Sprout Social

JANUARY 13, 2021

It breaks down which social media platform it was, what type of content like a post, video or white paper and how often the customer had to interact before the conversion. Sign up for a free demo today to see how Sprout can help you with your attribution models. This post What is attribution modeling for social media marketing?

Social Media 97

Social Media Marketing Newsletter URL 97

Twist Image

DECEMBER 14, 2012

Watch a short video demo. There were no testimonials, white papers, long-winded corporate drivel, jargon-filled product description and more. I went to their website. There was not a lot of information. It featured two actions: Download the app. Nothing more. Nothing less. There were no other tabs on the website.

Mobile 110

Mobile Engineering Price Industry 110

Sprout Social

JULY 1, 2021

There’s often a significant back-and-forth between the seller and the potential client where the prospective customer will read up on case studies, watch product demos and negotiate a contract. How will businesses know about that great white paper you spent days working on if you don’t promote it everywhere?

B2B 125

B2B SEO Travel Hubspot 125

Buzz Marketing for Technology

JUNE 27, 2008

White Papers |. src = [link]. }. ); WHITE PAPERS. Get instant email notifications by topic when white papers, webcasts, and case studies are added to our library. WHITE PAPERS. A white paper for Software Decision Makers. White Paper: IDC Analysts Discuss Open Text.

Company 122

Company How To Case Study Mobile 122

Convince & Convert

APRIL 18, 2013

This week: From ExactTarget , a free white paper called “ Designing for the Mobile Inbox “ From Expion , a free demo of their centralized platform. Huge thanks to our amazing sponsors for helping us make this happen. Please support them; we couldn’t do it without their help!

Brands 136

Brands How To Social Media RSS 136

Convince & Convert

JULY 29, 2012

” white paper. If you want to measure social media ROI, stop wasting your time doing software demos and attending webinars. This is one of my favorite examples of self-contained social media ROI , from the fast casual chain California Tortilla. Responsible party for setting it up right? Here’s the deal.

ROI 140

ROI Social Media Social CRM Survey 140

Socialmedia.biz

JULY 23, 2017

You can create a content library where you add blog posts, job listings, white papers, press releases, etc. I recommend that you check out all the tools in detail by signing up for trials and demos, and then pick the one that fulfills all your functionality and budgeting needs. either directly or with their browser extension.

LinkedIn 60

LinkedIn Analytics Metrics Feed 60

Socialmedia.biz

JULY 23, 2017

You can create a content library where you add blog posts, job listings, white papers, press releases, etc. I recommend that you check out all the tools in detail by signing up for trials and demos, and then pick the one that fulfills all your functionality and budgeting needs. either directly or with their browser extension.

LinkedIn 76

LinkedIn Analytics Metrics Social Networking 76

Convince & Convert

MAY 12, 2016

You could also ask if they’d like to be contacted to set up a demo or one-on-one meeting. ” Sales-Ready: These people asked directly for a sales meeting, requested a free trial or a demo, or asked for more information. It’s perfectly fine to ask this after you’ve delivered on your webinar promises. They are ready to be contacted.

Tips 60

Tips Survey Hosting Metrics 60

Buzz Marketing for Technology

JUNE 27, 2008

White Papers. Network Infrastructure and Data Center Gear. Site Resources. Clear Choice Tests. Newsletters. This Week in Print. Executive Guides. Special Reports. Partner Sites. Wide-Area Data Svcs. On Demand Security. Networking Solutions. Get information about your IP. IP Information. 50+ On-demand DNS and network tools. .

Meeting 100

Meeting Sharepoint Wireless Microsoft 100

Sprout Social

JULY 20, 2016

Offer a free trial, demo or at the very most, an exclusive discount code. Instead of linking your ads to a sales page, you can direct them to white papers, reports or other valuable lead magnets. Sending an InMail message asking someone to buy your product most likely isn’t going to work.

LinkedIn 40

LinkedIn Groups Groups B2B 40

agora pulse

MAY 26, 2020

Product trials and demos. If your company makes software or other complex products, trials and demos might be standard steps in your sales process. or white papers, you’ll want to use them for lead generation. There, you can request contact information from interested customers. This one doesn’t!)

Social Media 150

Social Media How To Discount Campaign 150

Sprout Social

FEBRUARY 22, 2021

While product demos are great, nothing beats a case study that shows how customers use your product or service to address a need. to drive conversion-focused content like webinars or white papers. Retargeting ads help you reach out to people already familiar with your brand (warm leads) and can be used. Conclusion.

B2B 137

B2B Social Media Hashtag Press Release 137

Oktopost

APRIL 7, 2022

Before leading down to the middle of the funnel (MOFU) for the leads that have shown interest, through downloading white papers, reading testimonials, signing up for a free trial, etc. The top of the funnel (TOFU) pulls its leads in from a wide range of channels, such as through search engines, blog posts, and social media.

Social Media 118

Social Media How To Metrics B2B 118

Oktopost

DECEMBER 31, 2019

It can be obtained directly from leads themselves—for example, by having them fill out a form in order to download a white paper or request a product demo or requesting a meeting with a salesperson. Customer data can originate from a number of sources.

Data 120

Data B2B Process Aggregator 120

Convince & Convert

MAY 27, 2010

Let’s say you have a white paper for download on your site. If you use Wufoo to power your forms, you can hook up Flowtown to investigate, score, and sort your form submissions, and then alert you based on custom business rules. Although Flowtown leans toward the B2C mass market culturally, I see monster B2B possibilities here.

Consultant 123

Consultant Metrics Social Media Social CRM 123

Convince & Convert

JANUARY 29, 2016

According to the survey, 29% of marketing technology buyers say that all vendor content (including the website, blog, reports, and white papers) are very influential in their research. But the more general content on your blog and in ebooks and white papers are the things that form the bonds of the relationship.

Content 60

Content Research Education Study 60

Keyhole.co

JANUARY 4, 2022

Some LinkedIn content ideas are: Blog posts White papers Media coverage Announcing product launches or updates Sharing open positions and welcoming new employees. When someone engages with your post, chances are that it will show up in the feeds of their connections, further increasing your reach.

LinkedIn 130

LinkedIn How To Marketing Newsletter 130

Buzz Marketing for Technology

JUNE 27, 2008

White Papers |. Read This White Paper » The Problem with Business Software & How Visualization Can Fix It. Read this White Paper » More Partners » Resource Alerts. Get instant email notifications by topic when white papers, webcasts, and case studies are added to our library.

Wireless 100

Wireless RFP Web 2.0 Microsoft 100

Oktopost

JULY 23, 2020

In the middle of the B2B funnel content usually consists of: White papers. Product demos. Here they need their questions answered in-depth and the more general upper-level content won’t cut it. Subscription-based newsletters . Self-tests and calculators. BOFU (Bottom of the Funnel). BOFU content is primarily: .

Content 169

Content B2B How To Types 169

Convince & Convert

MARCH 18, 2016

Each and every episode of Marketing Marvels, this very show, includes an overview and then a quick demo of cutting-edge marketing technology that I personally believe in and endorse and use and recommend. We’re going to show you a demo of that, it’s pretty slick. Here are all our white papers. Jay: Right.

Marketing 60

Marketing Content eBook Joomla 60

Convince & Convert

MARCH 22, 2012

We have “download a white paper,” and we have “ask for 30 minutes on the phone,” and we have everything in between. Get a demo.” There’s got to be something between white paper and checkbook. That’s for sure. Eric: That’s really cool. They’re strategic, too.

Bazaarvoice 114

Bazaarvoice Metrics Influencer Data 114

Convince & Convert

MARCH 22, 2012

We have “download a white paper,” and we have “ask for 30 minutes on the phone,” and we have everything in between. Get a demo.” There’s got to be something between white paper and checkbook. That’s for sure. Eric: That’s really cool. They’re strategic, too.

Bazaarvoice 114

Bazaarvoice Metrics Influencer Data 114

Convince & Convert

JANUARY 11, 2017

They want to get more information, so they will go to Google, search my name, the company name Oktopost, get to my website, and hopefully leave their information or fill out a form to get a demo, a whitepaper, webinar, or whatever. They left their information. We know why we sent the tweet. Did it come from a specific campaign?

Social Media 60

Social Media ROI B2B Metrics 60

Viper Chill

DECEMBER 2, 2012

They search for release dates, trailers, artwork, and demo versions of the game. Content based for me means content in the form of thought leadership, whether it’s white papers or assessments. About 28 percent of searches occurred in the 30 days after launch, and 32 percent of searches occurred after that.

Reddit 80

Reddit Wikipedia Aggregator Cost 80

Convince & Convert

APRIL 22, 2016

Each and every episode of Marketing Marvels includes and overview and a quick demo of cutting-edge marketing technology that I personally endorse and recommend, plus Q&A, to help you decide whether this technology is right for you and your business. Just show them the demo and then I’ll tell you. Jay: It is my pleasure.

Campaign 60

Campaign Groups Groups Analytics 60

Writtent Blog

APRIL 8, 2013

Encourage repeat purchases with valuable discounts, free trials, product demos, and other offers. Case studies and/or white papers: Show your expertise and how your products and services help your audience with these research-heavy newsletter content ideas.

Newsletter 111

Newsletter Resources Content Press Release 111

Sprout Social

MAY 10, 2023

Create Twitter threads from long-form content: Break down articles, white papers or case studies into a series of Tweets, or a Twitter thread. Livestream: Share live videos using Twitter’s built-in livestreaming feature to showcase product demos, behind-the-scenes footage or events.

Twitter 108

Twitter Hashtag Sentiment Trends 108

Buzz Marketing for Technology

OCTOBER 7, 2008

Zones White Papers Editorial Calendar. White Papers. White Papers Read up on the latest ideas and technologies from companies that sell hardware, software and services. ); ); } else { document.write(); }. ); } else { document.write(); }. More Resources. Research E-mail Newsletters. Small Enterprise.

Wireless 268

Wireless Microsoft Applications Web 2.0 268

Convince & Convert

DECEMBER 30, 2015

Demos are like a show-and-tell for your product or service, and are particularly powerful when combined with user-generated content. White Papers. Often used to provide robust technical information, white papers are perfect for telling complex stories in a concise format, often appearing as PDFs. Animated GIFs.

Diagrams 60

Diagrams Posterous Eventful Template 60

Convince & Convert

SEPTEMBER 15, 2015

Demos are like a show-and-tell for your product or service, and are particularly powerful when combined with user-generated content. White Papers. Often used to provide robust technical information, white papers are perfect for telling complex stories in a concise format, often appearing as PDFs. Animated GIFs.

Types 60

Types Content Diagrams Posterous 60

Webbiquity SMM

NOVEMBER 28, 2011

In addition, the study found that “The most favored sources of content during the early stages of IT decision-making are white papers (64.4%), peer referrals (51.1%), webinars (48.9%), trials or demos (42.2%) and analyst reports (37.8%).”

Statistics 219

Statistics Research Social Media B2B 219