Waxing UnLyrical

JANUARY 24, 2019

When my dancing improved, I started competing in ballroom competitions and after a few years began winning ballroom championships. Discovering and actively living my purpose caused me to take up ballroom dancing – something I longed to do since I was eight years old, dreaming of dancing like Ginger Rogers. I took more lessons.

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Consultant Banking Compete Energy 228

Waxing UnLyrical

AUGUST 26, 2013

Bryce uses the examples of Weight Watchers, SiriusXM, and Encyclopedia Britannica to illustrate why sacrificing some revenue by offering a free product to compete with services such as FitBit, Pandora, and Wikipedia can contribute to companies moving forward rather than behind. The New Rules Of Content Marketing.

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Wikipedia Consultant Flickr Compete 181

Waxing UnLyrical

NOVEMBER 20, 2018

Marketing and Communications are converging as PR is poised to evolve radically over the next decade. Thanks to the latest technologies, PR now has the potential to be a data-driven powerhouse that maps to real business results, earning a seat at the table alongside Marketing generally, or, at least, other important marketing activities.

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Nielsen Press Release Metrics Smart Phone 140

Waxing UnLyrical

APRIL 11, 2011

But Compete says Facebook gets 134 million unique visitors in the US each month. It is all perspective , and as a business owner or strategist you need to cut through the fluff and look at things properly so you can decide the value of every marketing channel out there. Now, again, Facebook claims 600 million accounts.

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Social Media How To Hubspot Compete 212

Waxing UnLyrical

MAY 15, 2018

The most popular trends recognized by the survey for the next 12 months included storytelling at 79%, content marketing (71%) and thought leadership (67%). It is more challenging to cut through the cacophony of competing messages and conflated vocabularies with unique and compelling messages. Image: Jason Rosewell via Unsplash.

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Waxing UnLyrical

DECEMBER 18, 2013

For years, India has seen only two parties realistically compete: the BJP and the Congress Party. 20 crore [Ed: ~$4.6M] through marketing, and most of that money was raised through online marketing. This time around, a third party was formed and became a viable competitor: the Aam Aadmi Party (AAP). [Ed:

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Social Media Campaign Exercises Compete 223

Waxing UnLyrical

NOVEMBER 9, 2015

Why: “Content marketers need to be more like meteorologists than fortune tellers. Putting More Thought Into Practice: Thought Leadership Lessons to Build On. Why: “A thought leadership platform can produce significant results and impact reputation, relationships and revenue. Its effects are cultivated, complex and cumulative.

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Waxing UnLyrical

AUGUST 24, 2015

If you want to compete in today’s fast paced business environment, you have to be social. How to Measure PR and Marketing Outcomes on Snapchat. But just simply being active on Twitter, Facebook, and all the rest is never enough. How can you track your social media efforts to ensure that your strategy is up to par?

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Metrics Social Media B2B Consultant 100

Waxing UnLyrical

SEPTEMBER 14, 2012

As you can see, there are an equal number of people searching for both possible keywords, but there are way fewer websites to compete with if I title my post “Can guinea pigs eat tomato”. Jessica Torres is a digital marketing specialist in Washington, D.C. You can read more from her on blogging and digital marketing tips on Twitter.

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Blogger Message Boards Adwords Overview 226

Waxing UnLyrical

MAY 4, 2015

Content Marketing: Without Community, It’s Only Half the Equation. Why: “Any content marketing plan is incomplete if it doesn’t account for mechanisms to draw people in, as opposed to simply pushing the content out,” I wrote in this WUL post that was inspired by the #soloPR community. and It Shouldn’t Be.

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Waxing UnLyrical

JUNE 13, 2012

Sure we cover fashion, beauty, and fitness… but only if we have something interesting to say about it, not because marketing studies tell us we should. Can deep thoughts or comedic stylings compete with the guest blogger-du-jour or celebrity-endorsed product reviews? But everything I just described? Not the formula.

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Fashion Aggregator Journal Startup 248

Waxing UnLyrical

SEPTEMBER 4, 2013

The use of anthropomorphism in brand identity and marketing, whether to describe consumer characteristics (e.g. That early morning is the busiest time for tweeting – everyone competing for space and attention – further resonates with this idea of bird communication. Sometimes, it can be too loud, exhausting and ineffective.

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Twitter Groups Groups Feed 202

Waxing UnLyrical

FEBRUARY 17, 2016

But it’s not uncommon for marketing professionals and other business consultants to get creatively and occupationally stuck on a hamster wheel, partly as a result of things we do to ourselves and our industry as a whole. An experienced startup investor once told me, “Marketing is a race to the bottom.” How can we improve?

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Waxing UnLyrical

FEBRUARY 28, 2011

By following people on Twitter and talking directly to Maltese nationals who live and work in Libya and their relatives, bloggers like @planetmona have competed with the country’s traditional media. Another interesting aspect has been watching who is collecting and publishing information.

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Flickr Compete News Eventful 150

Waxing UnLyrical

NOVEMBER 15, 2010

When you SEO a timely news release, you are competing with news, correct? Erica Holt has more than eight years’ experience developing digital marketing strategies for non-profit and public sector clients. Shannon Pauls Very Official Blog Spin Sucks TopRank Online Marketing Blog Writing Boots - David Murray Love WUL?

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News Google SEO Postrank 274

Waxing UnLyrical

JUNE 21, 2011

The biggest issue with crowdsourcing for a designer is that the small guys can’t compete. Her business is dedicated to taking the small business to the next level through individualized strategies, custom designs and a complete understanding of communication marketing.

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Waxing UnLyrical

AUGUST 30, 2011

If you compare the lists of top tweeters from TweetLevel with other tools on the market, there will be a marked difference. There are, of course, other excellent tools in the market. However, TweetLevel and BlogLevel are not trying to compete with them.

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Influencer GPS Metrics Social Media 179

Waxing UnLyrical

OCTOBER 19, 2010

Image: Greig Christie via Flickr, Creative Commons Since Google Instant’s launch just over a month ago, digital marketers have been scrambling to figure out how search engine marketing strategies might need to change. This would mean the same number of organizations competing for a smaller number of keywords. (So

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Google Class Creative Commons Yahoo 254

Waxing UnLyrical

DECEMBER 14, 2010

I wasn’t looking at their ability to be in the course, but their competency in being a future colleague for the thousands of us that are out there. Anyone can talk, and to consider PR as a career, it’s almost a given that they are at least competent writers. I, unlike the other panelists, saw the graduates through a different lens.

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Waxing UnLyrical

OCTOBER 14, 2010

Leaders cultivate intelligent and competent group members by communicating why certain methods work and should be replicated, and what about certain ideas are important. As Haque explains, while their book value is about $32 billion, their market cap is over $262 billion. Image: BES Photos via Flickr, CC 2.0 Wanna Subscribe?

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Waxing UnLyrical

APRIL 26, 2018

Storytelling: whether you’re in PR, marketing or a like-minded communications discipline, it’s stories that affect change. They aren’t marketing a service or peddling a product. Nonprofits typically don’t have the resources to invest (heavily or otherwise) in marketing. How does a nonprofit compete? Humor can hook us.

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Case Study Communities Study Statistics 168

Waxing UnLyrical

DECEMBER 2, 2010

Much of the job market is hidden, sometimes even unknown to HR. I saw too many applicants - especially at the A - who assumed that their passion would make up for their lack of competence in the area they would actually have to work in. I must agree with Jens comments. #1 Greenbanana - Heather Yaxley Jon (Newman)'s PR 1.5

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Waxing UnLyrical

JANUARY 25, 2011

For the sake of one card seller, they might have lost their market dominance. 8) Since you won the war on Twitter with your massive following I finally found a place to compete! Shannon Pauls Very Official Blog Spin Sucks TopRank Online Marketing Blog Writing Boots - David Murray Love WUL? Reply Rate Up div.livefyre-comment).removeClass(livefyre-hidden)"

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Waxing UnLyrical

NOVEMBER 1, 2010

So boom, they latch onto what their senior colleagues – and oftentimes the “marketing&# folk – think is “good&# measurement. Shannon Pauls Very Official Blog Spin Sucks TopRank Online Marketing Blog Writing Boots - David Murray Love WUL? Greenbanana - Heather Yaxley Jon (Newman)'s PR 1.5 Wanna Subscribe?

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Class Education Metrics Creative Commons 258

Waxing UnLyrical

OCTOBER 25, 2010

In the non-profit/cause marketing world, most notably pink, and thus breast cancer. Get Shareaholic test Filed under Communication , Marketing , Philanthropy , Public Relations | Tags: breast cancer awareness , cause marketing , domestic violence awareness , kim wells , liz scherer , pink , purple | Comments (6) Site settings comment help?

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Class Avatar Cause marketing Postrank 248

Waxing UnLyrical

AUGUST 30, 2018

As a content marketer, you know how to keep the content train running. Seventy-four percent of marketers believe email is the most effective distribution channel for their content. Why is email so effective for content marketers? Here’s why so many content marketers consistently rely on it to attract and retain readers: 1.

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Content Marketing Newsletter Compete 105