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Changes in News Delivery Give New Power to Press Releases

Proactive Report

We need to understand the current media landscape: What journalists need today, how best to work with them, where the opportunities lie for PR news material — and what that means for Press Releases. How does this affect the way we write a press release? The press release is available here.).

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Content Strategy Tips from Top B2B Brands

Writtent Blog

According to John McTigue , part of the marketing team behind the offer, “most companies [in the industry] are publishing case studies , specification sheets, or press releases…we wanted to ‘punch things up’ a bit.” It worked brilliantly, and the campaign’s ability to generate qualified leads was described as “stunning.”

B2B 93
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Monday Roundup: A Goodie Bag of #measurePR

Waxing UnLyrical

And don’t forget to join us for the next #measurePR chat on January 7, 2014, from 12-1 pm ET… and which I will be curating all the way from India! Why: Social media strategist and author of SMART News: how to write press releases for the digital age Sally Falkow joined us for this month’s (December 3) #measurePR chat.

Storify 216
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SEO & Blogging = a Match Made in Heaven?

Writtent Blog

Every post you publish is another indexed page – another cue to search engines that your site is active and eager to be found. Companies with 51+ website pages get 48% more traffic, and those that publish 15+ blog posts monthly get 5x more traffic than non-bloggers. Content Creation Content Curation Content Marketing'

SEO 97
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IGTV: The Ultimate Guide to Instagram’s New Video Platform

Later

According to a recent press release , Instagram now supports both vertical and horizontal videos on IGTV! . Instagram curates videos for you based on your interests and who you follow, and you can also watch trending videos on the “popular” channel! A post shared by Instagram (@instagram) on Jun 20, 2018 at 11:10am PDT.

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Small Business Lessons from B2B Brands with Amazing Content Strategy

Writtent Blog

According to John McTigue , part of the marketing team behind the offer, “most companies [in the industry] are publishing case studies , specification sheets, or press releases…we wanted to ‘punch things up’ a bit.” It worked brilliantly, and the campaign’s ability to generate qualified leads was described as “stunning.”

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11 Ways to Come Up with a Rocking Content Marketing Strategy

Writtent Blog

You might feel downright uncomfortable when it comes to even thinking about sending out press releases, or learning technical SEO. The world’s best bloggers are expert curators. It’s really easy to lose track of details during the continual push to publish, publish, and publish.