Sherrilynne Starkie

MARCH 14, 2015

'Social network Twitter has introduced a new feature: Private Conversations and it just might be a game changer. Recognize these models? #unfinishedbusiness. The group function lets users start conversations with their followers and all participants are not required to be following one another to take part. Twitter says that users can create groups in just a few taps and when someone is added to a group, he or she will receive a notification.

Conversation 234

Conversation Twitter Instant Messaging Compete 234

Mindjumpers

MARCH 20, 2015

'At Mindjumpers we have had the pleasure to work with global brands ever since our beginning in 2008. We have evolved from being a ‘two man project’ to become a leading social media management company with more than 30 passionate social geeks working out of Copenhagen. Thanks to clients such as Skype, Elton John Aids Foundation and agency collaborations with Brooklyn Brothers, Mother and not least Sunshine, we have been doing more and more business in and out of London and collected more f

Social Media Management 210

Social Media Management Collaboration Project Social Media 210

Direct Marketing Observations

MARCH 18, 2015

'I promise you that what I’m about to say is worth reading. Before I elaborate though, let me stress that I am qualified to post something so link-baitish as this. I’ve been knee deep in social for the better part of 8 years. So much so, that it seems that not a year goes by now where I either hear or read about how social media doesn’t work or is useless or is dying.

Social Media 185

Social Media Marketing Discount Engagement 185

Waxing UnLyrical

MARCH 16, 2015

'As you read this, you might be gearing up to celebrate St. Patrick’s Day tomorrow, even if you don’t have Irish roots. I find this “holiday” very interesting, because regardless of their religion, so many, many people come together around the world to “wear the green.” Talk about a religious celebration that’s gone mainstream… and one that engenders a feeling of community among those who celebrate the day.

Communities 185

Communities Community building Consultant Flickr 185

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Social Media

Techipedia: Tamar Weinberg

MARCH 19, 2015

'We live in a connected culture. Whereas a mere decade ago, we were on a slower Internet (for the most part), strides in technology have enabled us to be more productive in our online communications. Email is still a pretty ubiquitous method of chatting with people around the world whether for business or pleasure, and new collaboration tools such as Slack and HipChat create always-on virtual meeting experiences.

Study 144

Study Meeting Types Travel 144

Convince & Convert

MARCH 19, 2015

'Creating good stories is how companies convince preoccupied, information-overloaded consumers there is something worth their time and interest. Whether a company’s stories engage, educate, or entertain, they encourage a consumer to pause, even if for a short time. But here’s the key question: How do companies get started with storytelling? The answer: a five-step process that any company can embrace.

How To 131

How To Startup Exercises Meeting 131

Waxing UnLyrical

MARCH 20, 2015

'By all accounts, Maddie Grant and Jamie Notter’s new book, When Millennials Take Over , launched to riotous success at SxSW last week. I’m going to now add my $0.02 (and yes, book reviews are back on WUL!) – it’s awesome. Go get it (disclosure: I received a free review copy but no other incentives, monetary or otherwise). What When Millennials Take Over is about.

Review 179

Review Patterns Consultant Communities 179

Idaconcpts

MARCH 20, 2015

'The logo you design to represent your business will have an impact on your customers far longer than any other advertising tools you may use. This one symbol can deliver a message, provoke an emotional response, or trigger quick and useful associations in your customers. You can take advantage of all of these results, but in order to do so, you must have a well-thought out and executed logo.

Trends 128

Trends Advertising Company Process 128

Convince & Convert

MARCH 20, 2015

'Content is king. You already knew that, though. If you’ve been in the content marketing industry for any amount of time, you’ve heard this statement. Content marketing is an abyss, a black hole that we fall into every day because we’re trying to build a congregation and a fellowship of readers. We already know that content is king.

Content 131

Content Marketing Communities Industry 131

Direct Marketing Observations

MARCH 16, 2015

'You’d think brands would know what the customer wanted at this stage of the game, right? It’s 2015 and companies left and right keep talking about their new mandate of delivering on a quality customer experience. delivering a powerful customer experience. It’s almost as if what has happened up to this point didn’t matter. I guess I want to know, what have I been getting all of these years?

Compete 160

Compete Sample Samples Focus Group 160

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Social Media

Waxing UnLyrical

MARCH 18, 2015

'Guest Post by Lisa Gerber. It was 2009. My entire world was focused on recovering from the Great Recession. Heck, I was hoping just to make it through. My PR business (Big Leap Creative) was barely five years old at the time, and I, sadly, had to let my one employee go. It was back to me. I had taken one step forward, two steps back, and I wasn’t sure how to reverse it.

ROI 176

ROI Conference Cost Consultant 176

Kikolani

MARCH 17, 2015

'Life can get crazy… Holidays, trips, family and personal life: There are lots of things that may stand in your way to being consistent with your (and your business) social media presence. Therefore making some sort of social media editorial calendar to keep yourself accountable is a great idea. Like with any productivity hacks, the most important thing to keep in mind here: Keep it very simple.

Products 126

Products Social Media HootSuite Tweetdeck 126

Convince & Convert

MARCH 17, 2015

'Brands’ ability to directly message to customers and prospective customers continues to diminish and/or become more expensive due to audience attention fragmentation. As a consequence, companies are making three key changes to their marketing approach: 1. Change the Target. Adoption of marketing technology to makes it financially and operationally viable to message in a hyper-targeted, 1-to-1 fashion, eschewing reach for relevance. 2.

Influencer 129

Influencer Marketing Fashion YouTube 129

Bill Hartzer

MARCH 16, 2015

'I could have written so many different titles for this post. I could have written a title like “Click It Summit Fails at Inviting Speakers” or maybe even “Click It Summit Spams The Internet Marketing Community” But in all fairness, I decided to just leave it as the current title, showing that this is a lesson how NOT to invite speakers to speak at your next event.

Eventful 124

Eventful Conference Engineering Twitter 124

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Social Media

Small Business Mavericks

MARCH 20, 2015

'Internet marketing and social media are intertwined because the technology is overlapping. It is amazing when you think about it: we can connect on an individual basis to people scattered all over the world. The message we want to communicate can be individualized down to the greeting on an email and we are accustomed to this fact. Facebook has established the idea that we can be ‘friends’ with people we never see.

Social Media 114

Social Media Twitter Marketing Facebook 114

Ari Herzog

MARCH 17, 2015

'Facebook productivity increases when you read a status update from a profile or page and opt to like, comment, or share. When you don’t click those options, you are stuck in lurker mode and eventually get bored. It is a misnomer that you need friends to be productive. You only need to see content. It can come from your friends but it can also come from pages you like and other profiles you follow.

Products 112

Products Lurker Facebook How To 112

Convince & Convert

MARCH 19, 2015

'If you’ve ever been to SXSW, you know that a well-charged phone is a necessity. Even with numerous charging stations, most attendees have a moment where they find themselves low on juice. Inspired by St. Bernard rescue dogs in the Swiss Alps, mophie came to SXSW with a plan to save attendees in need. Dubbed “ mophieRescue ,” the team dispatched St.

Case Study 128

Case Study Activities Study Hosting 128

Kikolani

MARCH 18, 2015

'There are lots of plugins for WordPress users to help grow your email list. If you are looking for a plugin that offers all of the features you need to increase the size of your list, then you should add Bloom to your website. Developed by the team behind ElegantThemes , Bloom offers multiple opt-form placements and designs. Best of all, it’s simple to use.

List 109

List Widget WordPress eBook 109

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Social Media

Rebekah Radice

MARCH 16, 2015

Marketing your small business on social media continues to evolve. As consumers actively look to sites like Facebook, Twitter and Google Plus prior to making purchase decisions, it’s no longer a matter of if you should get active, but how fast you can create a viable presence. In fact, if you’re a local or small business, you can no longer afford to avoid social media.

Small Business 132

Small Business Social Media Strategy Hashtag 132

Ari Herzog

MARCH 18, 2015

'This screenshot, courtesy of TwitterCounter , shows a 3-month tally of my Twitter followers from early 2014. Notable milestones include 4,721 on January 14, 2014; and 4,887 on February 2, 2014. Do you see the downward slope on the far right? Notable numbers there include 4,832 on February 18; 4,503 on February 20; and 3,975 on February 22. Fast forward a year and I had 2,117 followers on March 18, 2015.

Twitter 109

Twitter Klout System Influencer 109

Convince & Convert

MARCH 18, 2015

'Get all JayToday episodes at [link] Are we finally at the convergence of content marketing and social media software? I’ve written a lot about content marketing software and the content marketing software and tools industry. I believe it’s overbuilt. I believe it’s too frothy. I believe there’s too many startups with too much venture capital.

NewsCred 118

NewsCred Social Media Content Marketing 118

Kikolani

MARCH 16, 2015

'If you’ve been looking for a Buffer-equivalent for visual content, then Viraltag is the platform you have been searching for. In a nutshell, Viraltag allows you to create a schedule and schedule posts to Twitter, Facebook (profiles and pages), LinkedIn (profiles and pages), Tumblr, and Pinterest. How to Setup Viraltag. Setting up Viraltag is easy.

Tumblr 106

Tumblr Bookmarklet Picasa How To 106

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Social Media

Small Business Mavericks

MARCH 19, 2015

'I was talking with someone who works in a company specializing in helping local businesses become effective in their internet marketing. She told me that she’d spent all day working for one particular client. For over a year, they’d been painstakingly repairing the results of some really bad advice. This particular company had done what so many small businesses used to do a few years back — they bought links.

SEO 101

SEO Engineering Small Business System 101

Social Media Network Marketing

MARCH 16, 2015

'To increase Your OnLine Brand Page Remember To Have An Offline Spread Of Your URL I Work As Freelance Social Media Network Professional And Review OnLine Earning Opportunities. ? HERE ARE COUPLE OF LINKS FOR SOCIAL MEDIA AND ONLINE EARNING QUICK REFERENCE: 1. T ?SU the Social Media Network has crossed the 3 million Users mark! ? Use This As Invite Click Here Join Me: [link] ?

URL 100

URL Yahoo Brands Engineering 100

Convince & Convert

MARCH 16, 2015

'Tweetable Moments We all create content in one fashion or another. racheltruair Tweet This. It’s About the Customer Journey. PetRelocation.com is a door-to-door pet moving service. Rachel Truair , Chief of Staff, and Caitlin Moore, Content Marketing Specialist, are in Texas where the company is based. However, PetRelocation provides services for pets that are moving all over the world.

Content 111

Content Marketing Fashion Team 111

Kikolani

MARCH 20, 2015

'Fetching Friday is back for week twelve of 2015! Each week, I’ll share with you the top posts on online marketing and productivity. Without further ado, here are the top posts this week! Content Marketing. How to Craft Headlines That Draw People to Your Content by Heidi Cohen. Video Blogging: How to Become a Video Personality by Michael Stelzner.

Products 101

Products Marketing Adwords Upcoming 101

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Small Business Mavericks

MARCH 16, 2015

'Do you have the difference between Google Local/Google My Business listings and Google Localization straight in your mind? That difference is barely mentioned in Loren Baker’s How To Compete In Localized Google Results on Search Engine Journal. But the difference between the two reminds me of how easy it is to miss something important. Listings are where your business is located — localization is where the searcher is located.

Analysis 101

Analysis Journal Compete Analytics 101

Firebelly

MARCH 19, 2015

We’re excited to announce that we have recently started working with American Red Cross of Indiana. The American Red Cross of Indiana serves 57 counties in Indiana—preventing and alleviating human suffering in the face of emergencies by mobilizing the power of volunteers and the generosity of donors. Firebelly will be providing a combination of social media strategy, advocate identification and influencer outreach services.

Mobile 100

Mobile Influencer Social Media Strategy 100

Social Media Network Marketing

MARCH 15, 2015

'We know that SEO means Search Engine Optimization. We also now that SEO is important for us to rank higher on Search Engines. This is a a process wherein you administer and focus on how you are going to bring your Page higher on chronological search of Google for instance. In this post we will consider on-page SEO techniques. The on-page SEO does not need you to know technology in depth, neither do you need to know the programming language / software script.

Engineering 98

Engineering SEO Social Media Yahoo 98

Bill Hartzer

MARCH 18, 2015

'Well, this is interesting. Or embarrassing. Apparently, somehow Square is associating me, of all people, with boosting Domain Authority. I mean, according to Square, who sent me a marketing piece in the mail, I run a company called To Boost Domain Authority. Does this indicate that you can use Square to Boost Domain Authority? Take a look at what Square just sent me: So, either this is some sort of cruel joke that someone in the Search industry is playing on me, or maybe using Square will reall

Engineering 95

Engineering Industry Company Marketing 95

Small Business Mavericks

MARCH 17, 2015

'Joe Putnam said something interesting on Search Engine Journal in 5 Lessons From Expertly Designed PPC Landing Pages : …make sure you don’t send visitors to your homepage, which may be the biggest advertising faux pas a lot of businesses make when it comes to PPC landing pages. It’s a very common mistake you don’t want to make. That was #5 of a very good addition to SEJ’s Paid Search 101.

Paid Search 99

Paid Search Journal Small Business Campaign 99