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Social Business + Big Data = Business intelligence

Mindjumpers

quintillion bytes of data. To put it into perspective, we have produced more than 90% of all online data that exists in the world today within these past two years. Combined, this online data equals Big Data. Parts of Big Data are produced via Big Data Applications (BDA) such as LinkedIn or Facebook.

Data 262
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Why Content Marketers Need Better Statistics

Convince & Convert

I didn’t have access to any paid research resources like JSTOR or a real library. As a content marketer, I am always backing up my white papers, ebooks, and blogs with powerful statistics and research that tell a story. However, this was the first time I was completely unable to find a well-cited data point.

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Getting Smart with the Data: Measuring PR and Social Media

Proactive Report

Back in the summer a bunch of very smart PR and research folk met in Barcelona to discuss PR measurement at the International Association for Measurement and Evaluation of Communication (AMEC) summit. PR folk should be writing Twitter and Facebook content, white papers, case studies and journalistic-quality articles.

Data 75
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What Do We Need to Teach About Knowledge Work? | Computer Writing and Research Lab

Buzz Marketing for Technology

Computer Writing and Research Lab. In this white paper, I take a postcritical stance (Selber 2004). in which individuals characterize parts of a large data set for their own use. I hope that this white paper has provided some starting points for that work. Skip to main content, access key C. tagging,â??

Research 190
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Executive Engagement: Building Top-Floor Content for C-Suites

Convince & Convert

Do your research. Hit your favorite research and data sources and comb them for relevant facts, figures, examples, and projections you can include. Any research you include should support your position and provide useful insight. So, put some work into it. Make them think. You get the picture.

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Six degrees of separation in instant messaging | Emerging Technology Trends | ZDNet.com

Buzz Marketing for Technology

White Papers. According to Nature in ‘ Six degrees of messaging ,’ computer scientists at Microsoft Research Redmond lab have logged a full month of instant messengers using — logically — Microsoft Messenger. in Downloads. in Reviews. in Whitepapers. in Dictionary. Members Log In. Newsletters.

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Sales and Marketing Conversion Funnels – The Ultimate Get Started Guide

Pam Moore

It is the journey of the buyer researching, discovering, choosing and finally purchasing a product or service. Did you know that the average buyer researches and consumes 10-12 pieces of content before making a buying decision? If you are lucky, they will put you on top of the list as they research and dig deeper.