Cost Engineering Microblogging Social Networking 
Mindjumpers
AUGUST 26, 2010
However, choosing the right medium is the one that communicates your message in the best way: - With accuracy - With the largest likelihood of audience comprehension - At the lowest fiscal cost - At the lowest time cost However, you have to remember that the one you choose must meet all of your criteria.
Techipedia: Tamar Weinberg
JANUARY 25, 2008
As previously stated, users in the social news sphere find what’s newsworthy (e.g. StumbleUpon: The Funny, the Informational, but Not So Newsy StumbleUpon is probably the last social site that I’d consider going for “news&# — at least not for “current events.&# Sorry, guys, it’s five years later.
Techipedia: Tamar Weinberg
JANUARY 19, 2010
There are two things we must understand before we can define if social media adds value to your business. 1: Opportunity Cost – Every time you spend a minute on social media is one minute you potentially lost revenue. This inherent cost needs to be included in any equations you make when allocating resources.
Techipedia: Tamar Weinberg
MAY 12, 2010
And since the cost of adding calls to action on a website and/or sending email messages is relatively low (email sends are arguably the least expensive weapons in your marketing arsenal), failing to do so is an almost unforgivable sin for any enterprising social marketer. I’m glad you enjoyed my guest post.
Techipedia: Tamar Weinberg
JULY 15, 2009
Access to these social media communities is free. The only substantial cost for you is time. Accelerated by MaxCDN Content Delivery Network. The best part? We’re seeing an incredible paradigm shift from a paid model to a virtually free model. This blog is written and maintained by Tamar Weinberg.
Techipedia: Tamar Weinberg
DECEMBER 8, 2009
In the post, I shared my don’ts of social networks, and to that point, I added the following rule for LinkedIn: Gathering all the email addresses of users you are connected to — even locating email addresses of LinkedIn Group managers — and utilizing this mailing list to promote your own company or service off-site.
Techipedia: Tamar Weinberg
AUGUST 14, 2009
Since the organization’s mission relies on storytelling, Stacey says, “social media represented a way for us to share those stories with the broadest possible audience for the lowest possible cost.&# Epic Change brought social media into the mix for other reasons as well.
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