instagram and how did they get there? Luckily, we have an Instagram analytics tool that tracks, among other things, which brands have the most followers. Instagram has proven to be a great platform for brands to market their products. In fact, 60% of the world’s top brands use this photo/video sharing network for marketing, so it’s little wonder brands are doing everything they can to grow their audience.

Instagram 155
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LinkedIn Pages: An Action Plan for Small Businesses [Infographic]

Social Media Today

LinkedIn has published a new eBook on how small businesses can make the most of the platform - this infographic provides an overview of the key notes.

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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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How to Increase the ROI of Your Video Content

The Social Media Hat

83% of marketers use video marketing because it gives them good ROI. Let’s take a look at how you can increase the ROI of video content even further.

ROI 158
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5 Reasons Executives Should Not Be Afraid to Cultivate Their Social Media Presence

Meltwater

Social media may be ubiquitous these days, but for busy corporate executives, it seems to be something to avoid. In fact, over 60% of Fortune 500 executives eschew social media… Read More >>>.

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10 Great Examples of How Brands are Leveraging Micro-Influencers

Social Media Strategies Summit

These days, influencer marketing is just about everywhere. It’s difficult to go onto Instagram or YouTube without being inundated with examples of brands using influencers to tap into a new audience. Why is this marketing tactic so popular? Because it works. According to the 2019 State of Influencer Marketing, 57% of marketers reported that influencer content outperformed their brand-created content.

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As Instagram Hides Likes, Young Users are Switching to Business Accounts, Exposing Personal Data

Social Media Today

As Instagram hides public like counts, reports show that young users are converting to business profiles to get more in-depth performance insights.

Instagram 168
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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

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July Social Media Trends

Ignite Social Media

Social media marketing is one of the fastest changing forms of marketing online and this past month was no exception! There has been a whole host of new features and updates that have rolled out so without further ado let’s dive into some of this month’s social media trends. Facebook Makes Ad Targeting More Transparent. Facebook’s latest transparency efforts lets users see more information about how advertisers are reaching them.

Trends 126
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Brands go bananas over #RahulBoseMoment

Unmetric

For those of you scratching your heads and wondering why images of bananas are taking over social media feeds in India, here’s what happened: A video tweeted by Indian actor Rahul Bose explaining the exorbitant amount he was charged for two bananas at a luxury hotel took the internet by storm—5,700 retweets and counting so far. You have to see this to believe it.

Brands 121
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4 Smart Ways PR Can Amplify Brand Content

Meltwater

While we often hear content marketers talk about the difficulty of consistently producing fresh, engaging, brand content, they're not the only ones who face this struggle. PR professionals also have… Read More >>>.

Brands 118
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New Study Finds that Flagging False Reports on Facebook May Indeed Reduce their Distribution

Social Media Today

A new report has looked at Facebook's efforts to flag fake news reports, and whether they've been effective in dispelling additional shares of such.

Report 161
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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

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Top 5 Social Media Password Security Mistakes

Ignite Social Media

source. Keeping online accounts secured is a major priority in the digital world. When these accounts have been accessed without your permission it can feel as if your privacy has been invaded. Online banking and cloud storage websites are where people feel they need to be extra secure, but what about the accounts you access at work? Social media password security can sometimes be an oversight and sharing these passwords with multiple people across several departments can get tricky.

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How to Get More Clients for Your Social Media Agency

agora pulse

Whether you’re launching a new digital agency or you’re growing your social media business, you need a few essentials. Social media management experience, high-level strategic knowledge, and business savvy are all critical. But if you really want to set your agency up for success, building a solid client roster should be at the top of your to-do list.

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How to Make Money on Instagram: 3 Foolproof Strategies

Hootsuite

Everyone wants to know how to make money on Instagram. We’re all on it all day anyways—usually spending money instead of earning it. In the past few years, Instagram’s endless feed of gorgeous photos has evolved into something between a glossy magazine, your best friend’s taste, and a boutique shop. With over a billion monthly users , 71% of whom are under 35, Instagram is the platform of aspiration, inspiration—and now, in-app checkout.

Instagram 111
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What Makes a High Performing Story - According to Instagram [Infographic]

Social Media Today

Based on analysis of thousands of Stories on its platform, Instagram has released insights on the key features that make for effective Stories.

Instagram 168
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How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

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The most important social media metrics to track

Sprout Social

From follower counts to post engagement percentages, the world of social media metrics can be confusing to wade into. On top of that, a new important metric seems to be created on a weekly basis. What should you be tracking? Is it even important for your business? In this guide, we’ll take you through the most basic metrics that every company should be paying attention to based on your goals.

Metrics 108
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Changes Needed for Improved WebPage Performance

Social Media Marketing

There are numerous ways of improving web-page performance. Each of the methods varies from one to the other Besides, and it also works differently for each person. Users left with no patience. Hence, they want the website to load faster, quicker, and of course, user-friendly to navigate. There are three core areas to focus on. Hardware i.e. Web Server Server Side Scripting Front-end Performance Those mentioned above are the three main areas to focus on web development.

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17 Twitter Accounts That Will Make You a Better Writer

Hootsuite

“A better writer?”. Yes, better at…. Knowing what you want to say. Know how to say it. Saying it in a few, not a lot of words. Avoiding jargon, which forces people to drain brain calories. Editing your own work to achieve all of the above. Write better to inform, engage, and persuade better. For emails, documents, web pages, posts, pitch decks, proposals, whatever.

Twitter 111
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The Demographics of Social Media in 2019 [Infographic]

Social Media Today

Looking to get a better handle on the latest social media usage trends? Check out this quick overview of some key social media platform stats.

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8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

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Creating an online review management strategy

Sprout Social

Reviews for local businesses are everywhere. As consumers, we search for opinions and ask our friends for recommendations. From the business’ perspective, a review management strategy, or watching these reviews and knowing how to respond to them, is an important piece of your overall marketing strategy. They’re necessary to maintain a brand’s image, which directly affects sales.

Review 102
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5 Huge Warning Signs of a Bad SEO or Digital Marketing Agency

Social Media Marketing

With the increase in the demand for SEO, the industry is rapidly growing with an enormous quantity of digital marketing agency. There is no doubt that nowadays everyone wants to grab a strong online presence for their webpage and has only one goal in mind, i.e., to be on the top of the first page in the SERPs. But to make this wish a reality, you need to make sure that your website is full to search engine optimized.

SEO 94
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[Success story] This is how we used the most advanced segmentation to attract the best talent to Audiense

Audiense

A few months ago we needed to hire for one of those developer roles that are hard to fill. For this, we put a lot of effort in as a team to write a job offer that resonated among the kind of candidates we were looking for, and which answered most of the doubts that people usually have when looking for a new project to move into. We also tried to be as transparent as possible about our way of working, the state of the project and the current level of the team, to avoid people applying with false

Project 89
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TikTok Adds GIF Integration with Giphy to Add More Creative Capacity

Social Media Today

Rising video app TikTok has added another tool to its arsenal, with a new Giphy integration, enabling users to add GIFs to their clips.

Video 167
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WhatsApp Security Warning Over '1000GB Of Data' Message

Forbes Social Media

The WhatsApp messaging service is celebrating its tenth anniversary this year. It could be a very unhappy birthday for users as a security warning over "1000GB of data" message is issued.

Data 97