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30 Remarkable Content Marketing Facts and Statistics for 2013 (and 2014)

Webbiquity SMM

The three content marketing tactics that deliver the highest ROI are featured articles (cited by 62% of marketers), video (52%) and white papers (46%). 76% of B2B vendors in North America maintain company blogs; 70% of large B2B enterprises, and 77% of small-to-midsize (SMB) firms. ( Michael Brenner ). eMarketer ).

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E-mail Mysteries, Facebook Mobile and Other Quality Content

Writtent Blog

This week’s marketing news discusses the ways to increase e-mail deliverability, improve motivation for writing, Facebook Mobile App content optimization and tips on how to create high quality content. Haven’t you faced situations when people never respond to your company’s messages?

Mobile 84
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How To Create A Know-It-All Company - CIO.com - Business Technology Leadership

Buzz Marketing for Technology

White Papers |. Research & Analysis. Are you involved in setting the direction for your companys IT budget or strategy? How To Create A Know-It-All Company. Heres how some companies convinced individuals to share best practices. src = [link]. }. Webcasts |. Podcasts |. Solution Centers |. Newsletters |.

Company 122
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Social Media Success Requires a Marriage, Not a One Night Stand

Pam Moore

We don’t want to wait in line or even wait for a mobile web page to load on our device. They optimize their LinkedIn company profiles. In a nutshell here is what you must do… Do your research. Supporting Resources: How to Get Your Social Marketing Budget Approved (white paper). They launch the blog.

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How Participation Marketing Elevates Your Social Media Strategy

Convince & Convert

Credible research and data validate the proposition that mobilizing employees as media is a good thing: Peer recommendations drive business value. Research from the Boston Consulting Group and the Edelman Trust Barometer are explicit when it comes to measuring trust and credibility.

Strategy 145
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33 Thought-Provoking B2B Social Media and Marketing Stats

Webbiquity SMM

Here are five key takeaways from this research: Image credit: e_Strategy Trends. Marketing accounts for 10% of total B2B company spending on average, and 6% of total revenue. ( Marketing staff account for about 3% of total employees, on average, in B2B product companies. 88% of B2B companies use content marketing.

B2B 110
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This Week in Social Media – 8/7/2013

Social Media Marketing

Each week at Ford, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep the wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links. million a day.