Sprout Social

OCTOBER 19, 2023

This feedback can identify customer sentiment (positive or negative), trends and more. For example, B2B brands focused on LinkedIn or G2 may be oblivious to discussions on Reddit. This is where something like social media sentiment analysis can really save the day. The more data you can gather, too.

Reputation 97

Reputation Sentiment Analysis Notification 97

Sprout Social

JUNE 7, 2023

In this guide, you’ll learn how to build an exceptional brand experience with a step-by-step brand strategy framework that adapts to your customers’ needs, plus social listening examples that show how sentiment mining drives ongoing customer growth and retention. What is brand experience?

Brands 114

Brands Sentiment How To Analysis 114

Adam Sherk

JANUARY 25, 2012

The rise of Reddit and the steady decline of Digg have been well documented. Just recently Reddit announced that its traffic has more than doubled in less than a year (to 2.07 Anecdotally we’ve all seen Reddit gain in prominence at a time when Digg has struggled to maintain its relevancy. million visits in 2009 to 22.7

Digg 149

Digg Reddit Survey Publishing 149

Sprout Social

AUGUST 15, 2023

Fortunately, AI marketing techniques like sentiment analysis and machine learning (ML) enable marketers to overcome shrinking bandwidths and harness social listening for business intelligence. But how do these tools identify relevant information from the barrage of conflicting data online? Enter: named entity recognition (NER).

Brands 85

Brands Sentiment Analysis Marketing 85

Sprout Social

AUGUST 22, 2023

Continue reading to see how conversational analytics impacts your business by leaning into social data for rich insights and empowering business leaders to make strategic decisions. Thus, enabling your teams to concentrate on strategy and business impact rather than manual data analysis. What is conversational analytics?

Analytics 85

Analytics Conversation Brands Sentiment 85

Hootsuite

DECEMBER 12, 2023

Boost your sentiment Your brand sentiment is basically a “temperature check” of what people are saying about you online and what they think of you — or your company. By putting yourself out there and creating human-centered content around your expertise, you’ll provide a massive boost to that sentiment. It’s auto-magical.

Social Media 111

Social Media Strategy HootSuite Sentiment 111

Hootsuite

FEBRUARY 7, 2024

Hashtag analytics are data that provide information about the performance of hashtags on social media. Hashtag tracking tools compile all of this data to make it easy for you to plan, refine, and test your hashtag strategy. #1 Clear data. And then learn how you can use Hootsuite to measure results. What are hashtag analytics?

Hashtag 91

Hashtag Analytics Tools HootSuite 91

Hootsuite

MAY 21, 2020

Once you start collecting this valuable data, you can use it to look for trends and insights. Social media monitoring is about gathering information—collecting all the data and details you can. You analyze the data for actionable insights. Social listening uses the data you gather to improve your social media strategy.

Social Media 145

Social Media Tools HootSuite Sentiment 145

Oktopost

NOVEMBER 30, 2023

After all, the best marketing strategies and methodologies are only as good as the data that showcases the results and ROI of our efforts. And if our data is flawed, we won’t know which channels are best to invest in or which content resonates most on which networks. Are there discussions about your latest video on X?

Forums 62

Forums Reddit Analytics Sentiment 62

Buzz Marketing for Technology

APRIL 21, 2010

There is a big difference between data and insights. Technology may have given us access now to endless amounts of data from every corner of the world. But the real challenge is making sense of all this seemingly disconnected data. When it comes to Social Media data the same holds up to a point!

Data 198

Data Social Media Radian6 B2B 198

Keyhole.co

DECEMBER 13, 2023

These are taken from Facebook, Instagram, Twitter, YouTube, Reddit pages, and even blogs and forums. According to a review , the tool confuses information about the brand and draws on data from other similar-sounding names. The specific use of data points is not always straightforward with the app.

HootSuite 52

HootSuite Price Sentiment Social Media Management 52

Keyhole.co

DECEMBER 15, 2023

They use software platforms like Mentionlytics, which helps brands capitalize on historical data analytics and social listening. Our platform also uses easy-to-understand graphs and charts to present data in reports. Using critical data analysis, Sprout Social helps brands build a strong online presence that drives audience engagement.

Sentiment 52

Sentiment Price Analysis HootSuite 52

Sprout Social

JANUARY 18, 2022

Once your Topic is set up, it will continue to collect social data as long as it’s active. . While there are a ton of creative ways to use social listening , there are two use cases that can help you refine your strategy: audience insights and brand sentiment. . Social listening for brand sentiment. Just ask GameStop. .

Skills 128

Skills Sentiment Team Press Release 128

Hootsuite

JUNE 28, 2023

May the Force first-party data be with you. A mixed bag elsewhere, with Instagram passing through accurate attribution data only 30% of the time, LinkedIn 14%, and Pinterest 12%. Source: SparkToro/Really Good Data How much of your traffic is coming from dark social? Your direct traffic in Google Analytics is a good estimate.

HootSuite 120

HootSuite URL Analytics Forums 120

Sprout Social

AUGUST 17, 2021

You just need social listening data. . Their surges are often linked to a social event, like a Reddit post or Tweet. At least, that’s what our data suggests. Of all 4,714 Tweets sent from July 5, 2021 to August 5, 2021, 39% had a positive sentiment. . Looking to prove a long-held belief about your audience?

Questions 119

Questions Sentiment Meme Trends 119

Buffer Social

AUGUST 2, 2023

Looking at the overall market sentiment in April 2023, it was clear that there was a lot of uncertainty. I decided to use that sentiment as my momentum catalyst and built a newsletter to give people in-depth insights into trending online business ideas that they could capitalize on as a side hustle.

Newsletter 83

Newsletter Reddit Sentiment Startup 83

Sprout Social

JUNE 27, 2023

Review analysis is the process of analyzing customer feedback from various sources such as social listening data, review forums, customer service data and surveys to get targeted brand insights. Competitor analysis tools , like Sprout, aggregate this data into ready-to-use reports for fast insights into your industry position.

Review 128

Review Brands How To Analysis 128

Sprout Social

OCTOBER 15, 2020

You might not agree with some of the conversations you see around your brand, but this gives you an understanding of the general sentiment around your brand and products. Understanding sentiment. Brand monitoring can help you better understand the overall sentiment that people have towards your brand. All social media platforms.

Brand Monitoring 141

Brand Monitoring Brands Sentiment Reputation 141

Sprout Social

MARCH 20, 2020

It will not count towards the Topic allotment in your Listening plan (free data!) and includes more historical data than a typical Topic. It provides full filtering functionality, so you can narrow the data based on the specific insights you’re looking for. Analyze sentiment. Assess your brand health.

Conversation 96

Conversation Features Sentiment Tumblr 96

Convince & Convert

NOVEMBER 16, 2023

Leveraging Data and Feedback In today’s social media world, immediate user feedback and data are invaluable. If ‘X’ had utilized data and feedback, they could have identified: Strengths and weaknesses of the current brand. We did too. ‘X’ showed how overlooking this resource can be a pitfall.

Twitter 78

Twitter Social Media Sentiment Reddit 78

Sprout Social

FEBRUARY 20, 2020

Follow these six steps and this cheatsheet to build a listening strategy that positions you as a competitive, in-touch, holistic and data-driven business. . Improve sentiment around customer service. Listening can crawl data from Youtube, Reddit, blogs and forums too! — G2 (@G2dotcom) February 3, 2020. Performance.

Strategy 119

Strategy Sentiment Social Media Management Analysis 119

Buzz Marketing for Technology

SEPTEMBER 29, 2010

Then they detailed a taxonomy of trigger words that signaled whether the post was positive or negative in sentiment. And from there analyzed and tracked the changes in volume and sentiment for each topic by quarter. Many listening engines provide you with “streams” of data which is great. Share this on Reddit. Tweet This!

Social Media 230

Social Media SM2 Energy Microblogging 230

Sprout Social

MARCH 8, 2021

Additionally, much of the conversation surrounding GameStop’s meteoric rise took place on Twitter and Reddit, two platforms that we can analyze with Sprout’s Advanced Listening product. Sprout had unique data to share.

Content 130

Content Trends How To Exercises 130

Sprout Social

FEBRUARY 13, 2019

Sprout’s own Justyn Howard explains the opportunity that lies ahead when brands turn to social listening to solve business problems: “Social data represents the largest source of business intelligence that has ever existed. When every business has the data they need to improve, we all benefit.”. Get to your “aha!” moments, fast.

Authentication 103

Authentication Analysis Sentiment Tumblr 103

Sprout Social

MARCH 30, 2023

Since New Year’s Day 2023, more than 5 million messages referencing ChatGPT have been sent across Reddit, Twitter and YouTube alone. At Sprout, we have a foundation of proprietary machine learning that users benefit from, through features like Optimal Send Times, sentiment analysis and explicit content filtering.

Software 120

Software Training Energy Team 120

Keyhole.co

NOVEMBER 6, 2022

Social media monitoring tools allow marketers to do the following: Get quality audience data Take relevant actions, based on the data collected, to keep or build a good reputation and drive ROI Save time, as all your social media analytics are available to you in one platform. Then Keyhole might be exactly what you need. Best of all?

Tools 52

Tools Social Media Sentiment Price 52

Sprout Social

MARCH 13, 2019

Digging into the data behind your mentions can lead to a treasure trove of insight to help you make actionable business decisions. Every interaction and engagement with your customers via social media is a valuable data point. The same rings true on Reddit. Oh, and this also includes those “secondary” networks like Reddit.

B2B 105

B2B How To Sentiment Reddit 105

Oktopost

DECEMBER 22, 2019

Social listening also helps you keep tabs on the social media sentiment toward your company and products. What this actually means is that Oktopost is capable of tracking conversions back to social media engagement and enriching lead generation data with social media engagement and profile data. The Benefits of Listening.

Tools 116

Tools B2B Sentiment Notification 116

Sprout Social

JUNE 22, 2021

Sprout data reveals 54% of marketers say video is the most valuable content for achieving their brand’s social goals, making YouTube a prime candidate for brands. LinkedIn is a powerful platform for lead generation ; brands are able to hypertarget their professional audience using rich demographic data and interest-based filtering.

Platform 119

Platform Social Media Tumblr Reddit 119

Keyhole.co

JANUARY 24, 2024

million Reddit: 18K Discord: 36K This success did not happen overnight. Wendy’s marketing strategy has always adapted to current happenings and public sentiment, going all out in everything it does. Initially, this also prompted many discussions online and on other platforms, for example, Reddit. million Facebook: 8.4

Engagement 52

Engagement Social Media Strategy Meme 52

Sprout Social

MARCH 8, 2019

Consider the sheer popularity of sites such as YouTube, Reddit and Quora. Reddit and Quora, in particular, are prime places to learn about industry trends and businesses related to your business’ niche. At the end of the day, online social listening gives you a more comprehensive understanding of your brand sentiment.

Reddit 100

Reddit Tumblr YouTube Review 100

Sprout Social

DECEMBER 15, 2020

We used Sprout Social Advanced Listening to learn what was causing this muted response and found only 27,208 messages across Twitter, Instagram, YouTube and Reddit from November 14-December 14. For comparison, one month’s worth of data on Halloween generated 13 million messages across Twitter alone.

Instagram 131

Instagram Comparison Sentiment Reddit 131

Keyhole.co

MARCH 2, 2023

Anyone can put together a compelling sales pitch given the time, but mastering the art of delivery takes hard data and experience. By scheduling a post or slate of posts for release when your followers or target audience are most active, the tool gives your marketing a data-driven bent, without any stress on your part.

Social Media 52

Social Media Tools HootSuite Marketing 52

Buzz Marketing for Technology

MARCH 18, 2010

On the other hand, if you seek alternatives to traditional market research, then you need a vendor that specializes in sentiment capture and community analysis. All listening platforms collect data from numerous online sources — news sites, blogs, and other Web sites. Share this on Reddit. Tweet This! Share this on Facebook.

B2B 225

B2B Platform Social Media Marketing 225

Bill Hartzer

DECEMBER 3, 2010

provides demographic data, sentiment analysis, real-time and historic mentions and viral analytics for any keyword. Real-time trending and sentiment charts. provides up-to-the-second charts depicting mentions count, sentiment for any keyword and how a keyword relates to a tweet going back 30 days. Share this on Reddit.

Platform 104

Platform Sentiment Press Release Technorati 104

Convince & Convert

AUGUST 29, 2017

Know Who Is Receiving More Positive (and Negative) Sentiment. By viewing the conversation around your industry topic across multiple social channels, from Facebook to Reddit, you can discern whether you or your competitors are defining and dominating the conversation from an earned social perspective.

Compete 161

Compete Analytics Analysis Sentiment 161

Oktopost

DECEMBER 5, 2022

Besides that, Google takes data from social media, so having a solid profile with a lot of user engagement may indirectly transfer to website authority. This increases the chances of your blog pieces being linked to from other blogs, Reddit, or Quora. There’s evidence that these things slightly correlate with ranking.

SEO 115

SEO Social Media Reputation Real Estate 115