Hootsuite

DECEMBER 12, 2023

Boost your sentiment Your brand sentiment is basically a “temperature check” of what people are saying about you online and what they think of you — or your company. By putting yourself out there and creating human-centered content around your expertise, you’ll provide a massive boost to that sentiment. It’s auto-magical.

Social Media 111

Social Media Strategy HootSuite Sentiment 111

Hootsuite

JUNE 28, 2023

Welcome to dark social. Don’t worry, dark social isn’t the same as the notorious “dark web” trying to lure you into evil. Dark social is the oldest social network in action: private, untraceable human-to-human communication. May the Force first-party data be with you.

HootSuite 120

HootSuite URL Analytics Forums 120

Keyhole.co

DECEMBER 13, 2023

Mention: A quick overview Mention offers a suite of features to help brands monitor relevant online discussions, listen to and capture information from posts, and publish posts to social platforms. The tool helps you manage your social media accounts with the help of market insights. Pricing: Hootsuite has 4 plans.

HootSuite 52

HootSuite Price Sentiment Social Media Management 52

Sprout Social

JUNE 27, 2023

Review analysis is the process of analyzing customer feedback from various sources such as social listening data, review forums, customer service data and surveys to get targeted brand insights. Review analytics tools like Sprout analyze content across multiple social channels and profiles simultaneously.

Review 128

Review Brands How To Analysis 128

Sprout Social

AUGUST 17, 2021

You just need social listening data. . Consumer social media usage is on the rise. People turn to social to make connections, share ideas or simply speak their minds. Their surges are often linked to a social event, like a Reddit post or Tweet. At least, that’s what our data suggests.

Questions 119

Questions Sentiment Meme Trends 119

Buzz Marketing for Technology

SEPTEMBER 29, 2010

It all starts with the Pulse Report that Chevron had produced by Edelman (their PR firm) using their Alterian’s SM2 social media monitoring tool. Then they detailed a taxonomy of trigger words that signaled whether the post was positive or negative in sentiment. Many listening engines provide you with “streams” of data which is great.

Social Media 230

Social Media SM2 Energy Microblogging 230

Sprout Social

FEBRUARY 20, 2020

Follow these six steps and this cheatsheet to build a listening strategy that positions you as a competitive, in-touch, holistic and data-driven business. . Improve sentiment around customer service. Don’t overlook “secondary” social conversations. Listening can crawl data from Youtube, Reddit, blogs and forums too!

Strategy 119

Strategy Sentiment Social Media Management Analysis 119

Keyhole.co

NOVEMBER 19, 2020

And this is where social media monitoring tools come into place. Social media monitoring tools allow marketers to do the following: Get quality audience data. Take relevant actions, based on the data collected, to keep or build a good reputation and drive ROI. Pros: A flexible, highly customizable social listening tool.

Tools 98

Tools Social Media Sentiment Price 98

Sprout Social

MARCH 13, 2019

Customers and competitors are sounding off like never before on social media, especially in the ever-so-opinionated B2B space. And so the rules of succeeding with B2B social media are changing. Digging into the data behind your mentions can lead to a treasure trove of insight to help you make actionable business decisions.

B2B 105

B2B How To Sentiment Reddit 105

Keyhole.co

NOVEMBER 6, 2022

And this is where social media monitoring tools come into place. Social media monitoring tools allow marketers to do the following: Get quality audience data Take relevant actions, based on the data collected, to keep or build a good reputation and drive ROI Save time, as all your social media analytics are available to you in one platform.

Tools 52

Tools Social Media Sentiment Price 52

Buzz Marketing for Technology

MARCH 18, 2010

On the other hand, if you seek alternatives to traditional market research, then you need a vendor that specializes in sentiment capture and community analysis. All listening platforms collect data from numerous online sources — news sites, blogs, and other Web sites. Share this on Reddit. Tweet This! Share this on Facebook.

B2B 225

B2B Platform Social Media Marketing 225

Hootsuite

MARCH 31, 2020

The AMA concept began on Reddit, but AMAs are now popping up in other social settings, like webinars, Facebook Live, or Instagram Stories. AMAs were originally text-based, but it can also be effective to answer questions using live social video or interactive stickers. AMA (Ask Me Anything). How the Instagram Algorithm Works.

List 145

List Social Media HootSuite URL 145

Convince & Convert

AUGUST 29, 2017

If you’re behind when it comes to the engagement metrics that matter to your brand, whether those are shares, replies, likes, comments, and/or interactions on a specific social network, set a goal for percentage growth over the next quarter and year. Know Who Is Receiving More Positive (and Negative) Sentiment.

Compete 160

Compete Analytics Analysis Sentiment 160

Sprout Social

MARCH 8, 2019

When we talk about online social listening, we’re referring to social sites beyond “the big five” (Facebook, Twitter, Instagram, LinkedIn and Pinterest). Consider the sheer popularity of sites such as YouTube, Reddit and Quora. Brands should be able to monitor their presence across all social platforms.

Reddit 100

Reddit Tumblr YouTube Review 100

Sprout Social

JULY 19, 2022

Using hashtags on different social networks. I designed the hashtag to thwart any one social network from becoming the dominant gatekeeper. Think about it: The hashtag is one of the few superstructures that spans across all social media platforms. You can find some of this data in the native apps.

Hashtag 122

Hashtag How To Guidelines Telecommunications 122

Convince & Convert

AUGUST 29, 2017

If you’re behind when it comes to the engagement metrics that matter to your brand, whether those are shares, replies, likes, comments, and/or interactions on a specific social network, set a goal for percentage growth over the next quarter and year. Know Who Is Receiving More Positive (and Negative) Sentiment.

Compete 109

Compete Analytics Consultant Analysis 109

Bill Hartzer

DECEMBER 3, 2010

PeopleBrowsr , the Social Search engine and analytics company, has launched ReSearch.ly , a product for online marketers, brand managers and social media experts to get real-time analytics and conversations from the social web. Real-time trending and sentiment charts. Share this on Reddit. Post this on Diigo.

Platform 104

Platform Sentiment Press Release Technorati 104

Razor Social

MARCH 30, 2016

Sentiment Analysis. Here’s the Wikipedia explanation of sentiment analysis: “ Sentiment analysis (also known as opinion mining) refers to the use of natural language processing, text analysis and computational linguistics to identify and extract subjective information in source materials.” Social Analytics.

Attensity 77

Attensity Crimson Hexagon Social Media Sentiment 77

Bill Hartzer

MAY 26, 2010

From gathered data targeted to a specific demographic group, clients can then maximize their marketing performance from various social media sources. Nielsen – this is one of the most well known, and trusted names in customer data analytics. You can even check out what is being said about your competition.

Cymfony 152

Cymfony Social Media Tools SM2 152

Buzz Marketing for Technology

DECEMBER 15, 2009

Listening tools will also get much stronger – Another tool opportunity is for listening tools to do better sentiment analysis and routing of the real opportunities both positive and negative directly to the sources in the organization. Share this on Reddit. There is a huge opportunity here that some company needs to fill fast.

Marketing 217

Marketing Adwords Mobile Social Graph 217

Sprout Social

JULY 6, 2023

Virtually all business leaders believe social media data and insights have a profound impact on top business priorities, according to The 2023 State of Social Media report. But raw data points without context don’t tell the full story. What is social media data? How does analyzing social media data work?

Data 133

Data Social Media Metrics Analytics 133

Sprout Social

APRIL 15, 2024

For example, an unresolved data breach can lead to financial loss for customers. Think of a customer support person offering terrible service that leads to an angry social post. Or, an employee accidentally clicking on a phishing link in an email, leading to a data breach. External events.

Press Release 95

Press Release Banking Reputation Marketing 95

Hootsuite

MAY 30, 2023

Its advanced analytics provides at-a-glance sentiment analysis, so you can tell if customers are happy or if you have a PR crisis looming on the horizon. ​​ Lead generation Did you know over three quarters of lawyers use social media for personal networking, but only half (52%) use it to generate leads?

Social Media 79

Social Media HootSuite Template Templates 79

Sprout Social

JANUARY 29, 2024

Continuous reputation monitoring allows businesses to detect potential issues or negative trends in sentiment early on. In recent years, social media platforms like Reddit, TikTok and X (formerly known as Twitter) have become especially popular destinations for retail and institutional investors to discuss and analyze market trends.

Reputation 120

Reputation Review Sentiment Software 120

Techipedia: Tamar Weinberg

JANUARY 5, 2012

The newsletter, which was sent within the first week of the month, would include new research findings from surveys conducted by research groups such as the Pew Research Center, new discoveries from a marketing firm’s eye tracking study, or data that was recently culled across a multitude of SEO agency case study reports.

Marketing 264

Marketing SEO Case Study Small Business 264

Sprout Social

JANUARY 20, 2021

Keyword research tools, social media listening data and review sites are goldmines for market research that are oftentimes overlooked. Where there are searches, there’s valuable data. Analyze industry and brand-relevant conversations on social media. You don’t need to spend a lot of money on research firms.

B2B 114

B2B Research Sentiment Marketing 114

Techipedia: Tamar Weinberg

JULY 8, 2008

A marketer also reaches out to the target audience through various methods of social networking, and constantly monitors the buzz surrounding the client’s products and services. social conversation tools (FriendFeed, and maybe you could even lump in Disqus and the like with it).

Social Media 163

Social Media Marketing Consultant Communities 163

Sprout Social

NOVEMBER 3, 2021

Use social listening tools to find where discussions in your niche are happening. Search for niche groups on various platforms (Facebook, Twitter, Reddit ). Find your competitors (they chose their social media platforms for a reason). Look at analytics data to see what types of content perform best.

Social Media 141

Social Media Tips Authentication Collaboration 141

Techipedia: Tamar Weinberg

JANUARY 24, 2008

The initial sentiment was highly negative , and most concluded that the algorithm will penalize users who care much about the community and use it regularly. I agreed with the sentiments, I signed the petition, I even defended the top users in the comments on digg, and I got buried into oblivion. And quickly, too. Answers Yahoo!

Digg 100

Digg StumbleUpon Communities Upcoming 100

Techipedia: Tamar Weinberg

JANUARY 5, 2010

Social Media: Getting Started Why You Have to Engage in Social Media, Even if You Don’t Want to (A Smart Bear): Jason Cohen (@asmartbear) makes a compelling argument into why social media must be considered, even if you have no interest in it. The article has examples of how social media worked too. Starting a Blog?

Marketing 265

Marketing SEO Journal Engineering 265

Sprout Social

OCTOBER 31, 2022

A social media meme is an image, video or text format that captures the—typically humorous—thoughts, feelings or experiences of a specific audience. Memes can start anywhere: Twitter, Reddit, the Domino’s website. Letterboxd , a social networking app for movie lovers, used a meme to convey that point exactly.

Meme 126

Meme Social Media Social Media Management Trends 126

Webbiquity SMM

FEBRUARY 13, 2017

Standard web analytics tools provide only a very narrow view of social media activity: clicks through to your brand website. The analytics tools built into social networks provide a bit more detail, though only within their own platforms. These tools can help you find out. 1) Socialbakers. Google Review Count: 345. 2) Netvibes.

Tools 207

Tools Social Media Netvibes Sample 207

Convince & Convert

SEPTEMBER 21, 2010

If barber shops were still driving consumer sentiment, I’d be writing this post about barber shop marketing. Social media is hard False. And that’s only because of the alphabet soup of social networks, lifestreams, sharing sites, etc. Be where your customers are. It’s not hard, it’s complicated.

Social Media 149

Social Media Strategy Consultant Web 2.0 149

Webbiquity SMM

SEPTEMBER 15, 2010

A powerful real-time social search engine that not only displays results for a specified term or phrase, but lets you filter results by source (e.g., Social Mention also lets you set up alerts (simiar to Google Alerts) and offers a widget that can be installed on a website or blog to display the real-time buzz about your specified topic.

Tools 188

Tools Social Media Radian6 CoTweet 188

Buffer Social

SEPTEMBER 25, 2023

These AI tools can give you the inside scoop on audience sentiment, helping you build a social media content creation strategy that hits the bullseye. Around 16 percent of organizations around the world are already using AI for sentiment analysis.

Social Media 97

Social Media Meme Content Sentiment 97

Sprout Social

APRIL 6, 2023

Facebook’s data shows that: 63% of people would rather message than call customer service or email. The data they collect can be used to understand customer pain points and emerging trends, so you can offer a more personalized customer experience. These questions are crucial for your social media chatbots.

Marketing 82

Marketing Airlines Conversation Team 82

Convince & Convert

SEPTEMBER 21, 2015

While playing GOP debate bingo , we stayed up late to track the conversations and reporting of the debate, gathering a ton of realtime insights and data. After countless yearnings for a thumbs down option on Facebook, Zuck himself confirmed the social network will soon feature a ‘Dislike’ button. Some highlights?

Travel 60

Travel Sentiment Reddit News 60