Adam Sherk

JANUARY 21, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Journalist Social Media Usage Increases, Concerns About Reliability of Information by Adam Sherk on January 21, 2010 Yesterday Cision released the results of their Social Media and Online Usage Study, a survey of social media usage by print and Web journalists.

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Social Media Press Release Microblogging Survey 122

The Marketing Blog

NOVEMBER 10, 2009

Subscribe to Blog Updates Feedburners Stats Email Subscription My Company About Hi, I am Daksh author of themarketingblog & co-founder of Iffort, a web-strategy & digital marketing consulting firm. I believe in the principle of sharing information. Share this: StumbleUpon Digg Reddit 1 Comment Filed under Web 2.0

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Features Web 2.0 Twitter Microblogging 114

Techipedia: Tamar Weinberg

APRIL 22, 2010

In addition to Twitter, there are a slew of other social networks which enable users to post status updates, links, and information daily. Also, when breaking news happens, a real time search can also clue you in to more information. It was recently reported that there are over 50 million updates posted to Twitter every day.

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Engineering Wikipedia MySpace Yahoo 142

Techipedia: Tamar Weinberg

MAY 18, 2010

Just because you’ve heard that other companies are doing it doesn’t mean that social media will magically work for you. It finds your customers Companies using traditional marketing methods (e.g. It introduces your brand Is your company new? What are your goals? This builds stronger relationships over time.

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Social Media Strategy StumbleUpon Digg 269

Techipedia: Tamar Weinberg

DECEMBER 31, 2009

Crowdsourcing has become more and more popular with private companies, non-profit organizations, and even government agencies. Evernote Create an area for your team can collaborate on notes, ideas, and information. GetSatisfaction provides a way for companies to do that. Evernote allows you to clip anything (e.g.

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Crowdsourcing scribd Ustream Social Media 192

Techipedia: Tamar Weinberg

DECEMBER 19, 2009

Smaller companies could succeed with this method by marketing — verbally or through their website — to groups of devout followers and keeping their Twitter streams current (offering a daily deal or frequent deals that encourage customers to seek out discounts and sales). Gray is Everyone please post stuff in my honesty box.

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Twitter Microblogging MySpace Yahoo 131

Convince & Convert

AUGUST 31, 2015

What began as a humble microblogging platform has evolved in recent years to become the most instantaneous news hub on the planet. Sensing a lucrative opportunity akin to the success of the Harry Potter and Lord of the Rings film franchises, these investors bought shares in Lionsgate, the company that had secured the movie rights.

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Social Media Sentiment Price Diagrams 60

Social Media Network Marketing

AUGUST 19, 2010

Microblogs e.g. Twitter. When appropriate, we can point readers toward your product, but in such a way that they feel we are providing useful information rather than pitching your company. Congrats for posting this such very informative post. I really admire your generosity for sharing this great information.

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Reputation Social Media Xanga Microblogging 87

Techipedia: Tamar Weinberg

OCTOBER 22, 2009

Effectively, they’re porting their press release information to the wide open, and perhaps going a little more granular by featuring content specific to elements of iTunes. .&# If it was a Comcast product, you’d get a near immediate response from Frank Eliason , the company’s Director of Digital Care. Empower them.

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Apple Twitter Forums Policies 154

Devumi

JANUARY 28, 2015

A prime example of this is a company that just started on SoundCloud which you wouldn’t expect: NASA. You can take those successful pieces of content, revamp them with new information, and share them all over again. Google loves fresh content. This is your way of making the Mighty Google machine happy!

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Platform Social Media Marketing YouTube 60

Techipedia: Tamar Weinberg

JANUARY 19, 2010

3: Large Brands – Bigger brands have two things that smaller companies don’t: an already built community, and money. 4: Online Driven Companies – Social media can be used to drive traffic to online websites. I would add that social media has changed the game for companies. Specially Google, Yahoo and Msn.

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Social Media Yahoo Discount Training 164

Proactive Report

OCTOBER 24, 2009

Only the very early adopters had one back then, but over the years we’ve seen a rapid increase in the number of journalists who say a newsroom on a company website is absolutely essential. Nine out of ten reporters use the Internet to search for information when they write a story.

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Press Release Social Media Microblogging Wikipedia 68

Techipedia: Tamar Weinberg

OCTOBER 7, 2010

If you are supporting one product today, try to avoid turning against that product tomorrow, barring any unforeseen or unknown information. Reply Eddie Gear October 7, 2010 at 9:43 pm I can come across so many companies that do not even brand them selves in the fear of being considered as SPAM. Most business owners want quick success.

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Brands Handbook MySpace Construction 236

Techipedia: Tamar Weinberg

JULY 21, 2009

Blogs can also convey information , share ideas , and chronicle important lifetime milestones. Only when the landscaping company mowed down the guy’s vegetable garden and did not rectify the situation seven weeks later did the guy decide to make a public spectacle of the situation.

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Social Media Strategy Marketing Vimeo 153

Techipedia: Tamar Weinberg

JULY 15, 2009

It’s incredibly easy for someone to put up a web page and show how much they like or dislike a company. You’ll get exposure to case studies of companies that do this well and review cases of companies where listening severe impacted the effectiveness of marketing campaigns. That’s why social media is important.

Communities 170

Communities Marketing MySpace Yahoo 170

Techipedia: Tamar Weinberg

AUGUST 25, 2010

Many companies partake in this “shiny toy syndrome&# and do it all without a plan or strategy in place. This may be nothing more than a refresher course in the Captain Obvious department but even the savviest of companies is still missing the boat. A lot of big companies I try to engage with don’t want to talk back.

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Social Media Engagement Forums Policies 272

Techipedia: Tamar Weinberg

JANUARY 28, 2010

Informational Give a man a fish, feed him for a day. If you’re looking to craft a viral video, consider meeting at least one of these characteristics: identifiability, spontaneity, genuineness, humor, information, creativity, and inspiration. Digg Diigo Disqus Dopplr Facebook Fetch Flickr FriendFeed gdgt Google Reader Identi.ca

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Video Flash Mob YouTube MySpace 236

Techipedia: Tamar Weinberg

MAY 13, 2008

Such was the case for this Digg story , which compared multiple web hosting companies and watched as these hosts handled the traffic spikes that resulted from the Digg effect. A few weeks later, a surprising blog post was published that outed the marketing firm and hosting company that sponsored the particular study.

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Social Media Digg Brands Marketing 100

The Marketing Blog

DECEMBER 22, 2008

In addition, I’ve started using the microblogging utility ‘ Twitter ‘ a little bit more. Subscribe to Blog Updates Feedburners Stats Email Subscription My Company About Hi, I am Daksh author of themarketingblog & co-founder of Iffort, a web-strategy & digital marketing consulting firm.

Social Media 100

Social Media Web 2.0 Startup Flickr 100

Hootsuite

JULY 29, 2019

Because social media is constantly changing—platform popularity shifts all the time, let alone the specifics of how they’re used—a social media policy can’t just sit quietly in a drawer (or a Google Doc.). Do all of your employees know how to handle customer information, for instance? and “microblogs.”). Privacy is key.

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Policies Social Media Company Guidelines 111

Koka Sexton

DECEMBER 20, 2009

I work for a growing software company and they don’t have much of a footprint in the social media world. Like many companies, they didn’t know the difference between Twitter and a blog or that Facebook was for more than keeping in touch with their friends and family. That is until recently. That someone was me.

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Case Study Wiki Software List 99

Koka Sexton

DECEMBER 20, 2009

I work for a growing software company and they don’t have much of a footprint in the social media world. Like many companies, they didn’t know the difference between Twitter and a blog or that Facebook was for more than keeping in touch with their friends and family. That is until recently. That someone was me.

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List Social Media Case Study Wiki 96

Techipedia: Tamar Weinberg

MAY 19, 2008

Here are three cases that were blown way out of proportion but could have been handled a lot better if the companies thought of the consequences before acting. There’s a bottom line: it’s a lot harder to sweep your mistakes under the rug, especially as a company in a world of conversing markets.

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Reputation Airlines Digg MySpace 100

Buzz Marketing for Technology

JUNE 27, 2008

Will they freely submit to such structured information environments as those provided by SAP and Oracle, content and knowledge management systems, and communication by email? s companies can use technology to place users in control of information, and is home to ongoing discussion about the user revolution and Enterprise 2.0

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SocialText News Sharepoint Web 2.0 100

Techipedia: Tamar Weinberg

NOVEMBER 26, 2007

All in all, media snacking has opened the floodgates of information, but fortunately, at the end of the day, we’re in control of what we want to read and how we’re going to digest the information. H.O.E.S.) | Nick Huhn - Creative Versatilist December 12, 2007 at 8:58 pm Love of learning or information buzz?

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Meme Digg Web 2.0 StumbleUpon 100

Techipedia: Tamar Weinberg

FEBRUARY 2, 2010

Despite the title of the post, having worked as the social media manager for Fortune 500 companies, and a lot of knowledge here being totally personal, I do not think of myself as an expert. Reply Airport Cars London February 10, 2010 at 2:53 pm Really this is great post and Thanks Tamar for sharing this informative post.

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Social Media Influencer MySpace Consultant 229

Techipedia: Tamar Weinberg

MARCH 4, 2010

Now known as the “social media hotel&# of NYC, Roger Smith is attracting a really incredible bunch of people who have raved about the ambiance and the company’s approachability online. To me, it seems most companys focus on monopolies and then forced purchase of ad-ons without which the product wont work.

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Hotels Social Media Communities Discount 245

Techipedia: Tamar Weinberg

AUGUST 18, 2010

Reply Claire Chapman August 19, 2010 at 9:21 am And I also just referenced you on my company blog as I was writing inspired by this and the discussions about Facebook Places (which isn’t even live in the UK yet!) Google doesn’t forget! Digg Diigo Disqus Dopplr Facebook Fetch Flickr FriendFeed gdgt Google Reader Identi.ca

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Activities Social Media Policies Social Networking 216

Techipedia: Tamar Weinberg

JANUARY 12, 2010

Granted, some companies use MySpace quite efficiently , but I feel that it targets a different demographic. b) I have more personal information contained on FB than ‘just my resume’ so I therefore want to keep those links, pics, thoughts, videos, etc. I just don’t think there’s a lot to do with it.

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MySpace LinkedIn Facebook Social Networking 114

Techipedia: Tamar Weinberg

FEBRUARY 22, 2008

Then and Now In the good old days, say from the 1850s onwards, marketing was mostly a one way “communication&# : companies advertized their wares via local media like newspapers, magazines, and traveling salespeople. Companies have to engage with their buyers, especially the early adopters, and make sure they’re happy.

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Social Media Marketing Digg MySpace 105

Idaconcpts

OCTOBER 30, 2013

Google has often been blasted for failing to understand social media and capitalize on the rise of this communication channel. Still, those same critics cannot blame the Mountain View-based search giant for not trying and, actually, may be shortchanging the company’s actual efforts. Google Buzz.

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Review Google Social Media Tools 150

Techipedia: Tamar Weinberg

MARCH 12, 2009

Using market intelligence, Royal Caribbean identified supporters of the cruise line via social networking sites and took the opportunity to give fifty of the most ardent supporters, called Royal Champions, special privileges, including free paid cruises and invitations to special events with company executives.

Brands 133

Brands Message Boards Travel Forums 133

Koka Sexton

JULY 12, 2009

You can also search tweets, get twitter trends, upload photos to twitpic.com, and update your location information. twhirl is a desktop client for the Twitter microblogging service. twhirl is a desktop client for the Twitter microblogging service. TwitterFon is my primary iPhone Twitter application.

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Twitter Applications iPhone API 40

Koka Sexton

JULY 12, 2009

You can also search tweets, get twitter trends, upload photos to twitpic.com, and update your location information. twhirl is a desktop client for the Twitter microblogging service. twhirl is a desktop client for the Twitter microblogging service. TwitterFon is my primary iPhone Twitter application.

Twitter 40

Twitter Applications iPhone API 40

Hootsuite

APRIL 6, 2023

Unfortunately, the site’s spike in popularity in 2003 caught the company by surprise. Ahead of its acquisition by Google in the fall of 2006, the site grew to 100 million videos watched by 20 million dedicated users. Demand was so high that Google eventually had to suspend them.

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Social Media MySpace Tumblr Foursquare 145

Techipedia: Tamar Weinberg

JULY 15, 2010

Long, Unbroken Chunks of Text People read blogs and other web content to get information. As my company builds out our first blog- there are great tips in here, thank you. Reply harly August 14, 2010 at 8:48 am Selfishness is the big one.You give away information of value. Reply Shana July 15, 2010 at 2:47 pm GREAT POST!

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Blogger Engineering Flickr SEO 250

SocMed Sean

APRIL 5, 2012

Okay…I have to admit that I find these types of tweets mildly humorous: or It’s not that I find the pain of employees funny, but the shortsightedness of companies in their efforts to ignore new technologies always makes me wonder what they are thinking.

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Social Media Twitter Facebook Social Networking 279