Keyhole.co

OCTOBER 10, 2023

What people think and feel about your company, products, and services is your brand sentiment. In the absence of magical powers that can help you see into customers’ minds, brand sentiment allows you to dig deep into the mentions and messages that your brand receives to discover the underlying emotions that are being expressed.

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Sentiment Analysis Brands How To 52

Hootsuite

JUNE 6, 2024

Social monitoring requires using specialized tools to gather qualitative and quantitative data. For example, as the Social Media Manager for the Vancouver Canucks, I used Hootsuite Streams daily. As a social media manager, you should get to know your niche’s main thought leaders and influencers.

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HootSuite Sentiment How To Hashtag 99

Hootsuite

MAY 1, 2023

Are you looking to create a more efficient social media workflow? Social media managers have a tough gig, often juggling multiple accounts , managing complex campaigns, and collaborating with stakeholders. Let’s take a look at the top 7 tips to create an effective social media workflow.

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Template Templates Social Media Tips 134

Sprout Social

FEBRUARY 15, 2024

In general, audience engagement, and social media engagement in particular, isn’t easy to come by. Social media users’ feeds are flooded with content competing for their attention. But when you hit the right chord, you can expect increased brand health, higher-quality leads and an active social following.

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Engagement Tips Loyalty Metrics 98

Social Media Strategies Summit

SEPTEMBER 14, 2023

Marketers spend up to 20 hours a month on content ideation. And the more time they dedicate to developing ideas, the less they have for other vital tasks — like creating high-quality content and measuring the results. We’re only as good as our content,” she insists. That’s a massive chunk of their workload.

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agora pulse

JANUARY 3, 2020

But these tips can help you expand your Twitter follower count and boost positive social interactions. But, as with all the social media networks, competition is fierce. ” Nationwide donated toys and gifts to a local charity resulting in organic content, which was then authentically retweeted. More than 12.8

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Twitter Tips Influencer Hashtag 129

Keyhole.co

JANUARY 17, 2024

So, when we delve into social listening, we’re exploring the “why” – the motivations and sentiments that drive the online discourse. However, the distinction between social listening vs. social monitoring isn’t always as clear-cut as this definition might suggest.

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Sentiment Analysis Brand Monitoring Trends 52

Oktopost

NOVEMBER 16, 2023

In today’s social media-driven world, information about customer behavior, public sentiment, and user preferences is at the tip of any business’s fingers. But when it comes to social data, it’s not about how much data you have but rather how you leverage it. It’s not just about networking anymore.

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Analysis Data Sentiment Metrics 69

Keyhole.co

DECEMBER 15, 2023

Mentionlytics is a solid social media management platform. Top 7 Mentionlytics alternatives for 2024 Let’s look at some social media monitoring tools you can use as alternatives to Mentionlytics. Working across a wide range of social channels and platforms, Emplifi helps brands schedule and publish content.

Sentiment 52

Sentiment Price Analysis HootSuite 52

Hootsuite

JANUARY 22, 2020

Many small businesses don’t have the time or the wherewithal to manage social media accounts—let alone the budget to hire a dedicated social media manager. But that doesn’t make social media management any less important. If you’ve got more time for social, use it.

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Social Media HootSuite Template Templates 145

Hootsuite

DECEMBER 12, 2023

Whether you’re B2B or B2C, your customers want to engage with humans on social media. 56% of customers want more relatable, personable content from brands on social, but 48% of brands are still posting self-promotional content multiple times a week. Easy: be active on social media. right now).

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Social Media Strategy HootSuite Sentiment 111

Keyhole.co

JUNE 19, 2023

Social is anything but an entertainment platform. It’s a place where businesses are sharing engaging content to grow their online presence and acceptance. Social is a cost-effective and prompt channel for businesses to connect with their audience. Social media statistics show over 4.26

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Social Media UGC Content Loyalty 52

Sprout Social

MARCH 5, 2024

I interviewed Dan Levey, Social Media Manager and Team Lead at Nelnet, to learn how his “small and scrappy team” balances their limited resources across a wide range of business lines. He explained the relationship building and resource prioritization required to manage multiple accounts effectively.

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Resources Telecommunications Collaboration Project 97

Keyhole.co

FEBRUARY 3, 2024

And that’s just the tip of the iceberg. In the case of measuring the share of voice on social media, you can leverage social signals, social listening tools, and brand visibility analytics. For example, here’s what a social media mention looks like on X: 2. We know the saying, “All PR is good PR.”

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Social Media How To Metrics Sentiment 59

Sprout Social

AUGUST 16, 2023

Coupled with the unpredictable nature of social media and the looming economic downturn , many weary financial services executives see social media as a threat. But refraining from social media altogether only creates more room for crises to snowball and brand health to plummet.

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Social Media Banking Brands Sentiment 73

Sprout Social

OCTOBER 6, 2022

Most marketers undoubtedly want the audience growth and attention that comes from achieving a social media viral video. In fact, it’s the dream of many social media managers. What do we mean when we say social media viral video? A lot of it comes back to emotion and social connection.

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Video Social Media How To Trends 123

The Social Media Hat

AUGUST 3, 2016

Social Media Creating Great-Performing Social Media Content - Tips for Share-Friendly Posts. Creating content for social media can be tough. Your audience wants visual, shareable content that they can respond to emotionally. Install Social Media Plugins on Your Website.

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Social Media Health Care Content Tips 60

Keyhole.co

DECEMBER 13, 2023

Our tool excels at tracking and gathering real-time social media data and using simple graphs and pie charts to depict the information. Keyhole is a Mention alternative offering end-to-end social media management packages. Sprout Social Another popular name among Mention alternatives is Sprout Social.

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HootSuite Price Sentiment Social Media Management 52

agora pulse

FEBRUARY 21, 2018

Since an algorithm update in 2016, Instagram ditched chronological feeds in favor of content it thinks you’ll like to see — namely, friend’s pictures, awww-inspiring animals and most definitely not corporate posts. As a result, social media managers and brands that wanna get noticed have next to no choice but to pay for Instagram ads.

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Instagram Tips Advertising Feed 112

Hootsuite

MAY 21, 2020

But before we do, let’s look at exactly what social media monitoring is and why it’s critical to any successful social marketing strategy. Bonus: Download a free guide to learn how to use social media monitoring to get more customers and boost sales. What is social media monitoring?

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Social Media Tools HootSuite Sentiment 145

Hootsuite

FEBRUARY 5, 2024

Bonus: Get a free social media report template to easily and effectively present your social media performance to key stakeholders. Instagram analytics are the metrics used to understand how content performs on Instagram. We get it, it’s not as fun as creating content and interacting with followers.

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Analytics Instagram HootSuite Metrics 97

Social Media Strategies Summit

FEBRUARY 24, 2021

Cloudera Leverages B2B Social Listening to Assess Market Sentiment. Social listening isn’t just for B2C brands – it has a big part to play in B2B marketing strategies too. Demonstrating this, software company Cloudera relies on social media listening to gauge audience sentiment. Source: Sprout Social.

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Social Media Strategy Sentiment Marketing 147

Sprout Social

MAY 11, 2023

Brand safety has traditionally been relegated to just protecting brands from advertising on or near inappropriate content online. But it also encompasses monitoring your organic content and what people are saying about your brand on social, and scoping out imposters or other security threats.

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Reputation Tools Brands How To 124

Keyhole.co

MAY 9, 2024

Just like on other platforms, using hashtags categorizes your content, making it easier for your posts to reach their intended audience. Whether your niche is marketing consultation or recruiting technology , LinkedIn hashtags are small yet powerful tools for ramping up visibility and engagement for your content.

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Hashtag LinkedIn How To Analytics 52

agora pulse

JUNE 5, 2020

If you manage brands on Instagram, it’s essential to monitor engagement metrics. Naturally, as a social media manager, you want to make sure your efforts help meet stakeholders’ social media goals. Social proof. You can use a social media dashboard —an automated process that tends to be much faster.

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Instagram Engagement Hashtag Meme 127

Sprout Social

SEPTEMBER 23, 2021

Using Sprout Social’s Advanced Listening tool, we analyzed 336 Tweets from July 1, 2021, to September 21, 2021, that referenced Twilight and key terms like “style” or “fashion.” More than half of these messages (54%) have a positive sentiment, 25% neutral and 21% have a negative sentiment (mainly held by skeptics of the trend’s longevity).

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Retail Trends Social Media Fashion 119

Oktopost

DECEMBER 5, 2022

What is the connection between SEO and social media? Social media in search. Social media in traffic. Backlinks from social media. Social signals. How to use social media for SEO. Extend your content marketing reach. Social media in search.

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SEO Social Media Reputation Real Estate 115

agora pulse

AUGUST 17, 2020

A social media strategy refers to a brand’s overall game plan for reaching prospective customers on social media. In other words, a social media strategy is the outline of what (and why) social media managers and digital marketing agencies are planning to do on social media.

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Social Media Strategy Marketing How To 171

Keyhole.co

NOVEMBER 6, 2022

Not only does the tool allow you to track @mentions and customer conversations across social media, blogs, and forums. It will also give you key analysis into relevant topics, sentiment analysis, demographic breakdown, and surface the top influencers in the conversation. Good sentiment analysis with an accuracy of up to 80%.

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Tools Social Media Sentiment Price 52

agora pulse

SEPTEMBER 21, 2019

The business decided to ditch the influencers and focus on user-generated content, and this has increased sales by 15%. Social media manager tip: Invest in social listening and monitoring tools to stay on top of any negative customer feedback and comments. Source: Content Authority.

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Influencer Social Media ROI Social Media Management 116

agora pulse

SEPTEMBER 21, 2019

The business decided to ditch the influencers and focus on user-generated content, and this has increased sales by 15%. Social media manager tip: Invest in social listening and monitoring tools to stay on top of any negative customer feedback and comments. Source: Content Authority.

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Influencer Social Media ROI Social Media Management 116

Sprout Social

OCTOBER 31, 2023

Prompts enhance the efficiency of an AI platform so it processes data more efficiently to derive valuable insights and generate engaging content. With effective AI prompts you can optimize these tools to extract key information from social listening and customer experience data. AI prompts are both an art and a science.

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Tools How To Sentiment Data 93

Sprout Social

FEBRUARY 27, 2023

According to a Q1 2023 Sprout pulse survey, 74% of consumers believe that social media has increased accountability for brands. But how do you create content around diversity that resonates and feels authentic? For some women, like Alexa Heinrich, Social Media Manager at St.

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Sprout Social

JUNE 1, 2021

Shake out your nerves, and use the following tips to build a strategic, quantitative business case for continuing your agency-client relationship. . What content drives the most action? Social media management services don’t hit pause when the clock strikes 5 p.m. Brand sentiment. Be proactive.

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Sentiment Proposal How To Metrics 83

Hootsuite

SEPTEMBER 14, 2020

It’s free, easy to understand at a glance, and shows you how your content is performing right now. Other advantages: Hootsuite also has social listening and competitive analysis tools. You can use these to contextualize your brand’s social data in the broader landscape. Instagram Insights. your website?), Iconosquare.

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Metrics Analytics Instagram Tools 145

Keyhole.co

JULY 20, 2023

Some alternatives, like Keyhole, have the ability to track real-time mentions of your brand and sentiment analysis. While Google Alerts primarily covers news articles online, some of the paid tools can track crisis on social media platforms. Moreover, Keyhole comes with sentiment analysis and competitor monitoring features.

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Industry News Google Brands 52

Sprout Social

JANUARY 19, 2022

Schedule your content. Your coffee shop is launching a new seasonal blend and you want to identify your biggest competitors and the sentiment around them. Pro tip: Make sure you set SMART goals that are specific, measurable, attainable, relevant and time-bound. Schedule your content. Position your product.

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Products Social Media FAQ Sentiment 129