Oktopost
MAY 11, 2022
Meet Christopher Willis, an AI content governance and brand alignment strategy expert who is currently serving as CMO/CPO at Acrolinx. Christopher’s biggest challenge when it comes to category creation and what he would have done sooner to make the concept of content governance easier to consume. Meet Christopher Willis.
Sprout Social
AUGUST 2, 2022
In the US, 62% of YouTube users access the platform daily where they spend an average of nearly half an hour consuming content. Unless you’ve been living under a rock for the last few years, you are probably aware that vertical short-form video is king in the content world. So what’s hot on YouTube in 2022? This list will help.
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Harp Interactive
MARCH 17, 2010
More and more businesses are realizing the potential of mobile devices as a viable medium for call-to-action advertising. And don’t think cell phones are the only mobile medium worth considering. There is a plethora of technology that offers mobility and convenience to its users who are embracing this new lifestyle wholeheartedly.
Oktopost
OCTOBER 8, 2020
A solid content marketing strategy is one of the most important elements for a business to help shape a brand’s identity. But with employees more mobile and more remote than ever been before, what implications does this have on the modern day content marketer?
Convince & Convert
JUNE 20, 2017
Fast forward to the present day, and video content is projected to account for more than 80 percent of the world’s internet traffic. That being said, it seems like every brand on the market is pulling out the stops to invest in video content as a prime vehicle for conversions. In these cases, predictive analytics are a necessity.
Techipedia: Tamar Weinberg
JULY 11, 2013
Brands have rushed to provide value (optimally) or promotions (typically) on every new communication platform, all of which are increasingly accessed through mobile devices, making customers’ relationships with brands solely a collection of micro-experiences. Today’s younger consumers aren’t just researching and buying via mobile either.
Ari Herzog
FEBRUARY 8, 2016
In the 14 years since purchasing ariherzog.com, I’ve paid several companies for web hosting. To the uninitiated, content doesn’t exist on its own but resides on servers that are connected to the internet and eventually can be seen on your computer or mobile device.
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