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Facebook Ads Research Tool: Test and Learn

Jon Loomer

Test and Learn: Overview. Essentially, you are able to create two types of tests: Campaign Comparison Test. Campaign Comparison Tests allow you to compare two campaigns (obviously) to determine which results in the lowest cost conversions. Campaign Comparison Test: Overview. Campaign Comparison Test: Set Up.

Research 167
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The 6 Best Instagram Analytics Tools (And Metrics You Need to Track)

Hootsuite

Get started by checking out this quick overview of Hootsuite’s Analytics dashboard. View your content overview, activity, and audience demographics. Select your Instagram Overview (if you haven’t already, follow these steps to connect your account ). Iconosquare. Tap the hamburger icon in the top right corner.

Metrics 145
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How to Optimize Your Social Media Strategy for Ultimate Business Growth

The Realtime Report

Essentially, a social media marketing plan contains an overview of your digital marketing goals, and how you plan to reach them. Alongside this, focusing on your social media presence can allow customers to view your brand as more recognizable, in comparison to your competitors and can help establish an industry-expert voice.

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Snapchat Insights: How to Use the Analytics Tool (And What to Track)

Hootsuite

This tool will allow you to dive deeper into the unique traits of your audience and make comparisons against other custom user groups. Audience insights which provide detailed overviews of who’s watching your content. Want to know more about how your audience engages with AR Lenses and Filters? This is the analytics section for you.

Analytics 144
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2023’s Top 6 YouTube Analytics Tools for Tracking Video Metrics

Keyhole.co

For example, metrics like watch time offer a detailed overview of audience retention for each video. The platform’s dashboards provide an easily digestible and sharable overview of your content performance on various channels, including YouTube. Tubular Intelligence also offers influencer tracking and creator comparisons.

Metrics 52
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Experiment: Does AI Write Better Twitter Posts Than Humans?

Hootsuite

Tweet with visual link 5.71% 2.22% I compiled the engagement rate for each tweet as an overview of how they performed. For this first tweet comparison, the human-written caption performed better. Tweet #2: Tweet with link For my next comparison, I wanted to see how a tweet with a link would perform. Maybe, but probably not.

Twitter 75
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Social Media Intelligence: What It Is & Why You Need It

Hootsuite

Hootsuite’s professional plan also gives you access to detailed custom analytics , while Hootsuite Insights , powered by Brandwatch, provides an instant overview of millions of online conversations in real time. It also offers comparison reports that let you compare your brand performance against your competitors.