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10 Higher Ed Marketers You Should Follow

Social Media Strategies Summit

Higher education marketers are busy, so finding the time to keep up with the latest industry developments can be challenging. Here are ten higher education marketers you should start following right now. Ryan is a brand marketing expert with over two decades of higher education experience. Figuring that stuff out can be tough.

Marketing 240
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The complete guide to create your employee advocacy content strategy

Sprout Social

In this article, we offer prescriptive recommendations for how you can curate a pipeline of content and ensure the long-term success of your advocacy efforts in 2023—and beyond. If your company’s not in a good place with content, then you’re going to struggle.”. Behind-the-scenes/company culture content. Social media posts.

Strategy 127
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Social Media in Higher Education: 8 Essential Tips

Hootsuite

Social media in higher education provides an indispensable resource to students and alumni — not to mention the school itself. Social media in higher education is a perfect avenue for that. This means one thing: Establishing a presence on a social media for higher education institutions is more important than ever.

Education 111
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Navigating the Higher Ed Enrollment Cliff: How Social Media Managers Can Position Their Institutions for Success

Social Media Strategies Summit

As a higher education marketer, you’ve probably heard about the so-called “enrollment cliff” and its potential impact on the higher ed landscape. For her dissertation, Dr. She shared her findings with an audience at our 2023 Social Media Strategies Summit Higher Education Virtual Conference. But what can you actually do about that ?

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5 Brands Successfully Using Education to Engage

Convince & Convert

But one thing we know can be effective are companies that wrap the pitch in information. Here are five brands that do an exceptional job of educating their audience, which then drives purchase. This is my favorite example of a company that really takes pride in its core values. So Why Aren’t More Businesses Educating?

Education 128
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How to Make Social Advocacy Part of Your Employees’ Daily Routine

Convince & Convert

What if your company could become a part of employees’ daily routines? By outlining the individual benefits, identifying existing champions, and educating and empowering employees, you can strategically build a powerful advocacy program. Identifying and Educating Existing Internal Advocates. Grab a cup of coffee.

Survey 126
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14 types of social media every marketer should know

Sprout Social

Social curation and bookmarking sites. Platforms like Instagram, which has more than 1 billion monthly active users , have made it easier than ever before to curate and share photos and images. Curate and promote user-generated content via branded hashtags. Not to mention, videos are optimal for educating your audience.

Types 145