Buzz Marketing for Technology

APRIL 4, 2013

Posted in Advertising Applications Content Marketing Crowdsourcing Visual Recognition. What I’m talking about is giving consumers control, a tool that allows them to quickly and easily learn something about a specific product or service. This is just a refinement of existing approaches to targeting. It’s nothing new. At first it.

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Crowdsourcing Applications Mobile Hashtag 185

Writtent Blog

MAY 31, 2013

Want to become a more productive writer, find even more ways to reach your audience or apply content curation for lead nurturing? 9 Tips on Becoming a More Creative and Productive Writer . 10 Questions to Ask Before Setting Up a Company YouTube Channel. 4 Ideas for Crowdsourcing Content Creation and Promotion.

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Curation YouTube Products Crowdsourcing 80

Mindjumpers

JUNE 5, 2012

Today, we see an increasing number of brands jumping on board to create visual engagement with their fans by showcasing their products, services and events through mobile photo sharing on Instagram. The community-based t-shirt company Threadless is a crowdsourcing business whose design is created and chosen by the online community.

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Engagement Instagram Crowdsourcing Upcoming 277

Buzz Marketing for Technology

OCTOBER 5, 2013

Posted in Crowdsourcing Gaming Innovation. When I’m playing Scrabble with my wife on a Saturday night, we’re just enjoying the company and the time together, and there’s nothing really serious about it. Can you give us some examples of how either a corporate team or maybe even a product team might use Knowsy?

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Crowdsourcing Collaboration ROI Meeting 219

Sprout Social

DECEMBER 5, 2022

Social gives you the opportunity to get insightful feedback on your product or service all while building a community that can further amplify your digital marketing without having to spend large advertising budgets.”. But it can be huge for your reputation—responsiveness leads to a more favorable view of your company.

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Social Media Crowdsourcing Privacy Comparison 140

Convince & Convert

MARCH 14, 2013

To commemorate both milestones, the company hosted a 24-hour long community celebration on its @Nike account. Throughout the celebration, Nike shared ten Instagram photos from its fans that inspire the company to “push further” on the platform. What’s an event that could be a first for your company or brand? What’s your “first”?

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Communities Instagram Crowdsourcing Hashtag 148

Webbiquity SMM

JUNE 7, 2010

Social media is being used in multiple functions across the enterprise, from product development (e.g. through co-creation and crowdsourcing ) and customer service ( Best Buy and Comcast for example) to human resources (outstanding HR tweeps: Sharlyn Lauby and Alicia Arenas ) and sales groups. Share this on Reddit. Tweet This!

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Social Media Crowdsourcing Technorati StumbleUpon 160

Sprout Social

JULY 21, 2022

How brands can use video sharing sites: Use video to demonstrate how your product or service works. Highlight company culture with behind-the-scenes footage. How brands can use audio sharing sites: Share behind-the-scenes content, like interviews with employees and company leaders. Examples: YouTube, TikTok and Vimeo.

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Types Social Media Microblogging Overview 145

Rebekah Radice

JUNE 8, 2017

Product development crowdsourcing. New product/event awareness. There are so many demographics and populations of people, and it’s up to you to figure out who your product is optimized for. These will be people who are actually interested in your product. Crowdsource Contest. Higher brand awareness.

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Crowdsourcing Facebook How To iPad 138

Convince & Convert

NOVEMBER 6, 2014

In watching the video, it isn’t immediately apparent that the video was crowdsourced from 27 fans on Twitter. Companies need to be an active member of the tribe with content, stories, programs and other incentives that add value. Anytime you crowdsource content or stories from fans, clearly disclose how the submissions will be used.

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Crowdsourcing Twitter Case Study Activities 153

Mindjumpers

MARCH 25, 2011

It seems like Facebook is constantly picking up on online trends and launching new products to match user needs. Besides creating user involvement, the feature of asking questions can also be useful for companies to get actual feedback from customers and to receive comments and suggestions for product development. How it works.

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Questions Facebook Crowdsourcing Foursquare 267

Sprout Social

MAY 2, 2024

But with over 67 million companies listed on LinkedIn, it’s more competitive than ever for businesses to stand out on the platform. We’ll also discuss the various factors LinkedIn’s algorithm takes into account when ranking company pages. Optimizing for search allows potential hires to find your company and job postings easily.

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SEO LinkedIn Company Tips 93

Waxing UnLyrical

JANUARY 3, 2013

Basically what you do with this app is build up reward points by just scanning the bar code on specific products from select stores. Once you’ve scanned a sufficient amount of products, you redeem enough points for gift cards and other related prizes. Sounds like something you do anyway, right? Everybody wins. Field Agent.

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Crowdsourcing Price Airlines Survey 217

Hootsuite

JULY 6, 2022

Instagram eCommerce refers to using Instagram to promote the selling of products for your eCommerce business. ’ It means buying and selling goods, products, or services over the internet. Instagram eCommerce tags, or Shopping tags, are tags on products featured in content. Other folks on Instagram can tag products too.

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Instagram HootSuite UGC Influencer 117

Mindjumpers

AUGUST 3, 2012

Chatter knows what you care about based on your activities, making it’s value immeasurable, ” said Dave King, Chatter Product Marketing Director. In this and similar scenarios, the employee would have otherwise “ relied on a central repository of all company’s experience that is located in one person’s head, or nowhere at all.”.

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Social Enterprise Yammer Jive Crowdsourcing 209

The Realtime Report

JULY 21, 2014

– Facebook is now testing a “buy” button that would allow consumers to purchase products directly from ads on the social network; so far the testing has included “a few small and medium-sized businesses” in the U.S. Facebook tests new ‘buy’ button for online purchases in U.S.

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Buy News Tumblr Foursquare 173

Laurel Papworth

NOVEMBER 3, 2022

So for companies and corporates, when we talk about amortisation of the intangibles, we’re protecting brand assets, brand reputation. What happens to an oil company’s reputation if there’s an oil spill in the Galapagos? It will be interesting to see how we re-imagine value. [00:02:23.440]

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Real Estate Virtual World Crowdsourcing Collaboration 59

Idaconcpts

JULY 13, 2012

I was crowdsourcing for an alternative to Salesforce for a client relationship management (CRM) platform and I stumbled into these tweets: We just migrated our CRM system from salesforce.com to zoho CRM. Zoho is a suite of web-based apps for small businesses – ranging from Productivity & Collaboration Apps to Business Apps.

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AJAX Crowdsourcing Comparison Small Business 127

Laurel Papworth

OCTOBER 15, 2013

So should companies around the world. The example below is from Tesla community but I betcha we could crowdsource Outsider Trading information on any product or brand or company… (Note: Australian Companies MUST report social media discussions that impact stock ). Cos we are just too smart as a crowd.

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Meeting scribd Crowdsourcing Forums 84

Direct Marketing Observations

FEBRUARY 5, 2010

What we have here is the full circle of social media; crowdsourcing, participation, sharing and invaluable input from peers, consultants and practitioners of what works-all for the benefit of quick internal corporate adoption. 1) Create a Social Media case study of who is talking about your company both in good & bad ways.

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Social Media Case Study Crowdsourcing Hashtag 177

Sprout Social

NOVEMBER 13, 2019

This is an example of social media crowdsourcing in action. Not only did the company learn what its customers expected, it also gained some brilliant promotion ideas. When used correctly, social media crowdsourcing can be a powerful customer research tool. What is crowdsourcing? First of all, what is crowdsourcing really?

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Crowdsourcing Social Media How To Team 95

Twist Image

AUGUST 10, 2012

Marketing (which encompasses everything from product, price, place and promotion) is not only alive and well. Not all companies need it. I am saying that advertising - as a way of informing the masses about a product or service - is not only relevant, it will continue to be an integral component of all strategic marketing campaigns.

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Crowdsourcing Marketing Social Capital Collaboration 110

Pixlee

FEBRUARY 4, 2018

The company wanted to create a platform that would showcase the user-generated content created by fans on a regular basis. The company also added visual reviews on product and category pages. Glossier is a beauty company that celebrates real women and creates products for “real life.” Goorin Bros. Goorin Bros.

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UGC Brands Content Crowdsourcing 65

Convince & Convert

OCTOBER 2, 2013

These seven tips will create a powerful concoction that will be hard for any company, including media companies and your direct competitors, to compete with. Well, today , online auctions are just 10 percent of its total business — its payment and mobile business is half the company. Make Mobile Your Top Channel Strategy.

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Crowdsourcing Curata Mobile Content management systems 131

Rebekah Radice

JUNE 8, 2017

Product development crowdsourcing. New product/event awareness. There are so many demographics and populations of people, and it’s up to you to figure out who your product is optimized for. These will be people who are actually interested in your product. Crowdsource Contest. Higher brand awareness.

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Crowdsourcing Facebook How To iPad 60

Techipedia: Tamar Weinberg

MARCH 1, 2011

When social media started getting popular with businesses, there was a lot of excitement from consumers because they could now interact with companies on a more personal level rather than dealing with companies just like another transaction.

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Social Media Crowdsourcing Survey Communities 234

Twist Image

FEBRUARY 21, 2012

Brands still choose their products and services, they decide on the pricing, placement and promotion of the brand. Either way, the company still decides the brand's path. Yes, consumers can now hear what the products and services are actually like by either asking their peers or looking for consumer reviews online. crowdsource.

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Crowdsourcing Brands Publishing Mobile 100

Hootsuite

AUGUST 2, 2022

This is a compilation of your company’s strengths, weaknesses, opportunities, and threats. Send out surveys to crowdsource sentiment on your brand, your customer experience, and products or services. Send one out after folks have purchased a product or service and solicit feedback. Know your competitors.

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Template Templates Strategy HootSuite 77

Convince & Convert

JULY 7, 2014

I mentioned that I am an investor in that company, and Chris said, “You are? And since your visits to this site, and your email clicks, and your podcast listens help generate the sponsorship revenue that (in part) allows me to make those investments, I’d argue that you’re a part of these companies too, at some level.

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Startup Crowdsourcing Badge B2B 168

Sprout Social

OCTOBER 23, 2019

They don’t need to be convinced, or heavily marketed to because they already enjoy your products and prefer them even to competitors with similar offerings. These days, a lot of companies handle customer service via social media. When people strongly favor a particular brand over all the others, that’s brand loyalty.

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Loyalty Brands How To Discount 87

Convince & Convert

DECEMBER 1, 2010

Tweet Threadless – everyone’s favorite T-shirt purveyor and example of crowdsourcing and customer community success – recently published a terrific 10th anniversary book that combines company history with dozens of its best designs. It seems like Threadless doesn’t fear failure as much as many other companies.

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Apparel Crowdsourcing Communities Meme 121

Hootsuite

SEPTEMBER 9, 2020

If you’re not sure, try Google Ads’ free Keyword Planner to see which companies rank for keywords associated with your brand. Are all of these videos high-production, or are they shot more casually? For example, if you feature several products, provide links to them. Put what matters most to your company upfront.

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YouTube HootSuite Marketing Video 145

Atom Thought

DECEMBER 31, 2009

2010 is the year when CEOs of Indian Internet companies need to ponder and re-think on whether whatever they have they been offering to their fellow Indians is worthwhile, and what ails them-. That’s the only way to create passion and involvement for your products and organisation. 4. Have fun and create fun.

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Google Crowdsourcing Foursquare Class 100

Atom Thought

MARCH 16, 2009

Recession is the best time to keep in touch with your customer, to maintain the quality of your product and to keep the customer engaged for feedback and in new product development. Related Posts: CrowdSourcing- The New Social Media Mantra to Sell Better! References: [link]. World's 1st NRI Video Talent Hunt!

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Social Media Crowdsourcing Marketing Survey 113

Net-Savvy Executive

MAY 7, 2012

Ask a company with three initials as a name how many three-letter abbreviations are in use, and you get a sense of the challenge in finding relevant content. It may lead to malware or fraud, or to some sort of product for sale. If you're looking for meaning in social media data, you may have to deal with adversaries.

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Social Media Crowdsourcing Analysis Embedding 83

Atom Thought

JANUARY 22, 2009

A report in Economist, Jan 17-23, 2009, maintains that technology companies in 2009 are better managed than the ones in 2001 and in fact companies like HP, Oracle and IBM are well equipped to tread through the recession due to their broad product portfolios and global spread. That’s some good news! Image Source: [link].

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Crowdsourcing Open Source Microsoft Cost 113

Social Media Strategery

JANUARY 5, 2012

Before my own company's Intranet won any awards , we had people talking about how they enjoy skinny dipping on their profile. If you want to create a vibrant culture of collaboration, you need to be OK with pictures of LOLCats, posts about the NFL playoffs, arguments about Apple and Android, and criticism of company policies.

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Collaboration Wiki Yammer Policies 139