Cost, Reddit, Reputation and Web 2.0

Reputation Management with Dissatisfied Customers and Word of.

Techipedia: Tamar Weinberg

MAY 19, 2008

Here’s what Sprint is thinking: you’re wasting our valuable customer service dollars and our errors are costing us too much money, so we’ll drop you and we’ll save big. Do you want to focus on reputation management issues to no end because of something that could have been dealt with in better ways?

Reputation

Reputation Airlines Digg MySpace

Zicam: Loss of Taste and Smell - The Reputation Management Fiasco.

Techipedia: Tamar Weinberg

FEBRUARY 6, 2008

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Personal > Zicam and the Reputation Management Fiasco Zicam and the Reputation Management Fiasco by Tamar Weinberg on February 6, 2008 Share Awhile ago, I used Twitter to talk about one of my favorite cold remedy vitamins, Airborne.

Reputation

Reputation Chemicals Issues Consultant

Is Social Media Worth it for You?

Techipedia: Tamar Weinberg

JANUARY 19, 2010

1: Opportunity Cost – Every time you spend a minute on social media is one minute you potentially lost revenue. This inherent cost needs to be included in any equations you make when allocating resources. The good thing about social media is that the opportunity cost tends to mostly be time. Answers Yahoo!

Social Media

Social Media Yahoo Discount Training

Why Customer Service Should Be in Your Social Media Marketing Strategy

Techipedia: Tamar Weinberg

JULY 21, 2009

Every bad sale costs you five. Here’s some more food for thought: Every blog post or negative review costs you thousands of customers. Some will go the extra mile to share with their friends exactly why they’re moving on, too, so don’t make any missteps that will cost you business down the road.

Social Media

Social Media Strategy Marketing Vimeo

Social Media for Non-Profits: How One Small Charity Makes it Work

Techipedia: Tamar Weinberg

AUGUST 14, 2009

Since the organization’s mission relies on storytelling, Stacey says, “social media represented a way for us to share those stories with the broadest possible audience for the lowest possible cost.&# Epic Change brought social media into the mix for other reasons as well. Answers Yahoo!

Social Media

Social Media Case Study MySpace Yahoo

A Brief Introduction to The New Community Rules: Marketing on the.

Techipedia: Tamar Weinberg

JULY 15, 2009

The only substantial cost for you is time. Kirtsy Likaholix LinkedIn Mahalo Mento Mixx MyBlogLog MySpace Plurk Pownce Propeller Reddit SEOmoz Sphinn StumbleUpon Technorati Toluu Twitter Wikipedia Yahoo! The best part? Access to these social media communities is free. Answers Yahoo!

Communities

Communities Marketing MySpace Yahoo

Apple Gets More Serious About Using Twitter, but Why it Doesn't Matter

Techipedia: Tamar Weinberg

OCTOBER 22, 2009

If you don’t buy the extended warranty it costs you just to call and try to get help. Kirtsy Likaholix LinkedIn Mahalo Mento Mixx MyBlogLog MySpace Plurk Pownce Propeller Reddit SEOmoz Sphinn StumbleUpon Technorati Toluu Twitter Wikipedia Yahoo! Look at their policy about servicing you from the get go. Answers Yahoo!

Apple

Apple Twitter Forums Policies

Building Trust: A Relationship is Not a Newsletter Opt-In

Techipedia: Tamar Weinberg

DECEMBER 8, 2009

Your responsibility as a marketer is to understand that permission marketing might actually take work, but the other extreme is to choose an easy way out that will likely have a cost that may be hard (or impossible) to recover from. What do you choose? As Seen In… Social Media Backtype Brightkite Business Exchange DailyBooth del.icio.us

Newsletter

Newsletter Handbook Virtual World LinkedIn

Why You Should Fix Your House Before Inviting People Over

Techipedia: Tamar Weinberg

MAY 12, 2010

And since the cost of adding calls to action on a website and/or sending email messages is relatively low (email sends are arguably the least expensive weapons in your marketing arsenal), failing to do so is an almost unforgivable sin for any enterprising social marketer. Answers Yahoo!

Smart Phone

Smart Phone Mobile Social Media SEO

Nuggets from Social Media workshops as of late. : Community Group Therapy

Buzz Marketing for Technology

JULY 7, 2008

A platform should have an extensibility model, a content management model, a user profiling/membership model, a rating/reputation system (for content and authors), and registration system, etc, etc, etc…you get the idea. reputation. Social Web. These are not platforms…these are implementations on top of platforms.

Communities

Communities Groups Groups Social Media

Every Social Network is Different: Here's What You Need to Know

Techipedia: Tamar Weinberg

JANUARY 25, 2008

Do you think Reddit, Propeller, etc. I like Reddit a lot but I don’t think it affords the same kind of information that Digg has (the latter being more tech-centric, and the former being more political/philosophical, and those are both areas that are not as interesting to me). Propeller is in a league of its own, in my opinion.

Social Networking

Social Networking Digg StumbleUpon Social Bookmarking

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

SEPTEMBER 21, 2010

As Charlene Li said recently, social media trades media cost for labor cost. Done correctly, social media – even a simple reputation monitoring program – is a time intensive proposition that requires daily vigilance. That is the value to me of Web 2.0 Social Media is Inexpensive False.

Social Media

Social Media Strategy Consultant Web 2.0

How a Small New York City Hotel Put Itself on the Map through.

Techipedia: Tamar Weinberg

MARCH 4, 2010

Kirtsy Likaholix LinkedIn Mahalo Mento Mixx MyBlogLog MySpace Plurk Pownce Propeller Reddit SEOmoz Sphinn StumbleUpon Technorati Toluu Twitter Wikipedia Yahoo! That’s gotta be more luck than skill no? Reply Tamar Weinberg March 4, 2010 at 3:22 pm Hi Isaacson, actually, I don’t think it’s just “luck.&# Answers Yahoo!

Hotels

Hotels Social Media Communities Discount

10 Community Manager Responsibilities that Don't Involve Twitter.

Techipedia: Tamar Weinberg

MARCH 17, 2010

It’s an imperative part of your job to not only control and monitor your company’s reputation, but to create it to begin with. And there’s no one better to create reputation with than the employees themselves. This reputation will not be forgotten next time they’re looking to use the service you provide.

Communities

Communities Twitter Web 2.0 ROI

Best Internet Marketing Posts of 2009

Techipedia: Tamar Weinberg

JANUARY 5, 2010

Twitter, Customer Service, and Good Brand Management (Conversation Agent): Valeria Maltoni writes a great primer to why Twitter is important for customer service, but then goes a step further and tells you what tools you can use to monitor your brand (and some that cost money and let you respond). Sometimes you can respond.

Marketing

Marketing SEO Journal Engineering

Best Internet Marketing Blog Posts of 2007 Â» Techipedia | Tamar.

Techipedia: Tamar Weinberg

JANUARY 5, 2009

Reddit Reddit: Everything You Ever Wanted to Know About It (10e20): Guest writer Maki talks about how to submit links to Reddit, to hit the front page, and to become a power user. 6 Things that Work Right Now on Reddit (10e20): We saw the introduction to Reddit, but what else can we learn? This kid is awesome.)

Marketing

Marketing StumbleUpon SEO Reputation

Creating Passionate Customers: Brand Evangelism and What it Means.

Techipedia: Tamar Weinberg

AUGUST 26, 2009

Ultimately, there will be overhead “costs,&# such as monitoring your evangelists’ representation of your brand. Investing in a campaign that rewards your satisfied users to become your ambassadors is more cost effective than paying a sales agent with the added benefit that nobody likes a sales agent but we all love our friends.

Brands

Brands MySpace Yahoo StumbleUpon

Twitter versus Plurk: Not Even in the Same League

Techipedia: Tamar Weinberg

JUNE 30, 2008

They both have their places in the web 2.0 The simple fact remains that Twitter is taking a pounding on traffic and spam, raking up more and more costs with no revenue model. Therefore, I suppose the nested conversations and time-line layout make complete sense. and social media sphere. Answers Yahoo!

Twitter

Twitter Microblogging MySpace Comparison

What Traits Define a Social Media Marketer?

Techipedia: Tamar Weinberg

JULY 8, 2008

These scenarios come to fruition in spontaneous communities, on social networks, and other self-service tools – all thanks to the availability of low cost technology and access to the world wide web. Doesn’t cost them much to assist others, and they reap many return benefits.

Social Media

Social Media Marketing Consultant Communities

Fifteen Years of Online Social Interactions

Techipedia: Tamar Weinberg

MAY 19, 2008

I was 12 at the time, it was 1993, and AOL cost $5.95/hour Whereas everything used to cost money (my highest AOL bill was $267.48 The cost: over $4k for a 386SX/25mhz with 170MB of hard drive space, 2MB RAM, a 2400 baud modem, and a 13″ monitor. Email is still email (but doesn’t cost $0.25

MySpace

MySpace Yahoo Ustream StumbleUpon

How to Use Facebook for Business and Marketing

Techipedia: Tamar Weinberg

MAY 5, 2010

There’s a cost to this, though. In both cases, you can build an app on your Facebook wall that will let you estimate your monthly renter’s/homeowner’s insurance costs or your mortgage. In the screenshot above, control is shifted to everyone and empowers your community members. Answers Yahoo!

Facebook

Facebook How To Marketing URL

The Audacity of Free: The Products and Services Edition

Techipedia: Tamar Weinberg

JULY 29, 2010

Somehow, individuals forget along the way that costs accrue when considering the venue, food, exhibit hall, and the staff required on hand to run the event smoothly. Free is beautiful, and costs are part of life.&# At the end of the day, contrary to seemingly popular belief, the hosts aren’t the only ones pocketing the money.

Products

Products Consultant Price Social Media

7 Truths About Social Media Marketing

Techipedia: Tamar Weinberg

APRIL 8, 2010

Social Media is Not Free When you were a kid, you probably wondered why road infrastructure projects cost in the billions or that nature preservation programs cost millions. Heck, the real question you probably had was “why does everything cost so much money? The answer, quite simply, comes down to the real cost of labor.

Social Media

Social Media Marketing Policies Sysomos

Is Viral Marketing for Everyone? An Interview with Language.

Techipedia: Tamar Weinberg

JULY 29, 2008

I was able to interview Dave, one of the brilliant minds behind the company and the game, and he has given some really great information about the viral marketing piece, including the costs and the execution. Tamar : How much (approximately) did the whole project cost? Dave : Well, it’s hard to say! Answers Yahoo!

Marketing

Marketing Film StumbleUpon Project

Blogging Etiquette in the Face of a PR Pitch: What Miss Blogging.

Techipedia: Tamar Weinberg

FEBRUARY 10, 2010

After all, if you’ve invested the time in reading the book, why not give back some honesty and expertise in an email to the PR person – knowing why you didn’t review the book can help them hone their future pitches and help you build a good reputation. Some big PR firms think they are better than bloggers. Answers Yahoo!

Blogger

Blogger Press Release Advertising Review

Advice for a New Internet Marketer (or How to Spot Internet.

Techipedia: Tamar Weinberg

MARCH 10, 2010

Even though there is a cost for entry for some of the best resources, the solutions were highly worthwhile, I explained. You never want to work for a company who has a bad reputation, especially if you plan to remain in this industry. High costs don’t always translate to better quality. Word travels. You can do better.

Marketing

Marketing How To SEO Training

Why You Should Have a Secondary Twitter Account

Techipedia: Tamar Weinberg

FEBRUARY 16, 2010

My tech-friends seem to be mostly agnostic liberals, and my views – though wonderful once you hear them in detail – would cost me a solid fourth at least of my current followers. I have another account that is faith-based. And that’s a shame, you know? I’m not just a business person. Answers Yahoo!

Twitter

Twitter Sports Microblogging HootSuite

The Triple X Niche Site Case Study is Now Live (With a BIGGER Twist)

Viper Chill

NOVEMBER 1, 2013

I need medium and low competition keywords too, so that I can rank for those in a shorter period of time and at least get some traffic to my site so that I can hopefully make some sales to cover my costs. Phase #2 – Web 2.0. The second phase is to create a few dozen web 2.0 Phase #3 – Paid Packages.

Case Study

Case Study Study Sites Forums

The Ultimate Social Media Etiquette Handbook

Techipedia: Tamar Weinberg

DECEMBER 10, 2008

Tagging individuals in unflattering pictures that may end up costing your friends their jobs. Social News (Digg, Sphinn, Mixx, Reddit, Tip’d, and a whole load of related sites) Submitting only your own articles and posts to social media sites. FriendFeed, StumbleUpon e YouTube December 30, 2008 at 7:00 am Netiquette 2.0:

Handbook

Handbook Social Media Web 2.0 StumbleUpon

13 Reasons Why I Am an Obsessive Compulsive Facebook User Â?

Techipedia: Tamar Weinberg

JULY 2, 2010

The first image is free, but each gift thereafter costs $1. Will social interaction and networking really make the web different? Kirtsy Likaholix LinkedIn Mahalo Mento Mixx MyBlogLog MySpace Plurk Pownce Propeller Reddit SEOmoz Sphinn StumbleUpon Technorati Toluu Twitter Wikipedia Yahoo! Thanks for your thoughts on this!

Facebook

Facebook Web 2.0 MySpace API

Best Internet Marketing Posts of 2008: Social Media, SEO, and More " techipedia | tamar weinberg

Techipedia: Tamar Weinberg

JANUARY 14, 2009

How Much Money is a Top Google Ranking Worth to Your Business : Aaron Wall discusses the cost of that #1 link backing up the data with some hard research. 7 Social Media Websites and their Impact on SEO explores Mixx, Sphinn, Twitter, Digg, delicious, StumbleUpon, and Reddit and shows the positive and negative impact of using each.

SEO

SEO Social Media Marketing Reputation

How to Get an Influencer's Attention

Techipedia: Tamar Weinberg

MARCH 24, 2010

Simply give a person a 3 or 4 sentence email explaining what it is & does why it was created how it can benefit them and then…if it is something where incremental access costs next to nothing (like a SAAS offering) then give them a free account to check it out. Answers Yahoo!

Influencer

Influencer How To Press Release Blogger

Why SEO is Easier than Social Media Marketing

Techipedia: Tamar Weinberg

DECEMBER 15, 2009

The SEO Angle If you’re a brand new student in the school of thought of SEO, after you’ve learned about improving your web presence via search engines, there are countless opportunities to prove to yourself that you know what you’re doing. For you, this means practice and true application of acquired skill. Answers Yahoo!

SEO

SEO Social Media Marketing Digg

Make a Wish for Someone Else this Holiday Season (and the Power of.

Techipedia: Tamar Weinberg

DECEMBER 15, 2008

As an individual, perhaps a company or an entrepreneur who is looking to spread the word about a new product launch, you have the potential to keep marketing costs down by reaching out to bloggers and having them talk about your product. As a blogger, you have the potential to reach a tremendous audience. Answers Yahoo!

Blogger

Blogger Yahoo Buy Twitter

An Open Letter to Facebook

Techipedia: Tamar Weinberg

APRIL 28, 2010

For my own take on why Community Pages shouldn’t have been introduced, see the article I wrote for Reputation Online: [link] Reply aaronaut April 28, 2010 at 2:05 pm love it, love it, love it. I might actually hire a VA to do it for me…but that’s going to cost a pretty penny. Answers Yahoo!

Facebook

Facebook Issues MySpace Privacy

Social Media Informer

Reputation Management with Dissatisfied Customers and Word of.

Zicam: Loss of Taste and Smell - The Reputation Management Fiasco.

Trending Sources

Is Social Media Worth it for You?

Why Customer Service Should Be in Your Social Media Marketing Strategy

Social Media for Non-Profits: How One Small Charity Makes it Work

A Brief Introduction to The New Community Rules: Marketing on the.

Apple Gets More Serious About Using Twitter, but Why it Doesn't Matter

Building Trust: A Relationship is Not a Newsletter Opt-In

Why You Should Fix Your House Before Inviting People Over

Nuggets from Social Media workshops as of late. : Community Group Therapy

Every Social Network is Different: Here's What You Need to Know

Convince and Convert Blog: Social Media Strategy and Social Media.

How a Small New York City Hotel Put Itself on the Map through.

10 Community Manager Responsibilities that Don't Involve Twitter.

Best Internet Marketing Posts of 2009

Best Internet Marketing Blog Posts of 2007 Â» Techipedia | Tamar.

Creating Passionate Customers: Brand Evangelism and What it Means.

Twitter versus Plurk: Not Even in the Same League

What Traits Define a Social Media Marketer?

Fifteen Years of Online Social Interactions

How to Use Facebook for Business and Marketing

The Audacity of Free: The Products and Services Edition

7 Truths About Social Media Marketing

Is Viral Marketing for Everyone? An Interview with Language.

Blogging Etiquette in the Face of a PR Pitch: What Miss Blogging.

Advice for a New Internet Marketer (or How to Spot Internet.

Why You Should Have a Secondary Twitter Account

The Triple X Niche Site Case Study is Now Live (With a BIGGER Twist)

The Ultimate Social Media Etiquette Handbook

13 Reasons Why I Am an Obsessive Compulsive Facebook User Â?

Best Internet Marketing Posts of 2008: Social Media, SEO, and More " techipedia | tamar weinberg

How to Get an Influencer's Attention

Why SEO is Easier than Social Media Marketing

Make a Wish for Someone Else this Holiday Season (and the Power of.

An Open Letter to Facebook

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