Photo Courtesy of Morguefile. Today, we’re heading to the dictionary for a creativity boost. Here’s what I want you to do: You’re going to select six words and use them to write a story of less than 250 words. You will select your six words from: page 52, 11th word down. page 111, 2nd word down. page 144, 1st word down. page 199, 9th word down. page 225, 12th word down. page 243, 6th word down. Now, that you have your six words, open the dictionary at random, close your eyes and select a word. That word will provide the subject of your story. MORE >>

Google+ Pages are available for your company or organization. Whether you know how you’ll use it yet or not, go create yours. We can think about the promotion and practice a bit later. One thing you do need to consider is what type of page you’ll create. There are 4 choices : Local Business or Place (These pages get a map. Great for hotels, salons, taverns, landscapers. localized business). Product or Brand. Company, Institution, Organization. Arts, Entertainment, or Sports (e.g., a recording artist, you a +Page for your book). and then you can promote the page. MORE >>

Complete profile Professional photo Groups Recommendations Messages Invitations to connect Questions Applications Public profile link Interactions Outside LinkedIn Related Posts: People visit LinkedIn to connect with business professionals in their niche. While Facebook and Twitter are more “social” and relaxed when it comes to networking with individuals, the social networking site favors serious interactions, which. Branding LinkedIn Tips branding business network LinkedIn tips marketing tips social media tips social networking site MORE >>

Your Clients need to be prepared for the Social Media that you are proposing to do for them. Social Media is a relatively new zone and hence it is best to bring your Client up to speed with what you perhaps are thinking of doing with their Business / Brand on the Social Media Platforms. By sharing with them your thought process you will be able to reduce their anxiety and and not make them feel that you are working in isolation. You will need to plan with them on what you will be doing. They are right when they want to know what you have done. Educate them and share with them the details. MORE >>

How DO you measure your social media ROI?  And here you thought pondering the answer to life, the universe, and everything was a tall order. My boss asks me this question.  He should.  It’s what he pays me for.  My friends ask me this question.  What can I say? have some pretty geeky friends. Even complete strangers in line at my local Smog ‘N Go ask me this question.  Yeah, it’s that kind of neighborhood. Here’s my answer. Because every brand is unique, your mileage will vary. Despite there being SO much written about measuring our social media marketing efforts ( 10.4 WHAT should I measure? MORE >>