Writtent Blog

APRIL 19, 2013

This week’s marketing news discusses the ways to increase e-mail deliverability, improve motivation for writing, Facebook Mobile App content optimization and tips on how to create high quality content. 9 Tips on Creating Content for People Who Hate Writing. Content Marketing 101: Creating Advanced Content.

Mobile 84

Mobile Content Facebook Embedding 84

Convince & Convert

JUNE 20, 2017

Fast forward to the present day, and video content is projected to account for more than 80 percent of the world’s internet traffic. That being said, it seems like every brand on the market is pulling out the stops to invest in video content as a prime vehicle for conversions. In these cases, predictive analytics are a necessity.

Conversation 101

Conversation Video Content How To 101

Jon Loomer

AUGUST 26, 2016

In June, I started a free webinar series for beginner , intermediate and advanced advertisers. Until the kinks are worked out of my process, I’ve focused only on remarketing to the groups who sign up for these webinars. But after a modest start, I now commit a few hundred dollars per day to webinar promotion.

Facebook 60

Facebook Training Groups Groups 60

Webbiquity SMM

DECEMBER 10, 2013

Content marketing has become ubiquitous, with 93% of B2B marketers now using it. And it continues to expand: 82% of marketers plan to increase their budgets for content marketing in 2014. In addition, nearly half of marketers say they are unable to measure the value of their content marketing efforts. Image Credit: Robert Rose.

Statistics 207

Statistics B2B Content Marketing 207

Pam Moore

NOVEMBER 14, 2018

We're jumping smack dab into the middle of the time of year where digital and content marketers must balance keeping their family and own soul fed while at the same time ensure they are giving their audience, community and customers the content they need and expect. 10 tip to maximize every piece of content during the holiday.

Tips 60

Tips Content Marketing Training 60

Firebelly

DECEMBER 16, 2013

I had the opportunity to sit in on a webinar about influencer marketing a few weeks ago given by Christine Wilson, CEO of MtoM Consulting, and Holly Hamman, CMO of TapInfluence. Influencer marketing is partnering with key influencers in a determined space to co-create digital content that is meaningful and relevant to your audience.

Influencer 233

Influencer Marketing Authentication Survey 233

Hootsuite

JULY 25, 2023

Craft perfect posts in seconds OwlyWriter AI instantly generates captions and content ideas for every social media network. Develop three unique product pitch ideas for a webinar on the topic of [INSERT TOPIC]. Create four different email subject lines to promote our upcoming webinar on the topic of [INSERT TOPIC].

Marketing 90

Marketing Upcoming HootSuite Campaign 90

Jon Loomer

MARCH 17, 2021

What if they served exclusive content that couldn’t be found elsewhere? I then invited those who made it that far to a webinar to discuss what I did and how I did it. But, for especially engaging content, you’ll get an organic push as well. Format types I’ll be using… Video. The Insane Results.

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Cost Tips Campaign Engagement 207

Almost Savvy

JULY 20, 2010

Do you ever feel like you’re drowning in content? How frequently is new content added online, you may ask? Luckily, Gary Hayes from Personalizemedia has put together a nifty tool which easily allows us to get a snapshot overview of the flow of uploaded content. Tweets that mention Social Media Stats - Its Raining Content!

Social Media 228

Social Media Content LinkedIn Lijit 228

Social Media Marketing

NOVEMBER 29, 2012

The marketing world seems ablaze with so-called "content marketing" ideas lately. Everywhere you turn, it's content-this, content-that. There are conferences that are specifically dedicated to content marketing. I've even been guilty of saying that content is the currency of social. Not so fast. Not so fast.

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Content Hubspot Mobile Team 167

Jon Loomer

MAY 3, 2017

It’s far too easy to say, “I’m going to create an ebook (or webinar or video series, etc.).” Step 2: Create a Valuable Related Piece of Content. What content could you create related to this problem? In my example, I created Keys to Success , a webinar that I conduct on a monthly basis.

List 156

List Strategy Real Estate Newsletter 156

Pam Moore

JULY 6, 2019

The reality is that content is the core of not only the social and digital web, but also of humans. Many self proclaimed social media and marketing experts may want you to think content marketing was invented via the era of social media and social networks. Without driving action, content marketing is all for nothing.

Content 104

Content Marketing Template Templates 104

Buffer Social

DECEMBER 14, 2023

LinkedIn carousels are a great content format for many reasons. First, the LinkedIn algorithm prioritizes this content format, probably thanks to the visual appeal and subsequent engagement. This can be useful for sharing how-to content, tutorials, or tips. Jay Clouse shares a guide to posting over the holiday season.

Examples 101

Examples LinkedIn Collaboration Case Study 101

Hootsuite

MAY 31, 2023

Luckily, ChatGPT, a conversational artificial intelligence (AI) tool that generates human-like content, promises to make social media success more attainable. Craft perfect posts in seconds OwlyWriter AI instantly generates captions and content ideas for every social media network. What type of content should we focus on?

Social Media 140

Social Media HootSuite How To URL 140

Writtent Blog

DECEMBER 6, 2023

Create relevant content on your website. Fresh and helpful content helps engage readers, build valuable links, attract leads and convert them to new sales. Reuse content. If you have great content but no one is consuming it, repurpose it. Books have more value than most other types of content and establish your expertise.

Small Business 98

Small Business Marketing Compete Directory 98

Sprout Social

NOVEMBER 17, 2021

We’ve also included tips on how to use various livestreaming features to create engaging live content. YouTube Live is YouTube’s livestreaming feature, which enables content creators to interact with the audience in real-time via video and chat. Note: You need at least 1,000 subscribers to enable livestreaming on mobile.

YouTube 132

YouTube Privacy Mobile Video 132

Buffer Social

SEPTEMBER 7, 2017

Not all content needs to be shared everywhere. And not all content is suitable for every social media platforms. Here are the general guidelines: Facebook : Videos and curated content. LinkedIn : Jobs, company news, and professional content. Our video posts generated the highest average reach among all post types.

Platform 111

Platform Social Media Content Curation 111

Jon Loomer

DECEMBER 27, 2021

It’s certainly a very easy way to churn out content. I also feature audio versions of webinars and training on my powerhittersclub.com membership website. This approach is really effective at increasing ideas, volume of content, and cross-promotion between website and podcast. One targets mobile users on an iOS device.

Apple 190

Apple Hosting Publishing Mobile 190

Sprout Social

JANUARY 27, 2021

Content themes relevant to your target audience (think: how-tos, tutorials, vlogs, webinars). If you’re pushing out video content on a frequent basis, this report can let you know if any new videos are experiencing a spike in engagement. How video details like thumbnails, titles and video length impact your video performance.

Analytics 142

Analytics YouTube Video Embedding 142

MegaBytee

JUNE 10, 2021

Mistake 2: Ignoring the mobile traffic. Make sure that you created your website as a mobile friendly website too. If you think that a mobile friendly website is not a part of SEO, then you are thinking wrong. Do you know the mobile users expected to rise to 3.8 Moreover Google also supports mobile friendly websites.

SEO 69

SEO Marketing Mobile Reputation 69

Social Media Marketing

JUNE 26, 2013

Each week, I compose a newsletter for our team that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep our wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

Social Media 166

Social Media Klout Storify Yammer 166

Pam Moore

JANUARY 23, 2019

If you are new to content marketing, digital marketing or social media you may have heard the term “evergreen marketing” by the experts and not been certain what it is or why you need it. Evergreen content is foundational to helping your ideal client and audience solve their smallest and biggest problems.

Content 60

Content How To Marketing Analysis 60

Writtent Blog

FEBRUARY 20, 2014

The average marketer today uses 12 different content marketing tactics. Ten years ago, only a handful of us had even heard of content marketing. You need to consistently come up with more content marketing ideas to publish even more engaging content. Audience is drowning in poor quality content these days.

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Content Marketing Screencast Tumblr 104

Hootsuite

AUGUST 24, 2023

Apparently because of user feedback that LinkedIn carousels (and link stickers and profile videos) weren’t hittin’ the mark for content creators on the platform. A LinkedIn carousel is a content format that viewers swipe through to see multiple images or videos within a single post, like a flipbook. What’s a LinkedIn carousel?

LinkedIn 89

LinkedIn Engagement How To HootSuite 89

Sprout Social

JUNE 14, 2022

In this post, we’ll take a look at what SMS marketing is, different types of SMS marketing campaigns and share some examples of how businesses are using SMS marketing to reach their goals. Marketing by SMS has several advantages over other mobile marketing strategies like email marketing and push notifications.

SMS 108

SMS Strategy Marketing How To 108

Webbiquity SMM

JANUARY 2, 2013

Today’s most effective marketers are optimizing content across channels, coordinating search and social marketing activities with traditional PR, and measuring their web presence and performance with sophistication. and 23% share content on SlideShare. 12 WPO, Inbound and Content Marketing Stats. e-Strategy Trends ).

Social Media 245

Social Media B2B Marketing SEO 245

Sprout Social

JULY 31, 2019

From this window, you can also choose a location for your post, send the post for approval, add tags for tracking message types and more – you’ll learn more about these features as you progress through this article and through your trial! For more information on each of these post types, check out our Introduction to Publishing in Sprout.

Team 83

Team Notification Report Metrics 83

Rebekah Radice

JANUARY 9, 2018

Because without a clear picture, there’s no way to create content that solves their problems. Content Marketing Strategy. Content marketing has evolved. What will change is how you create and position the content you share. Everyone you see is watching video on their mobile device. What they like.

Skills 117

Skills Marketing SEO eBook 117

Oktopost

OCTOBER 19, 2020

Following the success of our “From the Experts” webinar series, I wanted to provide you with this content through another channel to make it easily accessible and digestible for our audience. How can they without their mobile numbers? From a social perspective, we put a lot of content out there.

Engagement 118

Engagement B2B Data Social Media 118

Sprout Social

JANUARY 6, 2021

If there’s one thing staying at home has revealed to us it’s that we watch a ton of video content. In this article, we’ll explain how video content marketing can support five different social goals, provide types of videos that successfully align with each stage of the buyer’s journey and inspire your own social media video ideas.

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Video Social Media Wireless Marketing 132

Writtent Blog

NOVEMBER 12, 2013

While there’s been no official word that Google AuthorRank will be rolled out, it’s clear that Google is perfectly prepared to start using an individual’s expertise to determine content rankings. It’s a measure that allows every web user to vote on the quality of content, and it’s remarkably difficult for companies to game.

SEO 95

SEO Content Marketing Press Release 95

Sprout Social

JULY 1, 2021

Content is at the heart of every social strategy. In this article, we’ll walk through the most valuable types of social media content identified by marketers and how you can use social analytics to determine the best types of content for your business.

Types 141

Types Social Media Content UGC 141

Sprout Social

MAY 8, 2023

Keep an eye out for emerging trends or subcultures on the platform and test your own content. Start a free Sprout Social trial Disclaimer: Data from Sprout Social include users from various plan types, industries and locations. Consider as well as your target audience, business goals and the content itself. Fridays at 9 a.m.

Tourism 109

Tourism Travel Education Engagement 109

Keyhole.co

APRIL 26, 2023

Most likely, you’ve already turned to how-to blogs, attended Nailing Twitter Marketing webinars, and subscribed to random newsletters for newer and better social media insights. Finally, the Conversion Tracking dashboard allows you to track website and mobile app events based on a tag you’d install on your website or app.

Analytics 52

Analytics Twitter Data How To 52

Hootsuite

NOVEMBER 30, 2020

To help you create the content you need to drive engagement, we’re adding Stories and carousel posts to the roster of formats supported within Hootsuite. Like Stories, Instagram carousel publishing will soon be available to all plan types. Get creative on Instagram with new formats. That’s not all for Impact users.

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HootSuite Instagram Metrics Template 119

Pam Moore

SEPTEMBER 8, 2017

If you want to STOMP Random Acts of Marketing NOW, Register for our Free Webinar->> “ 6 Essential Steps to Develop a Social Media Strategy and Plan for More Leads, Sales and ROI! These types of projects usually come back to bite ya' in the “RAMMIE” at some point in time. Top 4 signs of a RAM: 1. Not funded.

Social Media 166

Social Media Marketing ROI Metrics 166

Oktopost

MARCH 20, 2021

Content Repurposing. Content repurposing means taking an old or existing piece of content and reusing it for a new purpose. One piece of existing content can fit a variety of new needs. . Turning old blog posts into revamped email newsletters, e-books, or guest posts is content repurposing at its finest.

Strategy 144

Strategy Metrics Process B2B 144