Twist Image

FEBRUARY 21, 2012

Marketers don't control their brand. It's been the battle cry of Social Media enthusiasts since The Cluetrain Manifesto was first published over a decade ago. Look at the many Social Media mishaps that have happened in the past decade. the consumer does. The brands now control the brand message? Not exactly.

Crowdsourcing 100

Crowdsourcing Brands Publishing Mobile 100

Convince & Convert

OCTOBER 2, 2013

Editor’s Note: The following is an excerpt from Joe Pulizzi’s new book Epic Content Marketing: How to Tell a Different Story, Break through the Clutter and Win More Customers by Marketing Less (McGraw-Hill, 2013). Yes, digital, as in desktop publishing, is becoming a legacy system. Why shouldn’t you do the same?

Crowdsourcing 131

Crowdsourcing Curata Mobile Content management systems 131

Hootsuite

JULY 6, 2022

Social commerce is a subset of eCommerce. It involves buying and selling over social media. And to crowdsource sentiment on your brand. Brands on social media have the added benefit of giving people a place they can easily contact you and where you can reach out to them. What are Instagram eCommerce tags?

Instagram 117

Instagram HootSuite UGC Influencer 117

Rebekah Radice

JUNE 8, 2017

But if you do it right, a contest can be a great addition to your marketing strategy. Social Media Mastery: A Comprehensive Guide to Strategic Growth. Have you ever wondered what separates those that are successfully using social media from those that struggle? They have a social media plan in place!

Crowdsourcing 60

Crowdsourcing Facebook How To iPad 60

Twist Image

NOVEMBER 27, 2011

This is also episode #40 of Media Hacks ! Joining me for this Media Hacks chat is C.C. In a world of unconferences, crowdsourcing and Social Media, it's surprising how many people struggle with the messages coming out of the Occupy Wall Street movement. digital marketing. marketing over coffee.

Crowdsourcing 95

Crowdsourcing Advertising Social Networking Groups 95

Sprout Social

OCTOBER 23, 2019

This might seem like a tall order, but you can break this down into attainable tactics and goals that can become part of your social media marketing strategy. Read on to learn how you can bring the concept of brand loyalty into focus through your marketing. What is brand loyalty and why is it important?

Loyalty 88

Loyalty Brands How To Discount 88

Atom Thought

JULY 6, 2010

So keep observing and do add on here if you have any thoughts-I will be glad to publish the same. Related Posts: Technology Marketing in Digital Age! Social Authority Marketing- Getting deeper into Social Media! The Next Big Thing After Twitter! Is FourSquare The Answer?

Buy 203

Buy Groups Groups Crowdsourcing 203

Buzz Marketing for Technology

JULY 7, 2008

Nuggets from Social Media workshops as of late… posted in Uncategorized |. The answer is NOT always social media/community - that would be another warning sign if it was. 6) Social Media is not new…just digitizing the norm: Reminded of this all the time. Popularity: 17% [ ? Share This.

Communities 117

Communities Groups Groups Social Media 117

Ari Herzog

FEBRUARY 12, 2012

I started working in publishing as a copy editor and proofreader, though mostly the latter, at a small legal publisher. I blog to present my “take” on book design , what I do and how I approach such work, and hopefully to give those interested in publishing books reason to consider my services.

Project 133

Project eBook Crowdsourcing Publishing 133

Writtent Blog

JUNE 25, 2013

Being able to blend your branded messaging with relevant topics will significantly increase the virality of your content marketing. However, as content marketing expert Marcus Sheridan believes, “many businesses…are missing the mark big time.”. © Artlover | Dreamstime Stock Photos & Stock Free Images.

Tools 91

Tools Content Blogger Curation 91

Sprout Social

MAY 26, 2020

With 2 billion unique users watching 1 billion hours of video every day, YouTube offers an excellent platform to market your business. Add that to the compelling nature of video in marketing and you have a winning combination. Marketing on YouTube is mainly about creating content to reach and engage a target audience.

YouTube 131

YouTube Social Media Marketing SEO 131

Convince & Convert

AUGUST 7, 2012

As content marketing matures, marketers continue to identify appropriate channels where their investments will pay off with content that sells. The drivers behind a potentially long sales cycle involves content created and distributed over a broad array of social media channels that need to be measured against business objectives.

Crowdsourcing 134

Crowdsourcing Content Marketing Forums 134

Sherrilynne Starkie

JANUARY 11, 2018

The ability to tell good stories well will be THE disruptive marketing trend for 2018. It moves content marketing beyond the funnel into true, emotional engagement with stakeholder. Why is good writing important for social media success? million Google searches, and almost half a million tweets are published.

Social Media 321

Social Media Journal Crowdsourcing Skills 321

The Way of the Web

AUGUST 30, 2012

Marketing has evolved rapidly in the last few years to try to keep up with the digital world. One sign of this has been recent calls for a change from Chief Marketing Officer roles to becoming Chief Marketing Technologists.

Marketing 48

Marketing Skills Crowdsourcing Analytics 48

Atom Thought

JANUARY 5, 2009

I only received one email stating that the images that were uploaded by me are not cropping correctly so I have only two options: either I give them a go ahead to continue to published a wrongly cropped image OR I reorder! 2 Million ONLINE Leads Market for BFSI Sector in India! Mumbai Terror Attack on Social Media!

Retail 100

Retail Banking Crowdsourcing System 100

Buzz Marketing for Technology

JUNE 27, 2008

While celebrity endorsements have power in marketing, studies suggest that most people are more open to a transfer or exchange of knowledge with a respected peer. Published Friday, June 06, 2008 8:13 PM by Rebecca. and Social Media trends. I work with Bonasources Wild Apricot marketing team. crowdsourcing.

Web 2.0 100

Web 2.0 Crowdsourcing RSS Case Study 100

Hootsuite

MARCH 30, 2020

Social media and healthcare are a powerful combination. Social networks have become an important health resource, and not just for millenials. Nearly 90% of older adults have used social media to seek and share health information. It can be hard to know how to navigate the challenges of social media in healthcare.

Social Media 145

Social Media How To Exercises Guidelines 145

Techipedia: Tamar Weinberg

DECEMBER 26, 2012

The introduction of social feeds by Facebook, Twitter and other social networks changed the way that people discovered content. This crowdsourced, automated method of discovering popular content was a drastic improvement in how we found interesting information and media on a daily basis.

Social Media 218

Social Media Aggregator Flipboard Google Reader 218

Sprout Social

DECEMBER 6, 2021

Food for thought: recent statistics note that YouTube is the most widely-used social media platform by far. Even if you don’t see YouTube as a traditional social network, there’s no denying the need to nurture your audience if you want long-term engagement. Community satisfaction on YouTube is totally transparent.

Communities 132

Communities YouTube Engagement How To 132

Sprout Social

SEPTEMBER 1, 2022

Despite its meteoric rise in popularity, YouTube’s influence has slipped under many marketers’ radar. While 51% of consumers are turning their attention to YouTube in 2022, only 35% of marketers are investing in the platform. Publishing videos and calling it a day isn’t an option. Let’s dive in. Launch and optimize content.

YouTube 116

YouTube Brands Communities Video 116

Convince & Convert

MAY 19, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Why D.I.S.

Social Media 137

Social Media Strategy Consultant Social CRM 137

Akamai Marketing

DECEMBER 28, 2012

Stay Akamai: It’s a natural step for bloggers to consider publishing; self publishing books is easier than ever before. People who could provide you the details of how to self-publish. But, as kick-butt as self-publishing is, writing a blog is one thing, writing a book is another. The Social Role in Self Publishing.

Review 121

Review Publishing Crowdsourcing Focus Group 121

Buzz Marketing for Technology

MAY 13, 2010

And marketing need to get used to thinking location + business can equal big money. Now that Avaya has developed our Social Media Manager solution ( get our new book on this ) to help folks like Frank to automate what he and his team currently does which is reading tweets and other social data to find support related items.

Crowdsourcing 213

Crowdsourcing Mashup Reputation Foursquare 213

Webbiquity SMM

SEPTEMBER 10, 2012

This year, colleague Cheryl Burgess and I changed things up a bit, opening the award to nominations but focusing specifically on outstanding men and women who work for technology companies and are active on social media. Stacey is flat-out awesome: Social Media Manager for Vocus/PRWeb as well as serving her country as a U.S.

Twitter 257

Twitter Bazaarvoice B2B Microsoft 257

Viper Chill

JANUARY 1, 2010

As regular readers will know, each month I turn more transparent than most marketing bloggers as I share the exact traffic sources and keywords that drive traffic to this website. I do very little work to market this site (which probably shows) but it is at the top of my priorities right now. ViperChill [.]

Report 50

Report Travel NoFollow Sites 50

Buffer Social

MAY 13, 2019

We’ve spent time digging into the rise of Spotify as a social media platform , used by today’s hottest brands. Where Spotify fits in today’s social media landscape. There’s another community that is right on the heels of these social media giants. Maybe YouTube? Maybe Reddit?

Platform 75

Platform Brands Social Networking Instagram 75

Writtent Blog

MAY 28, 2013

If you ever want to really annoy a marketer, tell them that content is low cost marketing. You can’t produce custom blog articles, eBooks, or multi-media content without time, which is the world’s most precious, non-renewable resource. Create a quick glossary of definitions, and publish as low cost marketing.

Cost 102

Cost Content Meme eBook 102

Hootsuite

JULY 3, 2019

So if you’re not using the feature as part of your social media strategy, you’re potentially leaving a lot of money on the table. With the question sticker, you can crowdsource new ideas for content, quiz your readers on different topics, or take requests for your impromptu piano concert. Source: @gunnarolla. Like your post.

Instagram 111

Instagram Engagement HootSuite Hashtag 111

Techipedia: Tamar Weinberg

JULY 29, 2010

Yet with social media, there’s a perception that it’s easy to score freebies. Social media has introduced incentives to the online space, encouraging others to connect with your business. And unfortunately, social media is at fault for breeding this mentality and causing it to spread.

Products 267

Products Consultant Price Social Media 267

Kikolani

JANUARY 13, 2014

Let people record an answer to a question on their own time for a crowdsourced interview podcast. (JE). Send an email, then a followup email, then a followup on social media to make sure they got the email if you get no response. Use marketing channels to be more human. Drives other marketers nuts.

Review 144

Review Influencer Crowdsourcing Vimeo 144

Hootsuite

AUGUST 27, 2019

Great digital marketing provides viewers and readers with valuable, engaging content. That’s why tutorials or how tos crush it on social media. Farmer’s Market!) Directly crowdsourcing posts and engaging with your followers is a fantastic and easy way to create content for your brand’s Instagram feed. katerentz.

Instagram 111

Instagram Engagement Hashtag Delicious 111

Later

MARCH 31, 2020

To help you make it big (without any sketchy strategies) we asked travel influencer and social media educator Christina Galbato to share her top tips to succeed as an influencer in 2020! . TIP: If you schedule and auto publish your posts with Later, your line breaks will remain! It doesn’t fly anymore. We don’t know her.

Influencer 86

Influencer Instagram Tips Microblogging 86

Webbiquity SMM

JANUARY 5, 2016

As noted here previously, content marketing is now ubiquitous, with 93% of all marketers saying they do content marketing. All of those marketers are creating an enormous amount of content, which is making it difficult to stand out and rise above the noise. Image credit: HubSpot. These writers face the same challenge.

Content 60

Content B2B Marketing Hubspot 60

Later

MARCH 31, 2020

To help you make it big (without any sketchy strategies) we asked travel influencer and social media educator Christina Galbato to share her top tips to succeed as an influencer in 2020! . TIP: If you schedule and auto publish your posts with Later, your line breaks will remain! It doesn’t fly anymore. We don’t know her.

Influencer 66

Influencer Instagram Tips Microblogging 66

Convince & Convert

JULY 27, 2012

This is Episode 26 of the Social Pros Podcast : Real People Doing Real Work in Social Media. Read on for insights from Jay Baer & Eric Boss ‘s Social Media Stat of the Week ( This week : The Altimeter Group released the public report, The Social Media ROI Cookbook. Listen Now.

Airlines 115

Airlines Sentiment Hotels ROI 115

Rebekah Radice

SEPTEMBER 4, 2016

Because engagement on social media translates into awareness and increased reach. Use them to generate 5, 10, 15 new ways to share content across social media. Crowdsource for answers, tips, and suggestions from your audience. Create a streamlined look and feel across all of your social networks. Engagement.

Engagement 97

Engagement Twitter Hashtag Travel 97

Sprout Social

SEPTEMBER 27, 2016

The key to driving engagement and growing a social media following is knowing what your audience wants to see. To be successful with social media marketing , you need to create and share content your target audience resonates with. They’ll publish a bunch of posts and just hope something gets shared.

How To 40

How To Analytics Social Networking Crowdsourcing 40