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This Week in Social Media – 4/3/2013

Social Media Marketing

Some examples include: continuous product development, deeper customer relationships, more transparency, and measurement of influence, not impressions. Big Data / Measurement Big Data and its use in real world scenarios: Google has been able to capture search data and accurately predict the flu season over the last six years.

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This Week in Social Media – 6/19/2013

Social Media Marketing

International protests documented on social media, when employees – and customers – go bad, worldwide media spending statistics, the 5 questions that nag social media marketers, why your fans don’t like your Facebook updates, what Bing has in store, video, video, video and more - it''s This Week in Social Media. Are you ready?

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The Social Media Monitoring Lighthouse – A Guide on What and How to Monitor

Razor Social

There’s no perfect solution for tracking all activity for a campaign but you can do it based on a combination of a number of factors, for example: Hashtag – Hashtags will not be used for all mentions and for all platforms but it’s a great way of isolating traffic. Emerging Trends. What about predicting what’s to come?

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How You Can Benefit from Real Time Search » Techipedia | Tamar.

Techipedia: Tamar Weinberg

In addition to Twitter, there are a slew of other social networks which enable users to post status updates, links, and information daily. All of this data that is posted is changing everyday – so most of today’s updates won’t be relevant tomorrow. A real time search engine should not be used for the majority of your searches.

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Why You Should Fix Your House Before Inviting People Over

Techipedia: Tamar Weinberg

And worst of all, when recommendation is made, suggesting that these shortfalls on the primary site should be corrected first and foremost, it’s quickly brushed aside as too expensive, cumbersome, or simply not exciting enough when compared to the oncoming, external social media blitz. Still not sure how to take action on this rule of thumb?

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Citizen Journalism: Who is a Journalist Today?

Proactive Report

If you do it right, tie your release to a current news item the media is interested in and then present it in the right format, you’re likely to see your news content on the evening news, in print or on a media website. One example is a company that offers temporary office space.

Journal 99
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The Great Social Media Traffic Debate: Niche or General Networks?

Techipedia: Tamar Weinberg

Gab Goldenberg and Steven Bradley came to the party and donated their site stats for analysis, thereby providing three data points for observable trends (along with my own site). As such, it has been selected as the generic social network of choice. Subsequently, Sphinn is perhaps the most relevant niche social network on the web.